Customer Retention Industry PPC SEO 
Kissmetrics
FEBRUARY 22, 2021
Customer retention isn’t just another vanity metric. The longer a customer stays with your business, the more revenue they generate. In financial services, a 5 percent increase in retention results in a 25 percent increase in profits. Because loyal customers increase their purchases over time.
GetElastic
SEPTEMBER 15, 2021
Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention. Read the ebook.
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Kissmetrics
SEPTEMBER 19, 2020
As an industry, ecommerce is expected to grow at a minimum of 6.3 Increase qualified website traffic Increase time on site Add more subscribers to your email list Add followers to your social media accounts Increase sales Increase upsells Increase average order values Decrease expenses and marketing costs Improve customer retention.
FastSpring
APRIL 22, 2020
In the SaaS industry, 35% of customer retention is considered above average, and since you’re selling subscriptions, it’s essential to generate as many leads as possible. Focusing on creating a consistent targeted content can help in growing and keeping your retention rate above average. PPC Campaigns. Free trials.
Omnisend
MARCH 21, 2021
It’s a great way to ensure customer retention and keep your eCommerce store top of mind. While the goal is to attract and ultimately retain customers , content marketing uses storytelling to appeal to a wide audience. To achieve this, you’ll need to ensure your site is set up optimally, with SEO best practices in place.
Kissmetrics
MARCH 2, 2021
For instance, a company may have made investments on marketing in a new region or early stage SEO that it does not expect to see results from until a later period. Customer acquisition cost: ($1,020,000 / 1,020,000 customers) + $1.00 per customer = $2.00. This means this particular company is able to turn a $2.00
Kissmetrics
SEPTEMBER 23, 2020
Approximately 80% of business professionals believe that email marketing can be incredibly useful for increasing customer retention. In addition to the above, experts found that email marketing is 40 times better than running social media PPC for increasing customers and gives you an average ROI of $38 for every dollar spent.
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