Remove customer-references
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What To Do Next About Your Customer Advocacy Platform

Forrester eCommerce

The low-key December 21 announcement that Jigsaw, part of the ESW Capital portfolio, acquired customer advocacy and community platform Influitive has fueled post-holiday chatter among customer marketers, vendors, and strategy and services consultants.

Customer 285
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Four Advocate Personalities Turn Customer Goodwill Into Gold

Forrester eCommerce

Question: How is a customer marketer different than other marketers? (No, No, this is not the opening line of a joke — that would be “Two customer marketers walk into a bar … ”) Top customer marketers focus on how customers attain value.

Customer 195
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The Power of Play: Using Gamification to Elevate Retail Apps

Retail TouchPoints

Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture more value for, and from, their customers. It’s no surprise that industry research and earnings reports consistently reveal customers with a brand’s app are three to four times more valuable than customers without the app.

Retail 306
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The Cybersecurity Incident Response Market Abounds With Choice — But Please Choose Before You’re Hit!

Forrester eCommerce

We also provide information on key industries the vendors support and any reference customers they […]. In the report, we define and describe the vendor segments and then classify each of the 36 vendors into the appropriate segment based on functionality.

Reference 322
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How to Think Through Your Composable Commerce Reference Architecture

Join experts from Orium , commercetools , and Google Cloud for this on-demand webinar and dive deep into the topics explored in the Composable Commerce Reference Architecture report, including advice for how to start prototyping and de-risking a composable transition.

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Merchant Payment Providers: Key Takeaways From The Forrester Wave (Q3 2020)

Forrester eCommerce

For our latest evaluation in the merchant payment provider space, Forrester identified ten leading vendors and spent the last four months analyzing their offering via a combination of briefings, demos, capability assessments and customer reference checks. Morgan, PayPal, Stripe, Worldline, and Worldpay from FIS. […].

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Learnings From Our Cloud Cost Management Wave

Forrester eCommerce

The participating vendors each spent long hours submitting answers to detailed questionnaires, lining up customer references & executive briefings, and preparing for […]. I’ve spent many nights, weekends, early and late hours on two separate cloud management evaluations.