Salsify
NOVEMBER 28, 2023
Ecommerce sales are reaching unprecedented growth. Bolstered by a banner 2020, online sales growth slowed briefly in 2021 and 2022, but according to research firm Forrester , it now accounts for more than 15% of total market share — the second-highest level in history.
Forrester eCommerce
NOVEMBER 28, 2023
Generative AI’s emergence triggered a landslide of interest and experimentation across sectors, including social media and content. Forrester’s Global AI Software Forecast, 2023-2030 supports this, as content marketing is the third largest category for specialized genAI software spend.
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Retail TouchPoints
NOVEMBER 28, 2023
Consumer spending on Cyber Monday surpassed initial projections to reach $12.4 billion — both a 9.6% year-over-year increase and the biggest online shopping day of all time , according to Adobe Analytics. Monday’s sales capped off a banner Cyber Week, which saw record spending every day from Thanksgiving through Cyber Monday and brought in a total of $38 billion in sales overall (up 7.8% YoY).
Forrester eCommerce
NOVEMBER 28, 2023
In Forrester’s defining report on extended detection and response (XDR), we predicted that endpoint detection and response (EDR) as we know it was dead and replaced by XDR. That day has finally come: Forrester is retiring The Forrester Wave™: Endpoint Detection And Response Providers.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Retail TouchPoints
NOVEMBER 28, 2023
Photo courtesy Vivaia Photo courtesy Vivaia Photo courtesy Vivaia Photo courtesy Vivaia Photo courtesy Vivaia Photo courtesy Vivaia Celeb-favorite footwear brand Vivaia has opened its second U.S. pop-up shop, at the Glendale Galleria in Los Angeles. The 500-square-foot store will be open Nov. 24 to Dec. 31, 2023. The eco-friendly brand aims to “redefine women’s footwear” with its range of shoes made from recycled plastic and designed for comfort without sacrificing style.
Forrester eCommerce
NOVEMBER 28, 2023
Expansion is gaining focus across the board at B2B organizations. While large enterprises have long been focused on expanding their influence and share of wallet with top customers, more small and midsize businesses are now emphasizing cross-sell and upsell targets in their revenue goals. This is for good reason.
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Forrester eCommerce
NOVEMBER 28, 2023
On Wednesday 22nd November 2023, the Minister for Home Affairs and Cyber Security, the Hon. Clare O’Neil MP announced the 2023-2030 Australian Cyber Security Strategy, a strategy to which Forrester contributed in April 2023, via a submission to the discussion paper.
Retail TouchPoints
NOVEMBER 28, 2023
As Santa and his elves get down to business at the North Pole, there is another factory ramping up production a bit closer to home. In the Chicago suburb of Bolingbrook, Ill., PersonalizationMall.com ‘s factory ranks have swelled from 500 to 4,000 employees and the facility is now operating 24/7 to create 150,000 items a day — each of them unique.
Forrester eCommerce
NOVEMBER 28, 2023
As champions of the customer, CMOs are pulled in all sorts of directions. Knowing that they can’t go it alone, we asked what areas they foresee needing the most external help with in 2024.
Retail TouchPoints
NOVEMBER 28, 2023
When you imagine retail media’s place in a marketing funnel, do your eyes look toward the bottom? If so, you may miss out on the full-funnel benefits of retail media networks (RMNs). As marketers, we’re already sold on the performance advantages of RMNs: enormous sets of first-party consumer data, precise attribution and analysis, a future beyond third-party cookies.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Forrester eCommerce
NOVEMBER 28, 2023
Use our tips to help your email programs will perform better and grow your long-term customer loyalty this holiday season.
Retail TouchPoints
NOVEMBER 28, 2023
Macy’s has named Sharon Otterman as its new Chief Marketing Officer (CMO), effective Dec. 11, 2023. Otterman, a 25- year marketing veteran who was most recently CMO at Caesars Entertainment , will report to Macy’s President and CEO-elect Tony Spring. Otterman will lead strategic marketing efforts at Macy’s, building awareness, engagement and loyalty among all customer segments via brand activation, campaign advertising and content planning, creative, visual merchandising, branded entertainment a
My Wife Quit Her Job
NOVEMBER 28, 2023
Today, I have my good friend Chris Shaffer on the show. Chris works with Scott Voelker over at Brand Creators, and he consults with dozens of e-commerce companies and owns a bunch of his own as well. Chris always brings a unique perspective on what’s working in e-commerce, and he’s the type of guy who always gets his hands dirty. In this episode, we discuss what’s working and how to maximize your marketing budget.
Retail TouchPoints
NOVEMBER 28, 2023
Fast fashion juggernaut Shein has confidentially filed to go public, multiple sources report. The IPO, which people familiar with the matter said could happen as early as 2024, has the potential to be one of the biggest in years, according to the Wall Street Journal. Rumors of an IPO for the discount app have swirled for over a year now as Shein has continued its meteoric rise in the U.S. and the world.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Fabric
NOVEMBER 28, 2023
We’re turning speed into a competitive advantage for large omnichannel retailers. For retail businesses, the ability to operate fast and at scale is critical. Anything that limits or slows down the shopping experience could mean the difference between an engagement or a bounce, a conversion or abandonment, or a lifetime customer versus a lost customer.
Practical eCommerce
NOVEMBER 28, 2023
Every quarter we publish a rundown of new, free digital design tools. This installment includes color palettes, UX design, presentations, fonts, and more. The post 17 Free Web Design Tools, Fall 2023 appeared first on Practical Ecommerce.
RetailDive
NOVEMBER 28, 2023
Incoming CEO Tony Spring, in one of his first executive appointments, has turned to ex-Caesars Entertainment CMO Sharon Otterman.
RetailMinded
NOVEMBER 28, 2023
The holidays have always been an opportune time for small business owners to attract new customers, but this year could prove especially fruitful for retailers with the right strategies, as the National Retail Federation predicts holiday spending will jump 3%-4% from last year. While brick-and-mortar establishments are welcoming holiday shoppers with doorbuster deals and glittering decor, many customers could be conducting their shopping this year in the virtual aisles of their TikTok and Insta
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
RetailDive
NOVEMBER 28, 2023
Journeys Group, which is parent company Genesco's largest business, is undergoing efforts to move some stores off-mall.
RetailWire
NOVEMBER 28, 2023
SHEIN has discreetly filed for an IPO in the U.S., stirring anticipation of one of the largest IPOs in recent years.
RetailDive
NOVEMBER 28, 2023
The fast-fashion giant had reportedly been eyeing the move all year, while it has faced scrutiny from U.S. lawmakers over its supply chain practices.
Omnisend
NOVEMBER 28, 2023
Reading Time: 14 minutes So many entrepreneurs have succeeded with ecommerce. Their success stories have led everyone to believe that they can easily achieve similar results. However, that’s not always the case with dropshipping. Due to stiff competition, evolving consumer trends, and the need for continual adaptation, success is not guaranteed. This comprehensive guide explores how to dropship on Shopify to offer a realistic perspective to new business owners.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
RetailDive
NOVEMBER 28, 2023
The streetwear brand claims the athleticwear giant failed to allege its rights in the complaint over the Dad-Star sneaker.
Omnisend
NOVEMBER 28, 2023
Reading Time: 9 minutes Many marketers believe that all emails sent will reach the recipient’s inbox. However, many factors influence if an email lands in the inbox or spam folder or gets blocked. Fortunately, email deliverability tools exist to enhance your emails’ reach. These tools allow you to monitor various elements of your email campaigns.
RetailDive
NOVEMBER 28, 2023
The Chicago-based upscale convenience store brand plans to combine with the local grocer that has a similar reputation for innovative foodservice and store designs.
RetailWire
NOVEMBER 28, 2023
Amazon's expansion radar is now set on the city of Miami, aiming to lease an impressive 50,000 square feet of office space.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
RetailDive
NOVEMBER 28, 2023
As consumers feel the pinch of inflation, some are turning to installment payment services to stretch their budgets.
RetailWire
NOVEMBER 28, 2023
The iPhone's new NameDrop feature has led many police departments to start urging parents to inspect their kids' phone settings.
365 Retail
NOVEMBER 28, 2023
Lone Design Club is expanding its reach by launching two regional pop-up stores located within Fenwick Canterbury and Fenwick Colchester. This initiative is a significant step in its goal to enhance local fashion communities and deliver distinct shopping experiences. The pop-up stores at these locations will feature a selection of emerging fashion talents, both from the UK and worldwide.
RetailDive
NOVEMBER 28, 2023
The footwear brand has brought on James Rogers to help develop and execute a strategic plan for the company.
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Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
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