Groove

OCTOBER 2, 2023

With the power to analyze vast amounts of data, learn from successful copy, and adapt to various target demographics, these tools empower marketers, advertisers, and businesses to optimize their messaging, streamline their workflows, and achieve unprecedented levels of impact and conversion. GrammarlyGO - Copywriting Assistant (29.95/mo

Merchant Services 195

Merchant Services Social Media SEO Blog 195

Groove

OCTOBER 2, 2023

With the power to analyze vast amounts of data, learn from successful copy, and adapt to various target demographics, these tools empower marketers, advertisers, and businesses to optimize their messaging, streamline their workflows, and achieve unprecedented levels of impact and conversion. GrammarlyGO - Copywriting Assistant (29.95/mo

Merchant Services 195

Merchant Services eCommerce Social Media SEO 195

Groove

OCTOBER 10, 2023

Each tool brings its own unique set of features, including AI-driven keyword research, content optimization, and backlink analysis. It can generate high-quality, SEO-optimized content around specific topics, including blog posts and product descriptions. Secondly, Bard is an effective tool for topic optimization.

SEO 195

SEO Merchant Services eCommerce Improvements 195

Groove

OCTOBER 10, 2023

Each tool brings its own unique set of features, including AI-driven keyword research, content optimization, and backlink analysis. It can generate high-quality, SEO-optimized content around specific topics, including blog posts and product descriptions. Secondly, Bard is an effective tool for topic optimization.

Merchant Services 195

Merchant Services eCommerce SEO Improvements 195

Retail TouchPoints

FEBRUARY 15, 2024

The question remains — how do we increase that positive impact? As an ecommerce product executive, I believe that my cohort of peers has a social imperative to develop products with human connection in mind. Relationship-building increases the potential for user-generated content, which a 2021 report by Stackla found to be 8.7X

Live Chat 263

Live Chat Social Media eCommerce Consumer 263

Algopix

FEBRUARY 20, 2024

In the swiftly evolving digital commerce landscape, the Amazon Influencer Program has emerged as an indispensable tool for brands seeking to elevate their presence and sales on Amazon, the titan of e-commerce. Drive Sales and Revenue: The ultimate goal of partnering with influencers on Amazon is to drive sales and generate revenue.

eCommerce 125

eCommerce Social Media Recommendation Channel 125

Retail TouchPoints

FEBRUARY 21, 2023

Social commerce sales in the U.S. So it’s no wonder platforms are scrambling to address recent declines in ad sales even though it may be a losing battle, with macroeconomic headwinds and the impact of privacy updates permanently changing the world of digital marketing. In fact they are anything but — and with good reason.

Payments 246

Payments Social Media Merchant Services Consumer 246

Retail TouchPoints

APRIL 28, 2023

Amazon ’s net sales grew 9% year-over-year to $127.4 Growth in both retail sales and AWS services was slow compared to past quarters, in line with the uncertainty the retailer warned about earlier in the year , but investments in generative AI could pay off in the near future. billion in Q1 2023. Net income was $3.2 billion in Q1 2022.

Retail 359

Retail Technology Games Fulfillment 359

Retail TouchPoints

AUGUST 3, 2023

By now we are all aware of the impact the internet has had in reshaping marketing, dating back to the adoption of the world wide web in the 1990s. Census data, ecommerce still represents only 15% of retail sales, but is only continuing to grow since the pandemic forced us all to navigate retail in new ways.

Marketing 246

Marketing Retail Social Media Consumer 246

Retail TouchPoints

AUGUST 1, 2022

Augmented reality, like the filters and lenses found on Instagram and Snapchat, transform the passive experience of being served a piece of content into an immersive one. From a marketer’s perspective, this gives you the opportunity to blur the lines between native content and branded advertisements. World Effects: Digital ‘Feng Shui’.

Customer Experience 317

Customer Experience Customer Clothing Gifts 317

Retail TouchPoints

APRIL 15, 2024

The legal hits keep on coming for Shein even as the discount shopping app continues to draw shoppers and generate sales in droves. And yet, in spite of all that, Shein raked in an estimated $30 billion in sales globally in 2023 and welcomed more than 8,000 visitors to its latest pop-up event in Canada over the weekend. . (©

Social Media 147

Social Media Fashion Electronics Jewelry 147

Retail TouchPoints

FEBRUARY 8, 2023

Spotify, the music streaming platform, fears a softening in ads sales. Even companies less dependent on advertising, such as Microsoft, reported a $100 million loss in revenue in its second quarter due to a reduction in ad spending. Also, nearly nine out of 10 consumers expected inflation to impact their holiday shopping.

Social Media 246

Social Media Retail Customer Retention Consumer 246

Retail TouchPoints

DECEMBER 5, 2023

Hy-Vee is prioritizing this growth area through a strategic partnership with Samsung that allows the supermarket chain to bring dynamic ads and content into stores, as well as through a robust network of Samsung Connected TVs and Direct Out-of-Home (OOH) advertising channels. “Hy-Vee, This is another way for us to reach those customers.”

Channel 264

Channel Management POS Demo 264

Kissmetrics

NOVEMBER 25, 2020

By leveraging common psychological triggers all people have,” you might hear, “you can drive more sales.”. Emotions are an X factor you can’t control, but you can’t afford to ignore them in your content marketing. The duo wanted to see if they could sell the products using an emotional connection through the power of stories alone.

Marketing 363

Marketing B2B Article Travel 363

Retail TouchPoints

APRIL 4, 2023

In fact, 81% of users turn to Instagram to research products and services — but as more retail brands compete for attention on the platform, it can be challenging to stand out and make a meaningful impact. Collaborate to develop effective content: You’ve secured your first influencer and the contract has been signed — now what?

Social Media 262

Social Media Management Presentation Marketing 262

Retail TouchPoints

OCTOBER 14, 2022

Earlier in the week, Axios reported that TikTok is beginning the process of building out its own U.S.-based Reporting was based on more than a dozen new job openings posted in the past two weeks on LinkedIn. based fulfillment centers in a bid to directly challenge ecommerce giants like Amazon and Shopify.

Social Media 290

Social Media Games Fulfillment Events 290

Retail TouchPoints

SEPTEMBER 14, 2022

Billed as the next big thing in digital commerce — based largely on the format’s huge success on social platforms in China — both TikTok and Facebook have made headlines in recent months with reports of scalebacks in their live shopping plans stateside. following disappointing results in the UK. last year, according to Coresight Research.

Social Media 278

Social Media Consumer Fashion Shopify 278

Retail TouchPoints

SEPTEMBER 29, 2022

A recent report has found that two-thirds of consumers are willing to pay more for sustainable products than retailers expect — and reveals that consumer preference for recommerce models is also being underserved. If passed, New York will become the first state to hold brands responsible for their environmental impact.

Retail 362

Retail Fashion Supplies Apparel 362

Groove

JANUARY 13, 2021

Sales enablement. If you're looking to migrate your existing site to a different eCommerce platform, there's no need to worry about losing your content. At Groove Commerce, we follow content migration best practices to ensure the visual assets from your previous site are high-quality and load fast on your new site.

eCommerce 329

eCommerce PPC SEO eCommerce Design 329

Kissmetrics

FEBRUARY 16, 2021

Most of the changes are small adjustments with no significant impact. Track how prospects move through your marketing or sales funnel to better understand which searches lead to conversions. Keywords can have multiple intents, so create content that meets multiple types of intent. You can learn how to set up the report here.

SEO 359

SEO Mobile Games Marketing 359

Retail TouchPoints

JULY 7, 2023

Retail TouchPoints (RTP): What are some of the market dynamics impacting your clients today, especially as they try to build their DTC businesses? As consumers, we are inundated with so much content these days, which makes it incredibly difficult to find the brands we want. For brands, that makes it much more difficult to stand out.

Shipping Costs 276

Shipping Costs Customer Multi-channel Consumer 276

Retail TouchPoints

NOVEMBER 16, 2022

Amex also has partnered with musical artist Chlöe Bailey to create a “Shop Small Soundtrack” that TikTok users can add to their content. Shopping small has a significant impact on helping local communities, with two-thirds of every dollar spent at small businesses staying within the local community.

Small Business Retail 278

Small Business Retail Merchant Services Gifts Banking 278

Retail TouchPoints

SEPTEMBER 2, 2021

The speakers represented all facets of the “influencer marketing machine,” from strategy firms and agencies to brand executives and independent content creators. based internet users follow influencers; and 17% of internet users reported purchasing a product within a one-month period because of an influencer social media post.

Social Media 302

Social Media Channel eCommerce Marketing 302

Groove

OCTOBER 20, 2020

No matter whether your business sells goods or services, be sure to offer valuable content to your subscribers. Valuable content can vary from downloadable eBooks, checklists and webinars to discount codes, product recommendations, abandoned cart reminders and more. The quality of a subject line directly impacts email open rate.

Marketing 363

Marketing X-cart Webinar Recommendation 363

Retail TouchPoints

OCTOBER 4, 2023

Gina Reduto leads NBCU’s client strategy team, whose job it is to consult with advertisers on where and how to share their message for maximum impact. This year’s report , which NBCU has shared first exclusively with Retail TouchPoints , highlights a world in flux and a consumer seeking connection.

Retail 292

Retail Consumer Shopping Carts Technology 292

Retail TouchPoints

SEPTEMBER 2, 2022

Global cross-border ecommerce sales reached nearly $3.2 A recent Retail TouchPoints special report outlined the challenges and opportunities of cross-border commerce while offering tactical best practices for executives ready to make the move abroad. The four keys to success are. Establish Your Value Proposition.

Merchant Services 324

Merchant Services Shipping Costs Channel eCommerce 324

Kissmetrics

APRIL 23, 2021

Some people think it’s just social media monitoring, while others believe it has something to do with public relations, and still others have no idea the impact it can have on sales. User-generated content is a must. Consider these scenarios: What if your product/service sparks too much criticism?

Definition 362

Definition Management Social Media SEO 362

Shopping Signals

APRIL 23, 2024

S earch E ngine O ptimization (SEO) is the practice of optimizing your website to rank higher in search engine results pages (SERPs), making it easier for potential customers to find your products and services. For ecommerce websites, SEO can be a game-changer, driving increased organic traffic, brand awareness, and ultimately, sales.

SEO 52

SEO eCommerce Improvements Recommendation 52

Retail TouchPoints

DECEMBER 23, 2022

Forrester also notes that over the past few years, retailers focused heavily on their ecommerce business and in-store fulfillment; as a result, they found out the hard way that their legacy and outdated technology stack impacted their agility and ability to respond to changing consumer behavior. Retail is already changing.

eCommerce 261

eCommerce Shipping Costs Retail Recommendation 261

Retail TouchPoints

JULY 23, 2021

The impact that will have on athlete performance, global viewership and the overall ambience surrounding the games (both on-site in Tokyo and abroad) remains to be seen. How will the splintering of viewership across media channels impact the resonance of advertising campaigns? How Much will Spectator-Free Stadiums Stifle Retail Sales?

Games 306

Games Retail Events eCommerce 306

Kissmetrics

DECEMBER 16, 2021

I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing. Another easy way to find keywords is to check for searches that show up in your Google Analytics Acquisition reports. What it takes to hit all those keyword opportunities is pages with content.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Kissmetrics

AUGUST 9, 2021

Internal site search is a search bar many site users add to their website which allows users to search for news, topics, or products. It’s crucial for eCommerce sites, but can be incredibly useful for content-based sites as well. However, it can also impact your bottom line. Site Searchers Much More Likely to Convert.

eCommerce 326

eCommerce SEO Mobile Recommendation 326

Wiser

APRIL 23, 2024

This involves conducting working sessions with customers to guide them on identifying the most impactful metrics. One area of contention often arises around the desire for comprehensive oversight, such as tracking the exact time reps enter and spend in a store or on specific activities.

Retail 78

Retail Management Technology Presentation 78

Retail TouchPoints

JUNE 26, 2023

Get ready, get excited, retailers and customers alike, the 2D barcode, a compact square label with splotches and spaces that encode up to 350X more data than a traditional UPC (4,000 characters) will have a significant impact on managing the business and delivering better customer experiences. Who doesn’t want that?

Merchant Services 279

Merchant Services Retail Shipping Costs Customer Experience 279

Retail TouchPoints

MAY 23, 2023

Nominees were assessed for their overall contributions to their businesses and their positive impact on the retail industry. This year’s slate of winners also features several game changing brand founders who have brought new brands, retail concepts and solutions to the market. Congratulations to the entire 40 Under 40 class of 2023!

Retail 290

Retail Jewelry Games Operations 290

Retail TouchPoints

DECEMBER 27, 2021

And marketers are being asked to take it all in stride, while at the same time adapting to their changing role in the sales ecosystem. Check out our special report Modern Marketing Playbook: 3 Key Tactics for Engaging Customers in a Post-Cookie World. Using First-Party Data to Have a ‘Genuine Impact’.

Marketing 279

Marketing Consumer Download Games 279

BigCommerce

MARCH 10, 2017

What I realized then was that even though SEO done well can increase traffic and ROI, if you do it poorly, it will negatively impact an online store’s organic search efforts, therefore conversions and revenue. Note: Microdata is built-into BigCommerce themes, automatically structuring product pages for rich snippets in Google.

SEO 417

SEO eCommerce Mobile BigCommerce 417