Salsify
APRIL 27, 2023
It’s a familiar scenario: You’re standing at the gas station or grocery checkout waiting to pay, and you notice a chocolate bar you love or see a new flavor of your favorite chips. You don’t hesitate to grab the item and add it to your purchase.
Retail TouchPoints
APRIL 27, 2023
As rival TikTok ramps up its shopping initiatives , Meta is streamlining its own commerce strategy to drive more in-platform shopping on Instagram and Facebook. A shift toward a new dynamic for Instagram and Facebook Shops will require companies to enable in-app checkout in order to offer a Shop on both sites. Previously, companies could create Shops that linked out to their own website.
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Forrester eCommerce
APRIL 27, 2023
In a major, accelerating trend, interactions between people and machines are becoming more like those between people.
Retail TouchPoints
APRIL 27, 2023
Customer experience (CX) strategies often focus on using technology to improve steps in the customer journey, but CX can also be about the bigger picture: how their purchases impact our environment. For example, most consumers today are concerned about carbon emissions, climate change and sustainability. Many worry about the environmental impact of having online purchases delivered to their homes.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Fastr
APRIL 27, 2023
For every great idea in ecommerce, there’s at least one obstacle in the way of making it successful. More often, there are multiple challenges that teams face when bringing their vision to life.
Retail TouchPoints
APRIL 27, 2023
Blue Yonder has introduced three SaaS-based Commerce microservices, with the goal of helping retailers navigate global supply chain disruptions, demand forecasting and omnichannel ordering habits. Fulfillment Item Forecasting, Fulfillment Order Forecasting and Fulfillment Labor and Resource Forecasting were designed to enable retailers to better solve these challenges: • Fulfillment Item Forecasting aims to forecast demand based on consumers’ order specifications and aggregate the data within a
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Retail TouchPoints
APRIL 27, 2023
Target is rolling out its Drive Up Returns service nationwide following a successful pilot test. The retailer expects to upgrade all of its nearly 2,000 locations by the end of the summer in a bid to improve omnichannel convenience for its customers. Drive Up Returns lets shoppers return any item, including those purchased online, directly to a Target associate without leaving their car.
Forrester eCommerce
APRIL 27, 2023
To assess the digital experience, we reviewed the functionality and user experience of 12 North American mobile investing apps that target self-directed investors, and we provide an Excel-based tool that allows digital business leaders to evaluate their customers’ digital journeys.
Retail TouchPoints
APRIL 27, 2023
Ebay has launched the Certified by Brand program, enabling the marketplace to partner directly with luxury brands and help them scale their presence in the secondary market while offering shoppers access to a wider selection. The program will include new, certified pre-owned, limited-edition and exclusive “only on Ebay” selections from brands such as Konstantin Chaykin , Zodiac Watches and Le Vian.
Forrester eCommerce
APRIL 27, 2023
Switching from marketing-qualified leads to buying groups and opportunities can drive tremendous improvement, but success is also heavily dependent on your process. Learn more at this year’s B2B Summit North America.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Retail TouchPoints
APRIL 27, 2023
Streaming service Roku has partnered with Instacart to bring together viewership data and purchasing insights, allowing marketers to measure whether “streamers” are buying products on Instacart after seeing ads on the Roku platform. By matching this information with Roku’s first-party data, marketers can better quantify the impact of TV streaming advertising on product sales while keeping customer data from both parties secure.
Forrester eCommerce
APRIL 27, 2023
Over the last year, I’ve been scared of two things. Our research teams have been planning and publishing a ton of research around Zero Trust, and, since we’re analysts, new terminology, and comorbid acronyms, have emerged. My first fear was that all these new terms would confuse both the readers and the market.
Ecommerce Platforms
APRIL 27, 2023
Do you live and/or work in Europe, an expat, or a freelancer planning to travel to Europe as a digital nomad? If any of the above apply, you’ll know it’s essential to have access to your money and for your funds to be safe and secure while you’re on the go. So, below, I'm looking at the best online banks in Europe, briefly summarizing what each offers so that, hopefully, by the end of this round-up, you'll have a better idea of which (if any) of these financial services best meet your needs.
Algopix
APRIL 27, 2023
If you are selling on Amazon, you need to be aware of the importance of Amazon PPC Advertising. Amazon PPC (Pay Per Click) is a form of online advertising that allows you to bid on keywords that will trigger your ads to appear when users search for these terms on Amazon. When a user clicks on your ad, you are charged a certain amount for the click. With Amazon PPC, you can get your products in front of potential customers quickly and efficiently.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Ecommerce Platforms
APRIL 27, 2023
Print on Demand (POD) is a popular and potentially profitable choice for wannabe entrepreneurs looking for a minimal/no investment business venture. Traditionally, you would have to invest in inventory and warehousing to kickstart your online store. However, POD is an interesting alternative. Here you collaborate with a white-label product supplier to customize and sell items such as hats, totes, t-shirts, etc., under your brand.
Store Growers
APRIL 27, 2023
Product categorization teaches Google about the products you sell. The more Google knows about the product, the better its algorithms can match that product with relevant search queries. There are two ways to categorize items from your inventory: either through the Product Type attribute or Google Product category. In this piece, we’ll discuss the product_type attribute: what it is, how merchants use it, its formatting rules, and some tips on configuring product_type values in your feed.
Ecommerce Platforms
APRIL 27, 2023
A one product Shopify store is just what it sounds like: an ecommerce shop that sells one item, and nothing else. These types of online stores have their purpose, and often serve as strong parts of the overall sales process. Whether you’re an inventor selling one product, or a company interested in making a separate website for all your products, this article will help you learn how to create a one product Shopify store in the most professional way possible.
RetailDive
APRIL 27, 2023
The retailers are using their former competitor’s coupons as a temporary marketing strategy of their own.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Omnisend
APRIL 27, 2023
Reading Time: 16 minutes If you are looking for information on how to make money on Instagram, you are at the right place. Right from affiliate marketing and sponsored posts to selling your products and promoting your business, there are many ways to monetize your talent and creativity on Instagram. With over a billion active users, Instagram is the preferred platform for ecommerce businesses and marketers.
RepslyBlog
APRIL 27, 2023
In today’s retail landscape, many brands are attempting to use their existing CRM software as a retail execution platform believing that this is the fastest and easiest solution. While at face value, this may seem like a quick fix to get what they need, what they are not aware of are the hurdles and challenges they’re about to face in the process.
Sailthru
APRIL 27, 2023
Similar to precious metals, data has to be refined from its raw state to be anything more than a collection of numbers and email addresses. This process is known as data cleaning and is vital to your entire organization’s efficiency and bottom line. When operating with data that is unified and reliable, businesses benefit from better decision-making and better outcomes.
RetailDive
APRIL 27, 2023
The retailer bought, and sold off, several digital natives including Bonobos and Eloquii. The team discusses what this signals about the company's game plan.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
CPC Strategy
APRIL 27, 2023
Over the past few weeks, the lifestyle content app, Lemon8, has been gaining popularity in the U.S. among Gen-Z and millennial content creators. In fact, it even joined the Top 10 lifestyle apps on the Apple App Store in late March.
RetailDive
APRIL 27, 2023
The massive downsizing is part of an effort to peel away management layers and slash expenses.
Smile.io
APRIL 27, 2023
From LEGOLAND to The Lego Movie to the pain you feel when you step on a small piece, LEGOs are everywhere. And they have been around since 1958. LEGO produces an average of 36 billion pieces a year. Simply, LEGO is a huge brand with a global reach, unlike any other toy for boys and girls and most recently for adults. LEGO VIP rewards program is a top example of a simple approach to retaining customers With such a passionate fanbase and a deep history, LEGO realized they had a fantastic opportuni
RetailDive
APRIL 27, 2023
In the years leading up to bankruptcy, the retailer alienated major vendors by betting on private labels, and, when that didn’t work, stock buybacks.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
365 Retail
APRIL 27, 2023
The Retail Technology Show , has today announced circular retail platform, CircularX , which powers second-hand and pre-loved commerce capabilities as the winner of its 2023 Innovation Awards. Crowned as the 2023 Innovation Award winner at the Retail Technology Show BIG Retail Party, CircularX is a SaaS platform that empowers both retailers and brands to design and launch omnichannel second-hand and pre-loved retail offers, helping brands reach new shoppers whilst also building sustainability in
RetailDive
APRIL 27, 2023
The parent company of Hydro Flask and Osprey saw net sales decrease in the fourth quarter and expects continued economic pressure on consumers.
365 Retail
APRIL 27, 2023
It’s fair to say that self-service checkouts are not universally popular with shoppers. Is this because, as shoppers, we much prefer to see a person at the till? Sometimes, perhaps, but not necessarily. The biggest reason is the irritation we experience when the process doesn’t work smoothly, particularly from the ‘unknown items in the bagging area’ Many of us have felt this frustration at the grocery store.
RetailDive
APRIL 27, 2023
The company is investing in the smaller brand's growth by expanding its distribution capabilities and wholesale partners.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
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