Groove

MARCH 11, 2024

It takes a lot of work to get customers to your eCommerce store. Whether you use SEO best practices, social media, or your customer email list, once a customer arrives at your online storefront, you want them to convert and not leave a Klaviyo abandoned cart. When your website visitors add products to their cart but don't end up checking out, they become part of a group of customers who had the intent to purchase but didn’t follow through.

Shipping Costs 195

Shipping Costs Payments Shopping Carts Shipping 195

Forrester eCommerce

MARCH 11, 2024

We explore key findings for APAC from Forrester’s 2023 Field Marketing Survey to help organizations understand the state of Field Marketing regionally and what this means for the operation and organization of a future fit field marketing organization.

Marketing 425

Marketing Operations B2B 425

Retail TouchPoints

MARCH 11, 2024

The associates at a Patagonia store in Reno, Nev. have voted to join the United Food and Commercial Workers (UFCW) Local 711 , marking the first successful unionization effort at a Patagonia store. Along with the Retail, Wholesale and Department Store Union (RWDSU), the UFCW has been making inroads at other outdoor retailers recently, organizing nine REI locations across the U.S. with the RWDSU and five Vertical Endeavors climbing gyms in Minnesota.

Outdoor 298

Outdoor Department Stores Retail Other 298

Forrester eCommerce

MARCH 11, 2024

(coauthored by Forrester Senior Research Associate Victoria Manes) In Europe, a tough economic and geopolitical context is contributing to increasingly polarized discussions on the environment.

Consumer 397

Consumer Customer Experience B2C Customer 397

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

Retail TouchPoints

MARCH 11, 2024

“Brand fans” are definitely loyal customers, but not all loyal customers are brand fans — and for many marketing and brand teams, driving relevance and impact means activating and leveraging those brand fans and superfans. New research from the Kearney Consumer Institute (KCI) indicates that there are clear distinctions between loyal customers and brand superfans, which creates even more opportunity for brands to build and nurture shopper relationships — and influence buying behaviors.

Social Media 263

Social Media Consumer Reference Definition 263

Forrester eCommerce

MARCH 11, 2024

Join us in Nashville in June to learn how to harness the power of humans and AI to deliver differentiated experiences that drive loyalty and growth.

Customer Experience 409

Customer Experience B2B Consumer Management 409

Groove

MARCH 11, 2024

It takes a lot of work to get customers to your eCommerce store. Whether you use SEO best practices, social media, or your customer email list, once a customer arrives at your online storefront, you want them to convert and not leave a Klaviyo abandoned cart. When your website visitors add products to their cart but don't end up checking out, they become part of a group of customers who had the intent to purchase but didn’t follow through.

X-cart 195

X-cart Merchant Services Shopping Carts Shipping Costs 195

Retail TouchPoints

MARCH 11, 2024

H&M Group , Vargas Holding and TPG Rise Climate have launched Syre , with the goal of providing recycled polyester yarn that’s equivalent in quality to virgin yarn but has less impact on the planet. The retailer has an offtake agreement with Syre worth $600 million over seven years that will cover a significant share of H&M Group’s long-term need for recycled polyester (rPET), which is currently primarily sourced from bottle-to-textile upcycling.

Operations 227

Operations Technology Retail Supplies 227

Fastr

MARCH 11, 2024

Next week from March 17–20, over 10,000 retail leaders and innovators will gather in Las Vegas for Shoptalk 2024. The content-rich event is the industry’s biggest of the year – serving as the ultimate hub for attendees to network and gain actionable insights on industry trends, tech, solutions, and strategies.

Events 162

Events Retail 162

Retail TouchPoints

MARCH 11, 2024

DoorDash has launched a Made by Women platform designed to champion female chefs and restaurateurs and provide access to marketing, educational and financial resources. To inaugurate the program, the Made by Women Grant program , in partnership with the digital networking platform for women, Monday Girl , will provide 15 grants of $10,000 to Canadian women-owned restaurants.

Marketing 147

Marketing Management Consumer 147

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

365 Retail

MARCH 11, 2024

Fenwick has initiated the first phase of its ambitious renovation plan for its flagship Newcastle store, with activities commencing in March. This renovation is a component of a £40 million investment strategy aimed at modernising and preparing the store for future generations. Mailen Design has been tasked with the careful and thoughtful redesign of the store’s original 1880s façade.

Events 118

Events Customer Experience Improvements Management 118

RetailWire

MARCH 11, 2024

Telecoms companies are phasing out old 3G networks in favor of newer, faster 5G systems, which could leave owners of older mobile phones without service. Vodafone has already made the switch, leaving behind 3G in favor of more advanced 4G and 5G services.

Mobile 108

Mobile 108

Practical eCommerce

MARCH 11, 2024

Today's transcription platforms are fast and sophisticated. We test three of them. The post AI-powered Transcription Tools, Tested appeared first on Practical Ecommerce.

eCommerce 108

eCommerce 108

ESW

MARCH 11, 2024

As in much of the rest of the world, ecommerce in the United States is growing. Not only are the number of orders increasing, but the amount of money spent online is also increasing. In fact, in 2023 ecommerce sales topped $1.11 billion, an increase of 7.6% over 2022. Additionally, more than 15% of total sales were ecommerce transactions in 2023, nearly a percent higher than the year before.

eCommerce 88

eCommerce Payment Services Omnichannel Consumer Electronics 88

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Practical eCommerce

MARCH 11, 2024

Eliminating third-party cookies, while enhancing privacy, means consumers see irrelevant ads and advertisers receive subpar performance. The post Second-party Data Could Unlock Ad Targeting appeared first on Practical Ecommerce.

eCommerce 104

eCommerce Consumer Marketing 104

CPC Strategy

MARCH 11, 2024

Streaming What Are Free Ad Supported TV (FAST) Channels? By Emily Sullivan Mar 11 2024 In a world saturated with streaming options, Free Ad-Supported TV (FAST) channels are carving out a unique space, bridging the gap between traditional linear TV and modern on-demand viewing. According to an eMarketer forecast , nearly a third of the U.S. population will be free ad-supported streaming TV (FAST) viewers by 2027, accounting for a total of 114.5 million viewers.

Channel 97

Channel Subscription Marketing Presentation 97

RetailDive

MARCH 11, 2024

The retailer confirmed it has ended a recent test of the checkout technology at a Neighborhood Market store in Bentonville, Arkansas.

Technology 117

Technology Marketing Retail 117

SheerID

MARCH 11, 2024

SheerID for WooCommerce helps online merchants acquire and verify consumers in communities like students, teachers, and the military for special offers and discounts.

Merchant Services 89

Merchant Services WooCommerce Consumer Customer 89

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

CPC Strategy

MARCH 11, 2024

Privacy What’s Media Mix Modeling? [Marketer’s Guide with Examples] By Emily Sullivan Mar 11 2024 Have you ever felt in the dark when it comes to understanding the real impact your marketing dollars are having across multiple channels? Determining where and how conversions are occurring is crucial in optimizing your budget to drive the most impact with your marketing budget.

Channel 95

Channel Blog Social Media Marketing 95

RetailDive

MARCH 11, 2024

The smaller banner will shift focus and undergo an “in-depth analysis” of its customer base amid disappointing performance in newer markets.

Marketing 107

Marketing Customer 107

Digital Doughnut

MARCH 11, 2024

In the dynamic landscape of digital marketing, success hinges not only on the message but also on how it's delivered. Welcome to the realm where user experience (UX) and user interface (UI) design intersect with marketing strategies to shape the digital journey. In this article, we explore the pivotal role of UX/UI design in driving engagement, optimizing conversions, and ultimately, amplifying the impact of digital marketing initiatives.

Marketing 93

Marketing Article Customer Experience Mobile 93

RetailDive

MARCH 11, 2024

The beverage maker said the $67 million in new financing will be used to grow distribution and accelerate product innovation.

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118

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

RIS News

MARCH 11, 2024

If the March 10 switch to Daylight Savings Time left consumers feeling like they need an early coffee delivery, Walmart’s got it covered with the latest addition to its Express Delivery offering.

Consumer 82

Consumer 82

RetailDive

MARCH 11, 2024

The brand's busy spring includes a refreshed logo, updated jingle, new celebrity partners and support for the first-ever Pinterest Creator Tour.

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102

RIS News

MARCH 11, 2024

We’re excited to announce Praveen Moturu, global vice president, enterprise digital platforms at Mars, Inc., as our consumer goods co-chair. Representing the retail side is Ashok Viswanathan, director of supply chain analytics at Best Buy.

Events 82

Events Consumer Goods Supplies Consumer 82

RetailDive

MARCH 11, 2024

Sales have steadily risen since 2019, but units have plateaued somewhat since their peak in 2020, according to Circana.

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113

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

RIS News

MARCH 11, 2024

The home of Coach, Kate Spade, and Stuart Weitzman is refining and expanding its recognition strategies, with a focus on shopper identification and customer movement technology.

Customer 79

Customer Technology 79

RetailDive

MARCH 11, 2024

A new brand campaign and an in-store pilot of the marketplace further positions the company as an alternative to Etsy.

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103

RIS News

MARCH 11, 2024

Take a look at how these retailers are using technologies to elevate merchandising strategies, improve inventory planning, elevate accessibility to data, and more.

Technology 81

Technology Improvements Retail 81

RetailDive

MARCH 11, 2024

The Waldencast Ventures subsidiary is now available in over 300 of the mass merchant’s stores as well as on its website.

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97

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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

Customer Data