SellBrite

JUNE 28, 2021

One of the easiest ways to highlight your items is Amazon PPC. Amazon pay-per-click (PPC) advertising allows sellers to promote their items directly on the marketplace. In 2016, sellers using Amazon PPC doubled globally, and PPC clicks grew over 150%. A Quick Intro to Amazon PPC. Let’s dive in.

PPC 144

PPC Recommendation BigCommerce Management 144

ROI Revolution

MARCH 7, 2023

With Microsoft’s announcement of AI-enhanced Bing search and Edge browser features and Google’s rebuttal with its unveiling of BARD, the paid search world has its eyes on the two tech giants, anticipating their next move and wondering how AI will affect PPC. Another initiative we recommend is including more broad match keywords.

PPC 78

PPC Technology Information Download 78

Inflow Insights

OCTOBER 18, 2021

Below, I’ll walk you through why short-term budget forecasting is important, scenarios where our tool can improve your pay-per-click (PPC) marketing, and how to use this search advertising budget calculator for your best campaign results. Why Short-Term PPC Forecasting is Important. Step 1: Add Your Campaign Data.

PPC 117

PPC Download Information Search Marketing 117

Ecommerce Platforms

NOVEMBER 1, 2022

The best SEO tools are among the most important resources today’s businesses can access. Search Engine Optimization, or “SEO” is the process of manipulating your content to appeal effectively to the search engines. What are the Best SEO Tools? You can also save up to 17% if you pay annually. Plans include: Pro : $119.95

SEO 118

SEO Recommendation Improvements Payment Services 118

BigCommerce

OCTOBER 4, 2017

This is the most complete guide to ecommerce SEO on the web – period. Despite the fact that SEO has the highest ROI of any ecommerce marketing campaign, most online shops are put together with little to no consideration of search engines. Grab a coffee, lock the door, and settle in… it’s time to learn ecommerce SEO.

SEO 419

SEO eCommerce Gifts Blog 419

Retail TouchPoints

JULY 4, 2022

Beginning July of 2023, UA properties will no longer process new data. More specifically, if you want access to year-over-year data on GA4, you’ll need to migrate your accounts by July 1, 2023. This permits you to track and visualize specific data most important to your ecommerce site. The good news?

eCommerce 245

eCommerce SEO Events Recommendation 245

Groove

FEBRUARY 21, 2019

Whether you're looking for SEO tools or a marketing automation platform, we've got you covered. As we mentioned in our eCommerce SEO tools blog , Moz Pro offers tremendous power for businesses looking to improve online visibility. SpyFu is the ultimate PPC competitive research tool. PPC Negative Match Recommendations.

eCommerce Marketing 284

eCommerce Marketing eCommerce Marketing PPC 284

Kissmetrics

OCTOBER 15, 2020

You may have heard keywords are an essential part of any SEO strategy: they are. If you’re an SEO newbie, understanding keyword strategy can be overwhelming. Over half of consumers search for reviews and recommendations online before making purchases. What Are Keywords? Each of those phrases is a keyword.

SEO 363

SEO PPC Blog Information 363

ROI Revolution

JANUARY 27, 2022

In our January 2022 SEO News Recap, explore the most recent news and updates from ROI’s SEO experts on search engine optimization, including insights into how Google ranks fluff content, SEO for Shopify, a new Google Shops section in organic search results, and more. Yoast SEO Is Coming to Shopify!

SEO 78

SEO White Paper Shopify Mobile 78

Kissmetrics

MAY 21, 2021

To create a paid ad campaign effectively, you need a solid strategy for organizing your data and tracking your ad performance. While a spreadsheet might not seem like the most intuitive tool for managing your marketing efforts, there are many Excel tricks you can use to quickly streamline your data, track metrics, and improve conversions.

PPC 284

PPC SEO Management Marketing 284

Inflow Insights

NOVEMBER 12, 2019

Most eCommerce founders and management teams aren’t PPC experts. As a result, eCommerce PPC management often gets delegated to a 3rd party. The question is, who should that 3rd party eCommerce PPC consultant be? We’ve written this post as the definitive guide for choosing your best PPC hiring option.

PPC 92

PPC eCommerce Management Seminar 92

Groove

APRIL 4, 2024

When you measure your critical performance metrics alongside peers on the same eCommerce platform, you can craft data-backed strategies to not just catch up, but outpace the competition. How Should I Read The BigCommerce Data? Join The BigCommerce Benchmark Group How Do I Join The BigCommerce Performance eCommerce Benchmark Group?

BigCommerce 150

BigCommerce eCommerce Payment Services Merchant Services 150

Inflow Insights

JANUARY 28, 2021

One of the more challenging aspects of SEO is proving that the juice is worth the squeeze, especially with eCommerce websites. With so many moving parts involved, it can be difficult to directly attribute improvements in organic performance to SEO initiatives. Proper SEO testing can help. How SEO testing works.

SEO 110

SEO eCommerce Shipping Costs Other 110

Inflow Insights

NOVEMBER 1, 2019

When setting up their PPC advertising strategy, many of these eCommerce stores assume that setting up their feed and launching one Shopping campaign containing all of their products is all that it takes to create a profit. Unfortunately, the agency they had been working with prior to us hadn’t been doing a great job on their Google PPC.

PPC 105

PPC eCommerce SEO Information 105

Groove

APRIL 4, 2024

By comparing your core metrics against others using the same eCommerce platform, data-driven strategies can be created to catch up to the competition. Joining the Shopify Performance Data Benchmarking Group is a straightforward process that opens the door to a wealth of actionable insights and data-driven decision-making.

Shopify 150

Shopify Payment Services eCommerce Merchant Services 150

Kissmetrics

JULY 9, 2021

Search engine optimization takes months to drive any measurable traffic, PPC costs tons of money and is often difficult for the average marketer to run without hiring an agency. The data proves that nano- and micro-influencers are successful. times more conversations than average consumers when they recommended products.

Social Media 359

Social Media Travel PPC Recommendation 359

Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Given that each business is unique, the core concept we recommend is constant, strategic improvement. Search Engine Optimization (SEO). Pay-per-click (PPC). Let’s look at SEO next. eCommerce SEO Metrics.

PPC 162

PPC eCommerce SEO X-cart 162

Inflow Insights

DECEMBER 8, 2021

Today, it’s not enough to conduct a single search engine optimization (SEO) audit to analyze your business’s digital health. With ever-changing SEO standards, eCommerce brands today must be continuously updating and maintaining their sites throughout the year. PPC Metrics. Technical SEO Audit. Table of Contents.

Improvements 106

Improvements Marketing PPC SEO 106

BigCommerce

DECEMBER 13, 2017

The type of guide that can turn you into an Amazon SEO expert in 15 minutes just didn’t exist… until now. Amazon provides a very simple-to-use interface where sellers can populate all the data relevant to their product. However, the observations and recommendations I make in this guide are subject to change as A9 evolves.

SEO 209

SEO Merchant Services Document Recommendation 209

Ecommerce Platforms

SEPTEMBER 16, 2020

When you consider the stats below, it's no wonder ecommerce owners want to use the best Shopify SEO apps: Last year, Google was responsible for just shy of 75% of all global desktop traffic. 70% of marketers believe SEO is more effective than PPC. The Best Shopify SEO Apps. Plug in SEO. Let's dive in!

SEO 104

SEO Shopify Marketing eCommerce 104

Inflow Insights

JANUARY 28, 2021

One of the more challenging aspects of SEO is proving that the juice is worth the squeeze, especially with eCommerce websites. With so many moving parts involved, it can be difficult to directly attribute improvements in organic performance to SEO initiatives. Proper SEO testing can help. How SEO testing works.

SEO 78

SEO eCommerce Shipping Costs Other 78

Inflow Insights

SEPTEMBER 27, 2021

We’ll cover it all in this blog, including: How Google Shopping and Search Ads track out-of-stock products How out-of-stock listings affect your PPC ads And which seven strategies you should use for your out-of-stock product listings. If you can’t quickly complete your data feed management, rest assured that Google Shopping can do it for you.

PPC 127

PPC Merchant Services Recommendation Supplies 127

Inflow Insights

NOVEMBER 29, 2021

With Google limiting paid search data at unprecedented levels, accessing competitor data as a paid search marketer gets harder every single day. Semrush’s PPC Toolkit. SpyFu’s PPC Research. Remember, any data you can find on your competitors is data your competitors can find on you. Ahrefs’ Site Explorer.

PPC 125

PPC Search Marketing Consumer Goods Recommendation 125

Kissmetrics

FEBRUARY 18, 2021

In many cases, the same tools that help monitor your own web performance can also help you gather data on your competition. Ubersuggest is an all-in-one SEO tool that provides keyword analysis, competitive analysis, and SEO data. Most of the competitive analysis tools on this list focus on SEO, social, or paid ads.

Social Media 351

Social Media SEO Blog PPC 351

Inflow Insights

JANUARY 26, 2022

But many eCommerce businesses miss a crucial aspect when offering phone ordering: tracking that data and using it to inform their entire digital marketing strategy. Just look at this client , who saw a 74% increase in PPC revenue after implementing tracking solutions!). This guide will show you how. click-to-call tracking.

PPC 115

PPC eCommerce Multi-channel SEO 115

Inflow Insights

DECEMBER 20, 2020

While this is important, we’d argue that the more significant wins actually come from optimizing your data feed. In this post, we’ll outline how we optimize the Google Shopping feed for our PPC clients and show you how you can do the same for your eCommerce business or clients. What is a Google Shopping Data Feed?

Improvements 116

Improvements PPC Information eCommerce 116

GetElastic

SEPTEMBER 15, 2021

However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention. According to data from Smarter HQ : 72% of B2B buyers only engage with personalized messaging. Creating personalized product recommendations. By 2030, AI will lead to an estimated $15.7

B2B 146

B2B eCommerce Customer SEO 146

Inflow Insights

NOVEMBER 15, 2021

Manually chasing down product data from Google Analytics across sources, marketing channels, and date ranges can be a laborious, time-consuming process. In this blog, I’ll walk you through how to use the different sections of this Google Data Studio Report to inform your marketing campaigns and drive the most revenue for your online store.

PPC 112

PPC eCommerce Download Supplies 112

Inflow Insights

JANUARY 13, 2022

Search engine optimization (SEO) can often be a “survival of the fittest” of competing websites vying to rank at the top of Google for valuable search queries. That’s why we recommend starting at the source — making sure your website content is high-quality enough to answer your customer’s questions and provide a valuable user experience.

eCommerce 136

eCommerce SEO Recommendation Article 136

eCommerceFuel

JUNE 7, 2023

Ranking products on Amazon relies on three things: Traffic to your Amazon listing The conversion rate of said traffic Reviews (positive reviews, of course) That is the secret sauce of Amazon SEO. A basic list, but it’s the fundamentals of Amazon Search Engine Optimization (SEO) where most sellers go wrong.

SEO 34

SEO PPC Recommendation Improvements 34

RetailMinded

NOVEMBER 4, 2023

Partner With an SEO Service for E-Commerce When you choose to work with an agency that offers SEO services for e-commerce sites, you’re investing in a future of increased visibility and traffic. Time Savings: Doing SEO yourself takes time away from other business tasks.

eCommerce 52

eCommerce PPC SEO eCommerce Platforms 52

Inflow Insights

OCTOBER 21, 2021

But, because these Google Shopping organic placements are unpaid, the associated data isn’t easy to find. In this blog, we’ll walk you through the Google Shopping tracking process we use for our eCommerce PPC clients — a process you can easily replicate with your own accounts. So, we turn to Google Analytics.

Merchant Services 113

Merchant Services PPC SEO Recommendation 113

Inflow Insights

APRIL 1, 2020

After all, we only have a few weeks of data to work with at the moment. And because of that, they don’t need to give up any ground on what they’ve already built (with SEO and paid advertising) in spite of the crisis. We recommended that they highlight this in their messaging. Since COVID-19 caused major concerns in the U.S.,

eCommerce Marketing 122

eCommerce Marketing eCommerce PPC Marketing 122

BigCommerce

JULY 13, 2017

The only challenge we ran into was that our own data not been sufficient for what eBay needed. Although we haven’t even yet expanded our data to what the BigCommerce system is capable of doing, we can confirm our eBay sales are up by more than 50% on what we were doing for very little additional work. We had to update that. Final Word.

BigCommerce 415

BigCommerce Multi-channel Gifts Channel 415

Kissmetrics

JANUARY 27, 2021

To top it all off, inbound marketing trends shift almost as fast as SEO tactics. So instead of competing for ad space and buying slots, you focus on developing your blog, SEO presence, and social media platforms. You can achieve this with great SEO, blogging, social publishing, and more. That’s why I still recommend blogging.

Marketing 318

Marketing SEO Blog Live Chat 318

Inflow Insights

NOVEMBER 14, 2019

Note: We specialize in helping eCommerce businesses to automate more of their sales through SEO, PPC, and CRO. Search engine optimization (SEO) can often be a “survival of the fittest” of competing websites vying to rank at the top of Google for potentially valuable search queries. Site navigation. Rating & Review.

eCommerce 106

eCommerce SEO PPC Recommendation 106

Inflow Insights

MARCH 27, 2020

In other words: You already know that using tactics such as pay-per click (PPC) campaigns, search engine optimization (SEO) and conversion rate optimization (CRO) are important in general. eCommerce PPC Marketing Strategies. #1: 3: Optimize Your Product Data Feed. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133