Thu.Apr 04, 2024

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Redefining Retail Insights: The Synergy of Crowdsourcing and Merchandising

Wiser

The drive for perfection in retail in-store execution never ceases. Traditionally, this has meant sending out merchandisers to ensure that products are amply stocked, properly displayed, and promotions are correctly implemented. Yet, the rise of crowdsourcing via mystery shoppers has changed the way brands collect and interpret in-store data, presenting a method that not only complements but in some respects surpasses conventional merchandising tactics.

Retail 78
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Announcing The Winners Of Forrester’s Coveted B2B Return On Integration Honors For North America

Forrester eCommerce

These three companies have transformed their businesses to maximize customer value and relentlessly drive internal alignment. Get a preview of the success stories they will share at B2B Summit North America in May.

B2B 387
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Standardized Measurements, Collaboration Crucial to Retail Media’s Continued Growth

Retail TouchPoints

Retail media experienced massive growth in 2023 and shows no sign of slowing in 2024. But even as retail media networks have proliferated , ad buyers still are limited in how many they can participate in. The culprit? A lack of standardization across the retail media ecosystem. In fact, a Coresight Research study indicates that most buyers max out at just five to six networks.

Retail 269
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Announcing Forrester’s B2B Program Of The Year Award Winners For North America

Forrester eCommerce

Get ready to be inspired by these best-practice program implementations across B2B marketing, sales, and product. We reveal which eight companies will be honored at B2B Summit North America in May.

B2B 294
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Rite Aid Offers OTC Birth Control Pill at All Locations

Retail TouchPoints

Rite Aid has made Opill, the first daily oral contraceptive that’s been FDA-approved for purchase without a prescription, available chainwide. The progestin-only birth control pill has been designated safe and effective when used as directed to help prevent pregnancy. The pills are available for a suggested retail price of $19.99 for a one-month supply and $49.99 for a three-month supply.

Supplies 251
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What I Learned About GenAI From Over 100 Indian CMOs

Forrester eCommerce

What an amazing two weeks it was! After countless flights and hotel check-ins, I’m pleased to share what I observed from Forrester’s roundtable events covering generative AI (genAI) in marketing, held in four cities: Delhi, Hyderabad, Chennai, and Bangalore.

Events 264

More Trending

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No, Amazon Isn’t Killing Just Walk Out But Rather “Pushing Hard” On It

Forrester eCommerce

Read for three key insights on Amazon’s autonomous checkout technology Just Walk Out from an interview with Amazon.

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The Vitamin Shoppe Expands On-Demand Delivery with Uber Eats Partnership

Retail TouchPoints

The Vitamin Shoppe has launched a new partnership with Uber Eats to expand its same-day delivery capabilities. Consumers will be able to order from approximately 700 Vitamin Shoppe and Super Supplements locations across the U.S. using the Uber Eats app. The health and wellness retailer already has inventory available on DoorDash and Instacart. Uber Eats customers will be able to add their Healthy Awards information to all orders so that they can earn cash back rewards from Vitamin Shoppe.

Consumer 188
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CX Leaders Are Change Leaders

Forrester eCommerce

In his induction speech into the Wisconsin State Bowling Hall of Fame in 2012, my dad referred to me affectionately as the “pied piper” for my ability to inspire others to go along with new ideas (example: a local bowling fundraiser that raised over $300K for breast cancer research).

Reference 235
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Groove Commerce Partners with Databox To Launch Exclusive BigCommerce Performance eCommerce Benchmark Group

Groove

Curious about how your BigCommerce store stacks up in the marketplace? We had the same burning question for our clients. We've seen first-hand that our clients want to know how they compare to the competition. That's exactly why we've partnered with Databox to establish public BigCommerce Performance eCommerce Benchmark groups. When you measure your critical performance metrics alongside peers on the same eCommerce platform, you can craft data-backed strategies to not just catch up, but outpace

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Adobe Journey Optimizer – B2B Edition Makes Buying Group Adoption Easier

Forrester eCommerce

Adobe has announced the Adobe Journey Optimizer - B2B Edition, which allows B2B marketers to create buying groups and orchestrate journeys for buying groups at scale. This new functionality helps B2B organizations align with sales, target buyer roles more effectively, and measure marketing’s impact on revenue.

B2B 235
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Groove Commerce Partners with Databox To Launch Exclusive Shopify Performance eCommerce Benchmark Group

Groove

Ever wonder how your Shopify store is doing against the competition? We wanted the same question answered for our clients. Through our 15+ years in business, we have seen first hand that our client base wanted to see how they compared to their competition. For this exact reason, we worked with Databox to create public Shopify Benchmark groups. By comparing your core metrics against others using the same eCommerce platform, data-driven strategies can be created to catch up to the competition.

Shopify 150
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EA Teams Struggle To Communicate Architecture’s Value

Forrester eCommerce

Over the years, my Forrester colleagues and I have observed that the maturity of enterprise architecture (EA) varies greatly among and within companies, industries, and geographies. Some EA practices are more IT-oriented, while others are more business-driven, but EA must always be outcome-driven and demonstrate its value.

Other 235
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Costco Ventures Further into Healthcare with New Weight Loss Service

Retail TouchPoints

Costco has expanded its partnership with health care marketplace Sesame to offer weight loss care that includes individual clinical consultations and access to medications, if clinically appropriate and subject to their availability. For $179 , Costco members will receive three months of clinical consultation, a nutritional guide and recommendations, and the ability to message with their clinician outside of scheduled appointments.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Overcome Tall Poppy Syndrome In Operations Leadership

Forrester eCommerce

Overcome tall poppy syndrome. Inspire team growth, foster a learning mindset, and challenge the status quo. Achieve extraordinary results through practicality, influence, curiosity, and resilience.

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Using PLG and Sales Led Growth Together to Drive Exponential Results

FastSpring

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I think there was a time of, ‘ Everybody should be doing it; why aren’t you doing it?

B2B 122
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Google Chrome Settlement Shows The Power Of Privacy-Minded Consumers

Forrester eCommerce

The details of Google’s settlement in a multiyear lawsuit over Incognito Mode became public this week. The lawsuit argued Incognito Mode isn’t actually incognito, violating several federal and California state laws, including illegal wiretapping, invasion of privacy, and breach of contract. The class was seeking $5 billion (not a typo) in damages.

Consumer 251
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Amazon’s AWS unit cutting hundreds of jobs related to store technology

RetailDive

The e-commerce giant earlier said it was scaling back its Just Walk Out technology, including dropping it from Amazon Fresh locations in the U.S.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Large Services Firms: Breaking Up Is Hard To Do, But So Is Coming Together

Forrester eCommerce

The boundaries of IT service providers are in flux due to a variety of motivations. And too often customers are left with more questions than answers. Read this blog to get four tips for managing service provider transitions.

Blog 181
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Frito-Lay and Hasbro’s Family Fun Collaboration

RetailWire

Frito-Lay and Hasbro are teaming up this spring to make family time even more enjoyable. Their joint promotion aims to highlight how snacks and games can bring people closer together for some shared fun.

Games 98
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How to Discover Shoppers’ Questions

Practical eCommerce

Responding to questions of customers and prospects can generate traffic and sales. The post How to Discover Shoppers’ Questions appeared first on Practical Ecommerce.

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Levi’s gains momentum as Beyoncé name-checks the brand on her new album

RetailDive

Despite Q1 revenue declines and a net loss, the denim maker noted strength in the U.S., its largest market, and other reasons for optimism.

Other 107
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Co-op reports profit increase and membership growth

TalkingRetail

It its 2023 full year results, Co-op has reported strengthened underlying financial performance with improvements in underlying operating profit, net cash, and further reductions in net debt, which has reduced by £827m in the last 2 years.

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Shoes for Crews files for Chapter 11 bankruptcy

RetailDive

The non-slip shoe company secured $30 million in debtor-in-possession financing and intends to sell the business.

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A New Innovative Collaboration to Provide the Best Price Survey in the Bio Sector

Wiser

Wiser Solutions and Biotopia announce a collaboration in the field of price monitoring. These organizations are blending their unique capabilities, uniting on-the-ground price surveillance with consumer pricing intelligence. This partnership will result in comprehensive coverage of the organics industry. In a retail landscape profoundly shaped by inflation, where pricing strategies and promotions have become more pivotal than ever, Biotopia, in partnership with Wiser, will now equip organic indu

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LeBron James’ The Shop launches men’s grooming line at Walmart

RetailDive

The line of skin, hair and beard care products debuted on Monday in 1,600 of the big-box retailer's stores and online.

Retail 96
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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SheerID Launches Income Verification Solution Enabling Telcos to Serve Families No Longer Covered by Affordable Connectivity Program

SheerID

SheerID solution allows Telcos to continue to extend ACP rate plan benefits to families who qualify for government assistance.

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Bark adds 2 pet industry veterans to C-suite

RetailDive

A new chief revenue officer and chief marketing officer join with experience from pet brands Outward Hound and JustFoodForDogs.

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Social Media Commerce: A Social Shopping Renaissance | Salsify

Salsify

What do an office chair, pink pans, and peptide lip treatment all have in common? They all went viral on TikTok, amassing millions of views and sales from shoppers eager to avoid missing out.

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Retail crime takes toll on store owners’ mental health

TalkingRetail

More than nine out of 10 independent retailers (92%) feel their mental health has been damaged by soaring levels of crime and abuse, according to a survey by Independent Retail News magazine.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.