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10 Ideas for eCommerce Holiday Email Marketing Campaigns in 2021

Inflow Insights

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. But what it’s not too early for is your eCommerce holiday email marketing campaigns. Most online marketing — like PPC and paid social — is intrusive.

Marketing 144
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Shopify Review

Kissmetrics

Gone are the days when you had to figure out how to start an ecommerce site from scratch. Whether you’re a small business starting up or you’re already raking in millions in sales, Shopify is an extremely powerful ecommerce website builder that helps your online business empire run smoothly, capture sales, and grow.

Shopify 295
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How to Start an Ecommerce Affiliate Program to Increase Sales

SellBrite

As a retailer, chances are you have a diverse audience. Perhaps they aren’t actively looking for products like yours, or they’ve never been to your website, so they don’t see your pay-per-click (PPC) ads. One way to get your products in front of these folks is with an ecommerce affiliate program.

eCommerce 103
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How We Helped Skreened Achieve 360% ROAS on Their Google Shopping Campaigns

Inflow Insights

Many eCommerce retailers struggle to coax results out of their paid search campaigns — especially without an experienced marketer manning the helm. As an eCommerce brand that sold trendy design-driven apparel and other products, Skreened was missing out big by not running Google Shopping campaigns. Skreened was no different.

PPC 103
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PPC Strategies & Optimizations for 542% ROAS on Google and Facebook

BigCommerce

For ecommerce businesses, there are few better advertising tools and channels out there than Google and Facebook. PPC advertising is equal parts art and science. BigCommerce: What’s your #1 piece of advice for helping retailers optimize their Google Shopping campaigns? Of course, with so much opportunity comes a cost.

PPC 408
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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

When it comes to ecommerce, a word that first comes to mind is growth. Ecommerce expert Gary Hoover’s research shows that just in the last 14 years, the growth of ecommerce companies has skyrocketed across the board. In fact, growth projections estimate that by 2022, ecommerce revenues will exceed $638 billion in the U.S.

eCommerce 417
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How a Great Plan Can Prepare You for the Worst

Omnisend

To those who navigate and live within the world of ecommerce, adapting to change is nothing new. However, if the last few years have taught merchants anything, it’s that staying in business, let alone growth, is only possible when overcoming such changes. The Failure to Plan: Ecommerce Mistakes You Can’t Afford to Make.