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How To Improve Customer Experience: 5 Tips

Groove

We recommend creating buyer personas to account for the various personalities of your audience. In addition to looking at buyer profiles, which includes things like gender, age, income, geographical location, etc., generalize the intent behind a persona's purchase. How To Improve Customer Experience: 5 Tips.

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How To Choose A BigCommerce Agency To Work With

Groove

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. We’re sharing tips on how to choose a BigCommerce Agency and why working with an Elite BigCommerce Partner will guide your eCommerce store in a positive direction. What Is An eCommerce Marketing Agency?

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eCommerce Copywriting: How to Create Content That Converts

Groove

What is eCommerce Copywriting? Today's copy still requires strategy and creativity, but for an eCommerce site it ultimately boils down to two key factors: brand consistency and SEO. To get started, define your ideal buyer personas and identify needs or pain points they are looking to solve. Category Pages.

eCommerce 225
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Email Marketing Services: How Groove Can Help

Groove

As a full-service eCommerce agency, we work with you to create email campaigns that convert. Here’s what Final Draft experienced after working with our team: 108% increase in revenue. 69% increase in eCommerce conversion rate. Here’s what Final Draft experienced after working with our team: 108% increase in revenue.

Marketing 170
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Long B2C Sales Cycle? Use Content to Power Marketing

Optimizely

If you have a longer sales cycle than most, you’re likely well aware that the traditional ecommerce playbook doesn’t work for your product. Your buyers don’t just click on an Instagram ad and make an impulse purchase — it takes a lot more work and is more similar to B2B sales. What are these steps? Consideration.

B2C 354
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10 Steps for Developing an eCommerce Website

Groove

Tips For Developing An eCommerce Website. Developing an eCommerce website takes A LOT of work, so let’s cut to the chase. If your in-house team needs additional help with building a site or you’re interested in learning more about what it takes to develop an eCommerce website, then read on. Purchase a Domain Name.

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The How & Why to Performing a Competitor Gap Analysis

Inflow Insights

Anyone in the SEO and content marketing world has faced the dreaded question: “What should I write?” ” The right answer to this question will improve your organic rankings, bring in more traffic, and improve sales for eCommerce sites. What Is a Content Gap Analysis? How to Do a Content Gap Analysis.

SEO 122