Tue.Aug 29, 2023

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An Anonymous Take on the Ecommerce Food and Beverage Shopping Experience | Salsify

Salsify

Shoppers Anonymous is a blog series that highlights honest opinions of the first-person shopping experience. The end goal is to help brands and retailers gain first-hand insight into how to optimize online shopping experiences.

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A Deep Dive Into The Forrester Wave™: Zero Trust Edge Solutions, Q3 2023

Forrester eCommerce

Looking back on some of the most ingenious partnerships in history, you’ll inevitably think of Laurel and Hardy, Beavis and Butthead, John Lennon and Paul McCartney, and, now, David Holmes and Andre Kindness.

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How Verizon Personalizes CX, from Engagement to Post Purchase

Retail TouchPoints

Today’s consumers rely on their smartphones for, well, just about everything, and Verizon recognizes just how important that connection is. That’s why the retailer and mobile service provider uses multiple technology solutions to create a personalized shopping experience at scale. And it’s a very large scale: on an annual basis, Verizon gets 48 million visits to its stores, 66 million visits to its call centers and engages in 22 million chats with customers, and the company employs 14,000 associ

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The Forrester Wave™: Commerce Search And Product Discovery, Q3 2023, Surfaces The Challenges Of AI Unchecked

Forrester eCommerce

Our just-published Forrester Wave™ delivers the first evaluation of the commerce search and product discovery market, featuring the 10 leading vendors in the space.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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E.l.f. Expands Skin Care Lineup with $355M Acquisition of Naturium

Retail TouchPoints

E.l.f. Beauty has acquired the fast-growing skin care brand Naturium for $355 million in a combination of cash and stock. The acquisition is expected to close around Sept. 30, 2023 and will double E.l.f.’s presence in the skin care category to approximately 18% of the company’s retail sales. “Naturium aligns with E.l.f. Beauty’s vision to create a different kind of beauty company with brands built to disrupt norms, shape culture and connect communities through positivity, inclusivity and accessi

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Apollo And Mediafly Funding Signals Renewed Interest In Sales Tech

Forrester eCommerce

This blog covers the impact that Mediafly and Apollo’s recent funding will have on the two firms, the sales technology market, and buyers of sales technology.

More Trending

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Power Up Your Content With A Plan On A Page

Forrester eCommerce

A list of characteristics is not a plan! Get yours in order by capturing your consolidated B2B content strategy in a Forrester content plan on a page.

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10 Key Tips for Scaling Personalization in Retail

Retail TouchPoints

Fast-moving innovation is a tricky thing. What was a surprise-and-delight experience for customers two years ago is now an expectation. And when that expectation isn’t met, it’s a big problem. For example, according to Forbes , 71% of B2C customers expect companies to deliver personalized interactions and 70% are frustrated when they don’t. Personalization is the act of tailoring an experience based on information a company has learned about an individual.

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FASTR Frontend: Holiday Campaign Countdown Timers

Fastr

In this short video tutorial , you'll see how FASTR Frontend enables you to create countdown timers that display deadlines, create a sense of urgency, and drive sales.

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Walmart to Co-Pilot Drone Delivery with Alphabet

Retail TouchPoints

Walmart ’s drone delivery program is already well underway, with the retailer having completed 10,000 deliveries over the last two years in partnership with DroneUp. Now Walmart is expanding its efforts to offer “drone deliveries at scale,” through a new partnership with Google parent company Alphabet. Alphabet’s Wing division will now offer on-demand drone delivery from two Walmart stores in the Dallas metro area, allowing the retailer to reach an additional 60,000 homes.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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FASTR Frontend: Holiday Campaign Countdown Timers

Fastr

In this short video tutorial , you'll see how FASTR Frontend enables you to create countdown timers that display deadlines, create a sense of urgency, and drive sales.

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Grubhub Deploys Cashierless Checkouts at Campus C-Store

Retail TouchPoints

Using the Amazon “Just Walk Out” technology, Grubhub Campus has introduced cashierless checkout at convenience stores at Loyola University Maryland. Students, faculty and staff scan a QR code to enter the store, pick their items and leave, with the payment deducted from their student meal plan or other stored payment methods. The technology uses AI-powered computer vision and deep-learning techniques, including generative AI, to determine who took what in a retail environment.

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The Best 5 Amazon Landing Page Generators for Sellers

Algopix

In the ever-evolving landscape of e-commerce, Amazon has emerged as a dominant platform for both established brands and emerging entrepreneurs to reach a global audience. To stand out in this competitive marketplace, sellers need to harness every available tool. One such tool that has gained prominence is the Amazon landing page generator. In this comprehensive guide, we will delve into the world of Amazon landing page generators, exploring their benefits, key features, and how they can boost yo

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The Perfume Shop Unveils Revamped Experience Store at Festival Place

365 Retail

The Perfume Shop recently inaugurated its updated, experience-centric store at Festival Place in Basingstoke on August 25, 2023. This distinguished retailer, which celebrated its 30th anniversary in the previous year, continues to showcase a broad selection of the latest perfume launches, celebrity-endorsed fragrances, and iconic designer scents. Customers can also benefit from the expertise of a specialized in-store team offering professional advice.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Warburtons launches Soft Naans

TalkingRetail

Warburtons has expanded its product range with the launch of Soft Naans. Warburtons has invested £400m in innovation over the last 10 years to now produce over 70 different types of products to cater to all tastes. Jonathan Warburton, chairman of Warburtons said: “The Soft Naans have a soft, fluffy texture and an authentic taste.

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Expanding Global Commerce: ESW Cartridge for B2C Commerce Launches on Salesforce AppExchange

ESW

Expanding DTC channels to global markets involves many complex and moving parts. Since 2019, ESW and SalesForce Commerce Cloud (SFCC) have worked together to propel the world’s best-loved brands into new markets with industry-leading solutions that grow business and create exceptional customer experiences. And now, that solution is available for SFCC clients on the Salesforce AppExchange.

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Estée Lauder Expands Use of Generative AI with Google Cloud

RIS News

The Estée Lauder Companies Inc. is expanding its Cloud presence and increasing its use of generative AI with a view to building out digital experiences across its collection of brands.

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Big Lots completes store leasebacks, takes ‘decisive actions’ to lower costs

RetailDive

The retailer said its core lower-income customer remains under pressure, but expects improvements in the back half of the year.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Connecting Internal and Market Data With Retail Intelligence Software

Dynamic Action

Summary Access to data does not ensure your business users can effectively draw insights and take action. To utilize data successfully, it needs to be accessible in one cohesive view. Integrating your internal data with market insights is the next step to connecting and enhancing your data. Using an API, you can integrate market data into your own data lake and fill gaps with comprehensive, contextualized insights.

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J.C. Penney partners with celebrity stylist Jason Bolden

RetailDive

In a first-ever stylist collaboration for the department store, Bolden will reimagine collections for its J. Ferrar and Worthington private labels.

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Loss Leader Pricing Strategy: When Should You Do It & How

Prisync

Loss leader pricing is not a strategy you should take lightly. The competition is fierce, and the results are not always good.

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E.l.f. Beauty to acquire Naturium for $355M

RetailDive

The skin care brand was launched in 2019 by accelerator The Center and is expected to double E.l.f. Beauty’s presence in the category.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Primark To Open New Glasgow Store

365 Retail

Primark is to open a new store in Glasgow Fort – its fourth in Glasgow and its 21st in Scotland. The new store, set to open by early 2025, will have around 33,000 sq ft of retail space across two floors, and will offer a variety of much-loved Primark basics and trending items across womenswear, menswear, kidswear, beauty and home. The out-of-town retail park store will complement Primark’s existing stores in central Glasgow on Argyle Street and Sauchiehall Street, as well as its Parkhead Forge s

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Authentic Brands Group lands partnership for Hunter Boots in China, Southeast Asia

RetailDive

Under the deal, Baozun Inc. acquired a 51% equity interest in the heritage boot brand’s intellectual property across the regions.

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Ikea Oxford Street Flagship Store Opening Delayed

365 Retail

Fans of the Swedish furniture giant Ikea will have to wait a bit longer to visit its highly-anticipated flagship store on Oxford Street in London. The store’s opening has been postponed to autumn of next year, citing the need for “optimal preservation” of the Grade II-listed building that was formerly occupied by Topshop. Originally, the store was set to open this autumn.

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Vuori set a goal to open 100 stores by 2026. Here’s a look at the DTC brand’s progress.

RetailDive

The DTC activewear brand has steadily added to its footprint two years after announcing plans to drastically expand its brick-and-mortar presence.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Amazon Marketing Stream: Definition, Data Types & Benefits

CPC Strategy

Amazon advertisers have historically relied on pull-based Amazon Ads API calls to monitor their intraday performance on the platform. In 2022, this manual process was given a literal reporting ‘push’ in the right direction with the beta release of Amazon Marketing Stream.

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Designer Brands President Bill Jordan to exit

RetailDive

Jordan has been with the company in various roles for nearly 18 years and plans to exit by the beginning of December.

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What’s Split Testing? Best Practices & Importance for Marketers

CPC Strategy

It’s no secret that the marketing world is constantly shifting and evolving. Every click, like, and share counts, but the real key to success lies in making data-driven decisions. Testing plays a critical role in marketing and serves as a foundational practice that empowers marketers to fine-tune their strategies to achieve the best results.

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Guess aims to shrink inventories by 10% this year

RetailDive

The apparel brand is cutting stock levels as its supply chain speeds up, and as new planning and allocating systems come online.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.