Groove
APRIL 1, 2022
Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.
Retail TouchPoints
DECEMBER 8, 2023
This branded apparel — or merch, as it’s more commonly called — sent consumers into a frenzy. The key to consumers’ hearts lies in the merch partner you choose. While you may not be shipping products worldwide, the benefit of an international company is its extensive network of suppliers, sourcing and tools.
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Retail TouchPoints
AUGUST 10, 2020
Many retailers suspended returns in the early weeks of the pandemic, but most seem to have reinstated them in forms modified for associate and consumer safety. This policy prompted customer complaints that a local ABC TV affiliate in Chicago reported on. Customers have a point: Walmart needs to handle the return issue.
Retail TouchPoints
SEPTEMBER 3, 2020
During the busy holiday season, digital return rates can spike to 30% ; and Return policies and experiences have a significant impact on customer loyalty. In a survey of consumers conducted by Doddle , 84% said a positive returns experience encourages them to shop with a retailer again. Returns is just one example.” .
ESW
NOVEMBER 26, 2018
There’s no question that eCommerce is opening up a literal world of opportunities for consumer brands. As Gideon Spanier at Raconteur points out, direct-to-consumer (DTC) brands are “dominating” in retail precisely because they are building relationships with consumers. That’s how you stayed top-of-mind with consumers.
Retail TouchPoints
AUGUST 8, 2022
The pandemic hit the fashion rental company hard as homebound consumers opted not to refresh their wardrobes. Since then, the bumps seem to be smoothing out, helped by the fact that consumers are back at work and weddings again. It All Comes Back to Customer Experience.
RetailMinded
APRIL 26, 2024
One of the most significant issues of all is figuring out how you’re going to manage the complexities of shipping, both domestically and internationally. More than ever, consumers are searching for ecommerce companies that make delivery fast, affordable, and convenient. That said, ecommerce growth does come with challenges to overcome.
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