MOSCOT Eyewear Sees 174% Revenue Lift Among AR Users
Retail TouchPoints
JUNE 18, 2021
Research from Vertebrae shows that the majority of consumers are now familiar and comfortable using AR technology to shop. The global eyewear brand partnered with Vertebrae to integrate virtual try-on capabilities within its ecommerce shopping experience, and it has seen conversion rates more than double. Photo credit: MOSCOT.
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