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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

Search Engine Optimization (SEO). Pay-per-click (PPC). SEO and PPC are the activities that generate traffic (the “cookies”), but if CRO is missing (the “milk”), that added traffic may not lead to a significant sales increase. This is why SEO, PPC, and CRO tend to work best together. Conversion rate.

PPC 162
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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

Retailers can no longer rely one type of channel to drive traffic to their online store. They must effectively leverage SEO, PPC, email, social, display ads, retargeting, mobile, shopping engines and affiliates to help drive qualified traffic to their online store. Conversion optimization is a continuous process.

eCommerce 167
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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

For online retailers, it presents an opportunity to conquer the market, skyrocket sales, and cultivate brand loyalty through streamlined marketing. Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. Make a detailed SEO plan for out-of-stock products.

eCommerce 109
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16 AdWords (Google Ads) eCommerce Strategies to Maximize ROAS

Inflow Insights

If you’re a big online retailer, you’ll probably be investing most of your paid ad spend on a mixture of Google Shopping ads and Google Search ads. Here at Inflow, we’ve helped hundreds of online retailers from all kinds of industries to maximize their return on ad-spend (ROAS).

eCommerce 156
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How Coronavirus Is Impacting Ecommerce [June 2020]

ROI Revolution

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. August 5, 11-11:30 AM: SEO + Retail Readiness. SEO coronavirus checklist.

eCommerce 173
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Watch the four-part video series today to uncover strategies & insights around everything from inventory planning to merchandising and SEO readiness to digital advertising strategies. August 5, 11-11:30 AM: SEO + Retail Readiness. It’s time to take your SEO and PPC efforts to the next level. 9/28 update.

eCommerce 193
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2020]

ROI Revolution

You’ll uncover strategies & insights around the new normal for Prime Day, inventory planning & merchandising SEO & retail readiness, and digital advertising strategies. August 5, 11-11:30 AM: SEO + Retail Readiness. It’s time to take your SEO and PPC efforts to the next level. 8/4 update.

eCommerce 158