Thu.Aug 03, 2023

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Starting an eCommerce Business From Scratch: Your Roadmap to Online Success

Ecommerce Guru

In the present computerized age, beginning an online business without any preparation has never been more available and fulfilling. The […] The post Starting an eCommerce Business From Scratch: Your Roadmap to Online Success appeared first on Ecommerce Guru.

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5 Ways Retailers can Begin to Market from the Outside-In

Retail TouchPoints

Retail marketing is undergoing its largest transformation since the dot.com boom. The ongoing decentralization of retail and retail marketing is forcing CMOs to embrace new strategies in the media world to compete, especially amid more ephemeral brand affinity. By now we are all aware of the impact the internet has had in reshaping marketing, dating back to the adoption of the world wide web in the 1990s.

Marketing 246
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How Data Pros Can Help Build The Future Of Customer Experience Insights

Forrester eCommerce

Join us at Forrester’s Data Strategy & Insights event to learn about how customer experience and data professionals can work more closely to ensure that they collectively provide the analytics and insights their organizations need to improve experiences.

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How Walmart, PepsiCo and Brooks Running are Making Strides in Sustainability

Retail TouchPoints

Retailers, brands and manufacturers are discovering some good news on the sustainability front: it’s remarkably flexible. Individuals and companies are finding that they can apply the lens of sustainability to virtually any part of their operations — from the raw materials used to make products to how those products are packed for shipping to handling the waste that comes from unsold food.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Steering Toward Success: Three Approaches To Building Outcomes-Based Joint Success Plans

Forrester eCommerce

A joint customer success plan is a roadmap to help steer customers towards achieving their desired outcomes.

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Carvana Debuts Same-Day Vehicle Delivery

Retail TouchPoints

Online automotive retailer Carvana is launching same-day delivery for car orders. The service is launching first in Arizona, with the company planning to expand to other markets across the U.S. in the coming months. The same-day delivery offering is enabled by Carvana’s nationwide network of inspection and reconditioning centers as well as its “robust” logistics fleet.

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Victoria’s Secret Fashion Show to Return as Streaming Event on Amazon Prime

Retail TouchPoints

After a four -year hiatus, the Victoria’s Secret fashion show will make its return on Sept. 26, 2023, on Amazon ’s Prime Video streaming service. Victoria’s Secret pioneered the idea of a lingerie fashion show in 2001 and turned the annual event into a nationwide television spectacle. But after years of criticism due to the event’s perceived objectification of women and lack of body diversity, the brand paused the show in 2019, and it’s been on hiatus since.

Fashion 241
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Amazon’s grocery revamp has begun

RetailDive

Refreshing the Amazon Fresh store format and expanding online access underscore the company’s commitment to succeeding in the industry, despite its recent stumbles.

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Nike Unveils ‘Studio’ Store Model to Support Community-Driven Fitness

Retail TouchPoints

Nike has been lauded for its Nike Training Club app, which brings structured fitness programs and one-off workouts right to consumers’ personal devices. Now, the brand plans to bring its network of experts and trainers to boutique fitness studios across the U.S. Nike is partnering with FitLab , a platform designed to integrate fitness studios, connected at-home experiences and mass-participation events, to bring this new Nike Studios concept to life.

Gifts 240
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Wayfair narrows losses in Q2

RetailDive

The online home goods retailer has been executing on a plan intended to help it return to profitability. But it’s facing increased competition in the sector.

Retail 90
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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AEO Inc. COO Steps Down Amid Positive Financial Outlook

Retail TouchPoints

Photo credit: AEO, Inc. American Eagle Outfitters, Inc. (AEO) Chief Operations Officer Michael Rempell has announced he will step down from his role, effective early in the company’s fiscal 2024 in May. The company has started the search for a successor and will ensure there is a “smooth and successful” transition at the start of the new year.

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Forrester predicts offline retail sales will surpass $4 trillion by 2028

RetailDive

Though e-commerce has grown during the COVID-19 pandemic, brick-and-mortar stores remain a crucial, yet challenging part of retailers’ strategies.

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Under Armour Launches Its 1st Loyalty and Rewards Program

RIS News

Under Armour has revealed a new loyalty and rewards program for U.S.- based consumers, enabling further brand engagement while allowing consumers to save on the products they love.

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American Eagle Outfitters COO to exit

RetailDive

Michael Rempell is leaving the retailer after 23 years in a planned leadership transition. Meanwhile, the company raised its Q2 forecast.

Retail 96
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Three Ways To Win Against the Labor Shortage Using Data and Analytics

RIS News

829,000. That’s the number of unfilled retail jobs in the United States, according to The U.S. Bureau of Labor’s May 2023 findings. As any retailer operating in this environment knows, this deficit negatively impacts the customer experience and threatens the bottom line. Training new employees or investing in technologies like self-checkout kiosks or electronic shelf labels require less manual oversight can address these shortages, but both are costly.

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Simon Property Group says its retail portfolio is worth $3.5B

RetailDive

CEO David Simon didn’t spell out how the valuation was determined, but net operating income from the holdings fell 57% in Q2.

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Toymaker Mattel Says It Will Pay Someone Nearly $18,000 To Play and Promote Its New Uno Game

RetailWire

Toymaker Mattel is seeking a “chief Uno player” to promote its new game, Uno Quatro, and is offering a payment of $17,776 for a total of 64 hours of work. The job involves starring in social media content, teaching the game to others, and playing with influencers in New York City. The selected candidate will.

Games 75
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Macy’s chief supply chain officer exits

RetailDive

Dennis Mullahy, who joined the department store from crafting retailer Michaels, stepped down in July after four years in the role.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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More Starbucks Customers Are Ordering Food With Their Drinks Than Ever Before

RetailWire

Starbucks executives reported that a higher number of customers are ordering food along with their drinks, with two in every five customers adding food to their orders. Breakfast sandwich sales hit a record high, surpassing a previous record set in the prior quarter. The company sees significant opportunities in food offerings and has introduced new.

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Hot Topic hit by spree of cyberattacks

RetailDive

The U.S. retail chain doesn’t yet know what personal information was compromised or accessed by the threat actor.

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Amazon’s Latest Healthcare Expansion: Virtual Clinics in All 50 States

RetailWire

Amazon is expanding its virtual healthcare clinic to all 50 U.S. states, providing customers with access to virtual care for more than 30 common health concerns, including urinary tract infections, pink eye, and erectile dysfunction. The service connects users to licensed clinicians who offer 24/7 access through Amazon’s website and mobile app, supporting both message-based.

Mobile 73
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Happy Socks refreshes brand with new look

RetailDive

The visual refresh includes a new logo, icon, updated website and the redesign of its New York City flagship store.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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How to Collect and Use Customer Data to Grow Your Online Business

Prisync

As an e-commerce retailer, knowing exactly who your customers are is vital to the success of your business.

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Canada Goose DTC revenue jumps 60% in Q1

RetailDive

The luxury apparel brand reported that direct-to-consumer growth was driven by brick-and-mortar sales.

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How to Create a Loyalty Program on Wix

Smile.io

The entry barriers to creating an ecommerce business today are much lower with access to ecommerce platforms, apps, and products at your fingertips. Anyone can start an ecommerce business, but the challenge becomes scaling and growing your brand. One of the foundations of growth in ecommerce is repeat customers, which are needed to build brand loyalty and become profitable.

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Retail hiring slows ahead of holiday shopping season

RetailDive

The shift may reflect the ongoing cool down of the market overall, according to an iCIMS report.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Gaining the Agile Advantage: Tips from Accelerate360's Trey Holder

RIS News

As a member of the RIS & CGT Executive Council, Accelerate360's Trey Holder sheds light on the consumer trends that companies should keep top of mind and provides insight on how to remain agile and ahead of the game.

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Brits Turning Away From Flashy Influencer Content During Cost Of Living Crisis

Digital Doughnut

Accenture's research reveals a shift in consumer attitudes towards influencer content, with 24% of 25-34 year-olds and 19% of 16-24 year-olds unfollowing unrelatable accounts. The study also shows a rise in engagement with 'deinfluencer' content, which questions unnecessary consumerism. Amidst the cost-of-living crisis, consumers are favoring brands offering practical financial tips and cheaper alternatives.

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RFID Implementation in the Retail Environment

Korona

Looking to take your inventory and checkout processes to the next level? Here's everything you need to know about RFID implementation.

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Unlocking Success with Retail Customer Analytics in 2023

Retalon

In this comprehensive guide, we'll explore what retail customer analytics is, why it's crucial for success, and how you can start implementing it in your business. You'll learn how it helps with everything from optimizing inventory to personalizing marketing. The post Unlocking Success with Retail Customer Analytics in 2023 appeared first on Retalon.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.