Groove

APRIL 4, 2024

We wanted the same question answered for our clients. By comparing your core metrics against others using the same eCommerce platform, data-driven strategies can be created to catch up to the competition. Join The Shopify Benchmark Group How Do I Join The Shopify Performance eCommerce Benchmark Group?

Shopify 150

Shopify Payment Services eCommerce Merchant Services 150

Retail TouchPoints

JANUARY 19, 2023

Livestreaming, also known as live commerce, is still emerging in Western markets, particularly when compared to the booming Chinese livestreaming market. The firm predicts that the livestreaming ecommerce market for the country will total $32 billion by the end of 2023, nearly triple its 2021 size.

Social Media 284

Social Media X-cart Consumer Events 284

Retail TouchPoints

AUGUST 24, 2023

In fact, seven out of 10 marketers in the U.S. are using generative AI in their work already, according to Statista. It’s being used to generate marketing content including social media posts, videos and images. This influence is already being felt across the buyer journey. to demystify generative AI.

Toys 240

Toys B2C Social Media Accessories 240

Groove

AUGUST 18, 2020

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. In this blog, we're diving into the features, pros and cons of both Klaviyo vs. MailChimp to help you determine the best eCommerce tool for your business's needs. Klaviyo vs. MailChimp. Data Science.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Retail TouchPoints

JULY 15, 2022

With global ecommerce sales forecast to grow by 50% over the next four years, the pressure is on for big brands to recreate the warm, fuzzy feeling you get when buying products in-store when opening a cardboard box. Unboxing videos, for example, have grown from an internet fad to a powerful ecommerce marketing tool.

Small Business Retail 257

Small Business Retail Social Media Retail Leisure 257

ESW

JULY 12, 2023

Soliciting ecommerce customer reviews have become a ubiquitous part of the post-purchase experience. In today’s data-driven ecommerce marketplace, an increasing number of consumers now rely on reviews to inform their shopping behaviour. How important have customer reviews become for brands with DTC ecommerce businesses?

eCommerce 146

eCommerce Customer SEO Shipping Costs 146

Kissmetrics

APRIL 21, 2021

Influencer marketing, then, is the field of marketing in which influencers are paid (via cash or other incentives) to promote a brand or product. Now that word of mouth recommendations and criticisms spread through social media faster than fire in a dry field, influencers are more important than ever.

Social Media 307

Social Media Clothing Recommendation Fashion 307

Groove

MARCH 3, 2022

The Importance of Data Driven Decision Making Technology has become more advanced in the eCommerce space, and merchants have the ability to collect data on their customers, audiences and orders in more detail than ever before. Social media? Data driven decision making has a variety of benefits, too. Website forms?

Merchant Services 195

Merchant Services Subscription eCommerce Reference 195

Optimizely

NOVEMBER 13, 2018

Loyalty isn’t easy to earn in the ever-changing world of ecommerce fashion. According to Shopify , the death of brand loyalty in fashion ecommerce is due to increasing market fragmentation. All of this is worrisome for ecommerce fashion brands. Adelante Shoes styles itself as an ethical ecommerce fashion brand.

Fashion 236

Fashion eCommerce Marketing Jewelry 236

Ecommerce Platforms

MAY 18, 2021

Not only to add extra functionality to your site but also to help you manage other aspects of your business – customer service, marketing, lead generation, etc. Answer customer questions. Schedule social media posts. You can make use of effects like slow-motion and reverse. Reach out to new leads.

Social Media 210

Social Media Live Chat SEO Management 210

Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

Groove

FEBRUARY 11, 2019

We're sorry to break it to you, but there isn't a silver bullet in eCommerce marketing. When it comes to eCommerce strategy, you have to think about three things – the past, the present and the future. When you answer these questions, you gain a clear understanding of how to move your business forward. Social Integration.

eCommerce 258

eCommerce Payments eCommerce Platforms Recommendation 258

Optimizely

JULY 2, 2019

Ecommerce is growing incredibly fast — up more than 15% year over year in 2018, and on track for even more growth this year. There are hundreds of thousands of ecommerce businesses vying for the consumer’s short attention span, and we’re not even talking titans like Amazon. A Brief Rundown Of The Ecommerce Sales Funnel.

eCommerce 240

eCommerce X-cart Improvements Channel 240

Omnisend

APRIL 26, 2021

With more and more people shopping online each year, the global ecommerce industry is booming like never before. From its humble beginnings in easily deliverable and consumable things like books and DVDs, ecommerce has expanded to the point where consumers now feel comfortable purchasing pretty much anything online.

eCommerce 135

eCommerce Social Media Merchant Services Shopify 135

Smile.io

MARCH 20, 2024

Starting an ecommerce store is easier than ever with the rise of ecommerce platforms like Shopify. In a highly saturated market, customers have endless choices of brands to support. The challenge for ecommerce brands is retaining customers and encouraging authentic customer loyalty. 

Shipping Costs 76

Shipping Costs Shopify Customer Loyalty Merchant Services 76

Omnisend

DECEMBER 12, 2023

Reading Time: 11 minutes Do you believe that customer engagement relies on the appropriate use of technology? It’s event marketing. Event marketing can help you build solid customer relationships and brand awareness through genuine, laid-back conversations. What is event marketing? And what drives these?

Events 88

Events Seminar Marketing Workshop 88

Ecommerce Platforms

MARCH 3, 2023

But ecommerce shops aren’t so easily discouraged. They use retargeting on Facebook, Google Ads, and other online channels to reintroduce themselves to their potential customers. Here’s how to handle sequential retargeting for ecommerce in a way that invites customers back. And it’s great. What is Sequential Targeting?

eCommerce 118

eCommerce Social Media Payment Services Games 118

Retail TouchPoints

FEBRUARY 28, 2023

Our recent survey of North American, UK and APAC consumers — which is the basis of an upcoming Eagle Eye report — found similar trends globally: 61% of shoppers worldwide are using money-saving tactics like seeking out on-sale items and coupons more often. What is Marketing in the Moment?

Retail 272

Retail Books Consumer Social Media 272

Omnisend

DECEMBER 14, 2023

Reading Time: 8 minutes There’s a common myth that ecommerce apps are only useful for large and established online stores. That they’re unnecessary for small ecommerce businesses. This article explores some of the best ecommerce apps, including their key features, pros, cons, and pricing. The reality? Let’s get started!

Payment Services 78

Payment Services Shipping Costs eCommerce Shopify 78

Kissmetrics

MARCH 5, 2021

Slack is one of the most popular channel-based messaging systems on the market, with over 12 million people using the system every day. For marketers, Slack apps may improve productivity, efficiency, collaboration, and project management. Marketing is all about metrics. Add-On Slack Apps for Metrics.

Marketing 287

Marketing Multi-channel Social Media Channel 287

Kissmetrics

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. Marketing is what develops the all-important know, like, and trust factor. 6 Marketing Tips for CPAs.

Marketing 351

Marketing SEO Blog Social Media 351

Ecommerce Platforms

MARCH 6, 2023

If you’re looking for ecommerce platforms that are generally easy to use and don’t require an upfront payment to launch a store, chances are you may have come across Wix in your search. Wix is an ecommerce platform that’s used by ecommerce store owners because of its simplicity and its robust tool stack.

Live Chat 104

Live Chat Payment Services Social Media eCommerce Platforms 104

Ecommerce Platforms

OCTOBER 10, 2022

The CBD market is rife with opportunities. And given the prevalence of the modern digital ecommerce platform, it’s never been easier to start being a merchant yourself. High-quality ecommerce platforms are abundant. Marketing Your Store. Fortunately, we live in the digital age. Table of contents. What is CBD? What is CBD?

Merchant Services 197

Merchant Services Payment Services Payments Shopify 197

Retail TouchPoints

DECEMBER 7, 2021

“Acquisition for DTC can be expensive depending on the product category, so more than ever brands should use owned channels like email and SMS, especially with Apple’s iOS 15 release in the fall,” said Courtney Hedges, AVP of Digital Marketing for LiveArea , a global customer experience and commerce agency.

Consumer 224

Consumer Channel eCommerce Customer Experience 224

Omnisend

NOVEMBER 3, 2020

This is where social media comes in. Where email has more of a one-on-one feel, social media is a very public space. The interactions between ecommerce brands and customers offer a feel of transparency for onlookers. How Social Media and Email Marketing Are a Perfect Match. Start My Free Trial.

Social Media 148

Social Media Multi-channel Channel Reference 148

Kissmetrics

DECEMBER 3, 2020

You wouldn’t drive a horse-drawn carriage to work or use a pager to contact your friends, would you? In 2016, The Data & Marketing Association reported that the direct mail customer response rate increased by 43%. In 2016, The Data & Marketing Association reported that the direct mail customer response rate increased by 43%.

Social Media 361

Social Media Multi-channel Marketing Electronics 361

SellBrite

FEBRUARY 9, 2021

This stat is worrisome, particularly for small ecommerce sellers. To help you form a product launch strategy, we’ll review five elements of the marketing-mix framework : Product, People, Pricing, Promotion, and Place. By answering these questions, you’ll be able to craft compelling, unique messaging around your product.

Social Media 115

Social Media Multichannel Channel eCommerce 115

Ecommerce Platforms

SEPTEMBER 21, 2021

After that, you are tasked with marketing your work, getting the word out and showing people that it's worth buying. Although you can find free ways to do so, this marketing aspect is much easier said than done. That's pretty enticing to us, so join us as we take a deeper look into what Sellfy has to offer.

Payment Services 196

Payment Services Payments PayPal Social Media 196

Ecommerce Platforms

JUNE 1, 2023

The question can be a little more complicated to answer than it seems. While Shopify is a comprehensive ecommerce platform, Tailor Brands is a toolkit intended to help companies form a memorable brand identity. Tailor Brands is one of the most popular AI-driven logo makers on the market. And what is Shopify? What is Shopify?

Shopify 104

Shopify Payment Services Social Media Shipping Costs 104

Omnisend

APRIL 26, 2023

This article highlights the best small business ideas you can use to start your new venture. However, to enjoy all these benefits you need to come up with a solid business idea that aligns with your skills and has sufficient market demand for you to make a profit when you start operations. Well, you’ve arrived at the right spot.

Small Business Retail 158

Small Business Retail Payment Services Social Media Payments 158

Kissmetrics

JANUARY 30, 2022

We analyzed more than 7,000 company websites across 22 industries to answer one question: what was their approach to SEO and paid advertising to help them do so well? There is no one-size-fits-all approach to digital marketing. In this analysis, we only looked at companies that ranked well and had at least a 4-star review or higher.

SEO 244

SEO Beauty and Health Social Media Fashion 244

Omnisend

DECEMBER 14, 2023

Reading Time: 9 minutes Many marketers believe that multichannel selling is only for big retailers and that small retailers can’t afford it. So how can you effectively incorporate multichannel commerce into your strategy? Wondering who should be using multichannel selling? It’s not true. But first, let’s start with the basics.

Multichannel 78

Multichannel Social Media Payment Services Shipping Costs 78

Kissmetrics

JANUARY 20, 2021

Social media referrals have stagnated around 5 percent of all traffic for years. The encouraging news is social media reach is still massive. billion active social media users. What’s the answer? Knowing this, should marketers really worry about organic reach? Not any more. Let’s get started.

Social Media 363

Social Media Blog Marketing Other 363

Ecommerce Platforms

SEPTEMBER 27, 2021

If you've ever written an advertisement, email subject line, or social media post for your online store and thought, “That's no good,” or “I need to hire a copywriter or marketing agency,” then it might be time to look for a more automated copy-improvement method. Anyword Review: Notable Features.

Merchant Services 210

Merchant Services Marketing Article Social Media 210

Omnisend

DECEMBER 3, 2021

In this article, we’ll cover some of the most important trends for ecommerce marketers to keep in mind while building holiday Facebook ad campaigns. Recent data indicates that almost 99 percent of global social media users can be reached via mobile. Mobile usage. Facebook advertising examples.

Shipping Costs 148

Shipping Costs Social Media Mobile Events 148

Ecommerce Platforms

MAY 22, 2023

An ecommerce website redesign project can be an expensive, sometimes complicated, and time-consuming process. After all, an attractive, easy-to-use, and intuitive store can drive a lot more sales, revenue, and customer loyalty than an outdated site. The key to success with a website redesign project is making sure you plan effectively.

eCommerce 132

eCommerce Web Design SEO Payment Services 132

Ecommerce Platforms

OCTOBER 24, 2022

The best ecommerce course could be a valuable tool for you if you’re planning on launching a new store online. Already the size of the ecommerce market is expected to reach a value of beyond $7.5 Fortunately, an ecommerce course can provide the guidance you need to transform your idea into a lucrative opportunity.

eCommerce 104

eCommerce Shopify eCommerce Marketing Shipping Costs 104