Retail TouchPoints

AUGUST 16, 2023

Rebranding can help refresh your image, communicate your value proposition and attract more customers. But costs can range from roughly $30,000 to $50,000 over a period of three to four months. Note that this is just the most basic type of rebranding. That means you need to make sure you really want a rebrand in the first place. You wouldn’t want to spend thousands of dollars on something that won’t do you any good.

Small Business Retail 246

Small Business Retail Social Media Marketing Article 246

Forrester eCommerce

AUGUST 16, 2023

The Indian parliament passed the much-awaited DPDP bill on August 10th, 2023. This has come six years after the Supreme court of India declared the right to privacy as a fundamental right. Ministry of Electronics and Information Technology (MeiTY) had introduced the first draft of the bill in 2022.

Electronics 370

Electronics Technology Information Customer 370

Retail TouchPoints

AUGUST 16, 2023

Southeastern Grocers (SEG) has initiated a strategic divestiture of its business, with Aldi set to acquire all SEG grocery operations under the Winn-Dixie and Harveys Supermarket banners and investment group Fresco Retail Group set to take over the Fresco y Más banner. Under the proposed merger agreement, Aldi will acquire all outstanding SEG capital stock, which encompasses the Winn-Dixie and Harveys Supermarket grocery operations, in an all-cash transaction.

Operations 246

Operations Presentation Retail Customer 246

Forrester eCommerce

AUGUST 16, 2023

Our first-time evaluation of this dynamic market, The Forrester Wave™: Conversation Intelligence For Customer Service, Q3 2023, is now live! We looked at the top 11 vendors in this market today and evaluated them across 32 criteria.

Customer 369

Customer Marketing Customer Experience Omnichannel 369

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

Retail TouchPoints

AUGUST 16, 2023

There’s been a lot of anticipation surrounding livestream shopping in the U.S., based largely on its success in China. But so far that anticipation has yet to crystallize into livestreaming becoming the West’s next powerhouse shopping format, as many have predicted. Livestreaming accounted for more than 17% of all ecommerce sales in 2022 in China, but in the U.S. it made up just 2% of ecommerce last year.

Games 242

Games Social Media Merchant Services Shopify 242

Forrester eCommerce

AUGUST 16, 2023

Curent economic conditions are forcing many IT leaders to take stock of the existing inventory of software and find ways to optimize their usage. Optimization of software assets may be part of larger Tech debt or application rationalization programs which help reduce costs, drive utilization of resources and free of investments for other projects.

Management 369

Management Other Customer 369

Forrester eCommerce

AUGUST 16, 2023

Last month, I published The Future Of Cloud report and a corresponding blog post to talk about its future as abstracted, intelligent, and composable. Let’s take a closer look at the “intelligent” component and what it means amid the intense interest in generative AI today and long-term trends in cloud.

Blog 367

Blog Customer 367

Retail TouchPoints

AUGUST 16, 2023

7-Eleven has upgraded its mobile app with simplified login and registration, a centralized deals and rewards area for 7Rewards loyalty members and improved in-app shopping and delivery experiences via 7NOW Delivery. “The heart of our digital connection with the customer is through the 7-Eleven app — it’s a key driver that allows us to give our customers the convenience they want anytime, anywhere,” said Yaqub Baiani, VP of Product Management at 7-Eleven in a statement.

Mobile 215

Mobile Apparel Improvements Customer Experience 215

Forrester eCommerce

AUGUST 16, 2023

What do you get when you combine an open source platform, a massive and critically useful dataset, and an ability to open-source an AI foundation model? If you’re NASA, IBM, and Hugging Face, you get a massive opportunity to make geospatial data available to all through an open source geospatial AI foundation model.

Customer 367

Customer 367

365 Retail

AUGUST 16, 2023

Amperity , the leading enterprise customer data platform (CDP) for consumer brands has been selected by beauty giant Shiseido Americas Corporation as the foundation of its first-party data strategy, to help create connected and personalised digital customer experiences across all of its brands. As consumer shopping preferences and behaviors evolve, Shiseido Americas needed a comprehensive solution to bring together and manage multiple data sources across its various brands to advance its marketi

Omnichannel 98

Omnichannel Point of Sale Customer Data Customer Experience 98

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Forrester eCommerce

AUGUST 16, 2023

Debates surrounding the Energy Efficiency Act, which aims to reduce energy use in public authorities, corporations, and data centers, will potentially influence future laws globally. Why is this important and what does it mean? Here’s the context: Data centers use a lot of energy.

Technology 365

Technology 365

Omnisend

AUGUST 16, 2023

Reading Time: 8 minutes Many marketers believe text message services are only for personal use. SMS has gained significant traction as a powerful tool for businesses. It engages with customers, sends essential updates, and runs marketing campaigns efficiently. Text message services offer unparalleled efficiency in executing marketing campaigns. What’s more?

eCommerce 78

eCommerce Multi-channel Shopify Omnichannel 78

Forrester eCommerce

AUGUST 16, 2023

Outgoing Vice President of Corporate Services Jean Douglas reflects on her 34-year career with Forrester, the changes she’s seen, and the lessons she’s learned.

370

370

Omnisend

AUGUST 16, 2023

Reading Time: 7 minutes Myth: Appointment confirmation text messages aren’t necessary. Some businesses argue against the necessity of appointment confirmation text messages, especially if the appointment was confirmed through other means such as email. However, appointment confirmation messages can be a game-changer for appointment-based businesses.

Books 78

Books Automotive Document Improvements 78

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Forrester eCommerce

AUGUST 16, 2023

Does your brand employ a loyalty services provider in addition to a loyalty technology provider? If not, you should consider it. Brands continue to increase spend on loyalty technology and programs, but they often don’t tie their loyalty initiatives to broader corporate goals, negatively impacting their success. Services providers help here.

Improvements 349

Improvements Technology Blog Customer Loyalty 349

Omnisend

AUGUST 16, 2023

Reading Time: 8 minutes It’s a common belief that an SMS compliance checklist is a concern solely for large enterprises. However, the reality is quite different. Compliance is a crucial aspect for businesses of all sizes. This includes small and medium-sized enterprises (SMEs). Disregarding compliance can lead to serious legal and financial repercussions.

Shipping Costs 78

Shipping Costs Information Subscription Marketing 78

Forrester eCommerce

AUGUST 16, 2023

We reviewed 27 apparel brands’ websites across the attributes that are essential to their long-term success; here’s what we found.

Apparel 369

Apparel Operations B2C Retail 369

SheerID

AUGUST 16, 2023

New Research Finds Majority of Consumers in the UK, Germany, and France Believe Economy Won’t Improve in 2023; Shoppers Reducing Spend in Half of Retail Categories

Improvements 78

Improvements Consumer Retail 78

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

RetailDive

AUGUST 16, 2023

But the robust apparel sales at TJX Cos.’ T.J. Maxx and Marshalls stores could be undermined once student loan payments resume, analysts said.

Apparel 92

Apparel 92

RIS News

AUGUST 16, 2023

Learn how The Home Depot is applying computer vision technology to “narrow the gap” between its in-stock inventory and its on-shelf inventory, as well as how its around $1 billion of annualized compensation investment is panning out.

Improvements 86

Improvements Technology 86

RetailDive

AUGUST 16, 2023

Next week, longtime Mattel executive Richard Dickson takes the reins of an apparel conglomerate — whose brands all need some help.

Apparel 95

Apparel 95

RIS News

AUGUST 16, 2023

Babylist is opening a new flagship showroom, Babylist Beverly Hills, helping to solidify the retailer as a leader within the $88 billion baby market.

Marketing 86

Marketing Retail 86

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

RetailDive

AUGUST 16, 2023

Massimo Magni, who has over 20 years of experience with McKinsey & Company, joins the retailer as it is investing billions in technology.

Customer 88

Customer Technology Retail 88

RIS News

AUGUST 16, 2023

Target released its second-quarter financial results, revealing the company experiencing more robust earnings but weaker sales, causing the retailer to undergo its first quarterly revenue drop in six years.

Retail 76

Retail 76

RetailDive

AUGUST 16, 2023

The 18,000 square-foot location set to open this week will serve as a product testing ground to customers looking to make a purchase.

Customer 93

Customer 93

RetailWire

AUGUST 16, 2023

Home Depot has beaten earnings expectations for the quarter but faced a 2% year-over-year sales decline as consumers remain cautious about big-ticket purchases and major projects. Despite the earnings beat, the company maintained its forecast for the fiscal year, projecting sales and comparable sales to decline between 2% and 5% compared to the previous year.

Consumer 75

Consumer 75

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

RetailDive

AUGUST 16, 2023

The custom hair care brand's new bond-building line will be in 300 stores in addition to the retailer's website.

Customer 90

Customer Retail 90

RetailWire

AUGUST 16, 2023

The trend of “girl math” is emerging as a way for consumers to justify luxury purchases by breaking down the price of an item into the cost per wear, making it seem more affordable in the long run. The term, originating from TikTok, seeks to reframe the narrative around luxury indulgences and encourages consumers to.

Consumer 74

Consumer 74

RIS News

AUGUST 16, 2023

The discount grocery store has agreed to acquire Winn-Dixie and Harveys Supermarket as part of a larger divestiture of Southeastern Grocers to various entities.

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72

RetailWire

AUGUST 16, 2023

Privately owned intimates manufacturer Ariela & Associates International is set to acquire Parade, a Gen Z underwear startup known as “the internet’s favorite underwear.” Parade, valued at $200 million in August 2022, focuses on inclusivity, body positivity, and sustainable manufacturing. The acquisition allows Parade to leverage Ariela’s manufacturing capabilities and supply chain expertise to scale.

Supplies 72

Supplies 72

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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.

Customer Data