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How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

Loyalty programs are a common (and undeniably effective) tool for retailers to gather data and build customer lifetime value, but perhaps they’ve become a little too common. of respondents), as well as free or discounted shipping (the next-highest response at 63.2% ). As a whole, loyalty programs are quite popular.

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Product Substitution: How Savvy Retailers and Manufacturers can Build Supply Chain Resiliency, Reduce Costs and Improve Customer Experiences

Retail TouchPoints

When customers place ecommerce orders, the last thing they want is an unhappy surprise. Shipping delays and stockouts lead to frustration and disappointment, especially when logistical problems impact time-sensitive purchases, such as special occasion gifts, event tickets or prescription medications.

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With Consumers Awash in Subscriptions, Brands Set Sights on Paid Membership

Retail TouchPoints

The subscription economy has been the subject of dire headlines recently, with terms like “subscription fatigue,” “ the great unsubscribe ” and even “ subscription apocalypse ” being bandied about. The Subscription Trade Association ’s (SUBTA) annual report found that nearly all ( 95.8% ) U.S.

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Want to Cut the Cost of Fast Fulfillment? It All Starts with Inventory Placement

Retail TouchPoints

The problems with getting products to people quickly and cheaply are well-known: consumers want fast fulfillment, which is costly to provide, but they don’t want to pay high (or really any) shipping fees. Even Amazon , the trendsetter in fast fulfillment, isn’t immune to higher labor costs. in an interview with Retail TouchPoints.

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5 Tips for Maintaining Subscription Momentum

Retail TouchPoints

subscription ecommerce sales will continue to see double-digit growth over the coming years, swelling from $33.48 That’s a good sign for CPG brands, which are capable of making the most seamless transition to subscriptions: deodorant, toothpaste, diapers and even smoothie packets quickly become part of consumers’ routines.

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How to Launch a Subscription Box For Your Company

Kissmetrics

They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. If you do it right, you could benefit from a loyal customer base, regular billing, predictable financials, and enhanced brand profile. Why Should You Launch a Subscription Box?

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Dr. Squatch Focuses on Shipping Experience to Drive Global Growth  

Retail TouchPoints

That’s why over the past decade it has grown into a $100 million subscription company and is now turning an eye to global growth. But as a digital-first brand with a very narrow focus — men’s all-natural soap, deodorant and hair care — Dr. Squatch has had to ensure its approach to growth is efficient and effective.