Retail TouchPoints

JANUARY 9, 2024

This allowed them to continue to meet the expectations of their consumer base [with things like] faster and more flexible delivery options. We have seen the impact that inflation has had on both individual consumers and small businesses as they try to manage costs.

Supplies 237

Supplies Shipping Costs Small Business Retail Recommendation 237

Retail TouchPoints

AUGUST 30, 2022

Consumer electronics is a rather crowded space with a swarm of brands trying to make their presence felt in every category — from wearables to televisions and headphones to laptops. For today’s consumers who seek instant gratification, experiencing this is a nightmare. The same holds true for consumer electronics retailers.

Consumer Electronics 280

Consumer Electronics Electronics eCommerce Consumer 280

Retail TouchPoints

AUGUST 16, 2022

Laws and regulations that protect consumer data — such as the EU’s General Data Protection Regulation (GDPR), the removal of third-party cookie support and Apple’s increased privacy protections — are pushing ecommerce operators to find creative new ways to provide successful personalization. The Solution.

eCommerce 236

eCommerce Consumer Merchant Services Recommendation 236

Salsify

SEPTEMBER 30, 2022

How can you stand out to consumers when they have access to endless online product recommendations at their fingertips?

Recommendation 148

Recommendation Consumer eCommerce 148

Retail TouchPoints

JULY 28, 2023

Accenture surveyed more than 10,000 consumers in 16 countries and found that although we’re living in a time of “lasting uncertainty,” the “ resilient consumer ” is uncovering new ways to protect and control what is most important to them. As a result, consumer behaviors are becoming more complex.

Consumer 211

Consumer Leisure Multi-channel Retail 211

Retail TouchPoints

FEBRUARY 7, 2022

Workwear brand Dickies has experienced a 94% increase in conversions since it launched size and fit recommendations on Tmall in China in partnership with 3DLOOK. The brand’s satisfaction rates and Net Promoter Score also have been on the rise.

Recommendation 253

Recommendation Improvements Customer Consumer 253

Retail TouchPoints

APRIL 17, 2024

Rather than chasing the obvious trends everyone else is pursuing, we dig deep into the human psyche to uncover the unmet consumer needs yet to be served by brands. Both options offer a path to success, but each requires a different business model. So why does this matter in retail?

Consumer 130

Consumer Leisure Customer Books 130

Retail TouchPoints

APRIL 7, 2021

Online discount apparel retailer MandM Direct , which had previously relied on standard rules-based recommendations to guide website visitors through the shopper journey, has generated impressive improvements in multiple KPIs with real-time, personalized recommendations. We want to test whether we can put it further up on the PLP.

Recommendation 152

Recommendation Apparel eCommerce Improvements 152

Omnisend

MARCH 16, 2021

Have you ever received a product recommendation that just didn’t make sense? Personalization is key— over half of US consumers say they were more likely to purchase if their content is personalized. 4 Benefits of Personalized Product Recommendations for Ecommerce. Reading Time: 8 minutes. For me, it was a new toilet seat.

Recommendation 158

Recommendation Accessories eCommerce Shipping Costs 158

Retail TouchPoints

FEBRUARY 24, 2023

Spurred by the global pandemic, a rise in social activism and the surge of wellness movements, consumer sentiment has shifted significantly over the past few years. Nearly all (93%) consumers surveyed in PwC’s most recent Holiday Outlook shared that trust is a top influencer in their buying decisions. Pre-pandemic, that number was 70%.

Consumer 227

Consumer Social Media Recommendation Apparel 227

Retail TouchPoints

NOVEMBER 3, 2021

To offer simple product recommendations — such as “customers who bought this item also bought this” — is simply not going to cut it anymore. Recommendation is a never-ending battle for accuracy and timeliness. On a more positive note, 82% of consumers admit to having been influenced by a personalized shopping recommendation.

Recommendation 147

Recommendation Customer Retail Social Media 147

UpSellIt

NOVEMBER 16, 2022

Product recommendations are the new standard in ecommerce with the market size projected to reach $12 billion by 2025. Consumers expect recommendations, and their ability to boost KPIs plays a huge factor in their growing popularity. Take a look at theses six variations so your brand can strategize with confidence.

Recommendation 78

Recommendation Shipping Costs Customer Loyalty Consumer 78

Groove

MARCH 15, 2021

Convenient for both businesses and consumers, eCommerce live chat addresses customer pain points instantly, allows for cross-selling and up-selling opportunities with personalized product recommendations and decreases shopping cart abandonment by answering customer inquiries promptly. Immediate customer service.

Live Chat 343

Live Chat Consumer eCommerce Shopping Carts 343

Retail TouchPoints

APRIL 2, 2021

As the world emerges from the COVID-19 crisis, consumers plan to fundamentally change how they spend money and live their lives. According to the sixth EY Future Consumer Index , people are more worried about their health, families and futures than they were in October 2020, when the last Index was published.

Consumer 242

Consumer Recommendation Other 242

Retail TouchPoints

JUNE 18, 2020

Magento has integrated the Product Recommendations feature for Magento Commerce with its content creation tool, Page Builder. Retailers can now use the platform to drag and drop recommendation units to any position within e-Commerce store content that has been created with Page Builder.

Magento 149

Magento Recommendation eCommerce Improvements 149

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base.

Consumer 289

Consumer Retail Merchant Services Fashion 289

Optimizely

JUNE 20, 2019

One way you can do that is with personalized product recommendation campaigns. Both of these companies use data they’ve collected on your behavior to make smart recommendations on what to watch or buy next. How to create a product recommendation campaign. What kind of product recommendations should I send?

Recommendation 150

Recommendation X-cart Shopping Carts B2C 150

Retail TouchPoints

MARCH 7, 2024

Amidst shifting expectations, what’s become abundantly clear is that a context-specific and emotionally engaging approach to consumer engagement will win the day with all generations — from the zoomers to the boomers and beyond. More than half of consumers say they’ll become repeat shoppers after a personalized shopping experience.

Recommendation 263

Recommendation Fashion Consumer Accessories 263

Retail TouchPoints

NOVEMBER 10, 2022

Retail TouchPoints (RTP): How is Sephora dealing with shifts in shopper behavior over the past few years, particularly as consumers’ budgets have come under increased pressure? . Shoppers can interact in real time with a live beauty adviser — someone you can talk with and have that one-on-one experience.

Consumer 209

Consumer Gifts Events Customer Experience 209

Forrester eCommerce

JANUARY 17, 2024

We asked over 39,000 Canadian consumers in our annual Customer Experience Benchmark Survey about their likelihood to recommend brands that they interacted with in the past 12 months, using the standard NPS […]

Customer Experience 285

Customer Experience Recommendation Consumer Customer 285

Retail TouchPoints

FEBRUARY 3, 2022

We know one of the most critical ways brands connect with consumers is via social media. As one of the fastest-growing forms of communication (the average annual growth rate amongst consumers on social platforms is 7.2%), brands would be remiss to ignore this relatively low-lift form of engagement. In fact, there are now roughly 3.78

Consumer 247

Consumer Social Media Multichannel Fashion 247

Retail TouchPoints

JANUARY 5, 2024

Zero-party data is information consumers intentionally share with a brand, e.g. when taking a quiz, while first-party data is collected by the brand from interactions with its own customers. Being hyper-personalized is about making the right recommendations at the right time.”

Recommendation 284

Recommendation Consumer Information Customer 284

Retail TouchPoints

OCTOBER 27, 2021

But supply chain pressures and ongoing uncertainty surrounding the pandemic means that consumers are focusing less on how immersive and entertaining in-store shopping experiences are and more on how safe and efficient they are. Despite these reservations, 47% of consumers plan to shop in-store this holiday season, an 8% increase from 2020.

Consumer 255

Consumer Supplies Fulfillment Technology 255

Retail TouchPoints

SEPTEMBER 30, 2021

As the rise of ecommerce continues to accelerate, consumer behavior is changing at lightning speed. But without access to in-person consumer panels throughout the pandemic, many CPG brands struggled to keep a pulse on their customers’ preferences and demands around product taste, packaging, price and more.

Consumer 258

Consumer Social Media Improvements Customer Loyalty 258

Groove

APRIL 1, 2022

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

Ecommerce Platforms

MARCH 6, 2020

If your answer is yes, then investing in an artificial intelligence (AI) product recommender, like the AI Product Recommendations by EPICA, is the way to go. Make shopping simpler for consumers. Utilize smart search recommendations. About EPICA Shopify the AI Product Recommender. AI-Based recommendations.

Recommendation 104

Recommendation Shopify Merchant Services eCommerce 104

Dynamic Yield

AUGUST 23, 2021

Fresh new recommendation templates that empower brands to tailor experiences and upgrade how they showcase merchandise. The post Introducing: Recommendation templates bound to capture consumer attention appeared first on Dynamic Yield.

Recommendation 36

Recommendation Consumer 36

Retail TouchPoints

MAY 1, 2024

The Psychology of Immersive Shopping Experiential retail strategies are rooted in psychological principles about how consumers engage with spaces. Behavioral psychology: Understanding consumer behavior is crucial to crafting effective marketing strategies and designing engaging retail experiences.

Technology 285

Technology Arts Payments Customer Loyalty 285

Kibo

AUGUST 21, 2020

Product recommendations are part of an ecommerce personalization strategy wherein products are dynamically populated to a user on a webpage, app, or email based on data such as customer attributes, browsing behavior, or situational context—providing a personalized shopping experience. . Product Recommendations Benefits.

Recommendation 62

Recommendation Multi-channel Customer Loyalty Department Stores 62

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Enhance advertising and recommendation relevancy with better targeting and search. Share granular consumer data with suppliers to create more appealing products.

Consumer 247

Consumer Merchant Services Social Media Technology 247

365 Retail

SEPTEMBER 27, 2023

Faire , the B2B retail marketplace, has today announced a new global partnership with Shopify that establishes Faire as the recommended wholesale marketplace for Shopify, which powers millions of merchants around the world.

Recommendation 62

Recommendation Merchant Services Shopify B2B 62

Retail TouchPoints

APRIL 11, 2024

But while AI is already delivering big changes to retailers’ bottom lines, it hasn’t yet truly transformed the way consumers shop. Retailers are readying auto-shopping bots that allow consumers to enter very detailed preferences (styles, brands, materials, sizes, prices, etc.) That will happen this year.

Retail 267

Retail Mobile Consumer Operations 267

Retail TouchPoints

MARCH 20, 2024

Removing cookies will wreak havoc on marketers, as they won’t have access to third-party data that many companies rely on to target consumers with personalized ads. However, this is not the end of a personalized consumer experience; rather, it’s just the beginning. Conversational commerce.

Small Business Retail 240

Small Business Retail Recommendation Consumer Customer Data 240

GetElastic

FEBRUARY 7, 2023

Each year Gartner makes market predictions and recommendations based on research and trends. Virtual assistants are also becoming popular for B2C brands for tasks such as capturing leads, product recommendations and product demos. The eCommerce industry is constantly evolving to meet market demands and economic conditions.

Consumer 148

Consumer Demo Improvements B2C 148

Retail TouchPoints

MARCH 27, 2024

Google has begun using the zero-party data of customers’ thumbs-up/thumbs-down style ratings and brand preferences to better personalize its shopping experience, helping consumers find the exact products they want among the 45 billion listed by the search engine. Google Style Picking Tool The style ratings, currently available to U.S.

Apparel 285

Apparel Accessories Mobile Recommendation 285

Retail TouchPoints

DECEMBER 7, 2021

Direct-to-consumer (DTC) brands have a unique advantage in that they own the entire customer experience — and perhaps most important, all the data that is generated along with it. RECOMMENDED LISTENING: Riding the Social Commerce Wave. We use a holistic marketing approach that hits all the bells and whistles to target our consumers.

Consumer 206

Consumer Channel eCommerce Customer Experience 206

Retail TouchPoints

JULY 7, 2021

For example, a lot of creators are incredible lifestyle experts who care about their audience and only recommend exactly what they feel their audience needs. The real victim here is the consumer. Consumer Tips for Identifying Creator Authenticity. These hashtags offer transparency to consumers, and it’s a good thing.

Social Media 211

Social Media Consumer Marketing Reference 211