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The Social Media Factor: Amplifying Your Brand’s Impact

Wiser

No business can afford to ignore the power of social media as a tool for brand amplification. For more established businesses, a dynamic social media presence is essential to maintain relevance, engage with customers, and attract new audiences. Overall, the influence of social media networks is profound and undeniable.

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How to Create a LinkedIn Newsletter (and Why They Matter)

Kissmetrics

With over 700 million users globally, it is now one of the biggest social media platforms. One way to do that is by creating a LinkedIn newsletter. What Is a LinkedIn Newsletter? What exactly is a LinkedIn newsletter? When they do, they get in-app and email notifications that you’ve just published a newsletter.

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The 6 Most Effective Types of Social Media Advertising in 2017

BigCommerce

Social media advertising. And some channels are consistent but time consuming to dial in (ex. With social media advertising, you can have consistent sales coming in from the first day your website is live. The 6 Best Social Networks for Ecommerce Advertising. Facebook is THE universal social media network.

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Translating Consumers’ Animal Content Obsession into Charitable and Commerce Opportunities

Retail TouchPoints

The site grew pretty quickly; we now have 20 people working for us and get more than 20 million page views per month, and we have 20,000 subscribers to our newsletter. We’re doing different media now; in fact we’re developing into more of a full-blown media company. Our goal is to give animals a stage online.

Consumer 225
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Word of Mouth Marketing: How to Create a Strategy for Social Media Buzz & Skyrocket Referral Sales

BigCommerce

Word of mouth marketing (WOMM), also called word of mouth advertising, is the social media era’s version of simple word of mouth. Many best practices and marketing tactics encourage natural word of mouth, but campaigns — particularly on social media — can have the explicit aim of promoting an online business’ social exposure.

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Consumer behaviors, email newsletters, and subscription fatigue with Mark Stenberg

Liveintent

” Mark Stenberg, senior media reporter at Adweek, believes this applies to publishers who are just getting started with email. “Wherever you are with your newsletter strategy, the best thing that you can do is whatever you have the capacity to do at that moment,” he says. The second best time is now.”

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13 Ways to Harness the Power of Email Marketing Strategy to Boost Your Social Media & SEO

ROI Revolution

Social media and search engine optimization (SEO) are two vital building blocks for any successful online marketing plan. But have you ever wondered what role an email marketing strategy can play in strengthening your social media and SEO efforts?