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Building Loyalty Without Breaking the Bottom Line: the Dual Shipping Dilemma for Ecommerce Merchants

Retail TouchPoints

Online shopping is now easier than ever before, enabling consumers to purchase everything from socks to a dining room table from a computer at their home to a mobile phone in an airport terminal. While this is good news for many ecommerce retailers, it has also become more and more expensive to deliver those goods to customers.

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Scaling Up Sales in Enterprises: Weighing Discounts Against Free Shipping

Wiser

When it comes to online retail, pricing strategies can make or break a business’s success. Among these strategies, two stand out as particularly effective tools for driving conversions: discounts and free shipping. On the other hand, free shipping has emerged as a potent marketing strategy in the era of eCommerce.

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Six Things the Consumer of 2021 Really Wants

Retail TouchPoints

In 2020, more than any year since the advent of online and mobile commerce, consumers lost a sense of control. Online shopping became a refuge, not because of overwhelming convenience, but because contactless commerce was necessary. One in four consumers are shopping more with small brands.

Consumer 311
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Clean Data, Clean Planet: How Online Retailers can use Data Analytics to Reduce Their Carbon Footprint

Retail TouchPoints

The acceleration of the digital economy has led to technological innovation in many aspects of retail operations. New tools make data available to retailers like never before and are the linchpin to improving efficiencies, reducing waste, saving energy and assessing overall carbon footprint. Making the Warehouse Energy Efficient.

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Customer Service is Personal, so Show Me the Love

Retail TouchPoints

Key findings and surprises from Bizrate Insights’ January 2024 survey of 900 online shoppers provide a framework to view what is most important to the demanding online shopper. Retailers must beware. Satisfaction is the gauge that retailers use to measure their performance.

Live Chat 209
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Holiday Retail Trends 2023: Essential Insights for Online Brands & Retailers

Wiser

Analyzing the holiday retail trends of 2023 can illuminate the path forward for brands and retailers and clarify the steps they need to take to stay competitive. Data can help identify the promotional strategies that resonated with consumers, the products that flew off the virtual shelves, and the ones that didn’t.

Retail 147
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The Complete Omni-Channel Retail Report: What Brands Need to Know About Modern Consumer Shopping Habits

BigCommerce

What is omni-channel retail? Square defines it as: “Meeting people on the channels where they are shopping and buying, whether it’s in a physical store or an online store or on social media, and connecting the dots between those channels. .” Typically, omni-channel retailers aren’t startups.

Channel 420