BigCommerce

SEPTEMBER 17, 2018

Today, BigCommerce is proud to announce Shopping in Instagram Stories availability and support for all BigCommerce customers. If you are a BigCommerce customer and already using Shopping on Instagram, you can now begin to use Shopping in Instagram Stories. Example of a Shopping story on Instagram. Instagram Stories have seen rapid growth and consumption YoY, with consumers and brands of all sizes flocking to the feature, which allows users to tell a story through a collection of pictures and vid

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BigCommerce Customer Social Media Channel 375

Forrester eCommerce

SEPTEMBER 17, 2018

Over $1 trillion (no typo) — that’s how big 2017 holiday topline sales were in the US and Europe combined. As for online sales specifically last year, Forrester projected $129 billion in the US and €54 billion in Europe. As a retailer with substantial revenue at stake, you’ve made your merchandise buys, allocated your marketing dollars, and feverishly analyzed […].

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Retail Marketing Online Retail 366

My Wife Quit Her Job

SEPTEMBER 17, 2018

A while back, I published an article entitled “A Facebook Advertising Strategy For Ecommerce Stores That Really Works” And in that post, I outlined how I run profitable Facebook ads by sending a customer through a 3 part journey with top of funnel, middle of funnel and bottom of funnel campaigns. I also discussed how I employ a multi-step email autoresponder sequence to warm up leads so that customers think about our shop when they are finally ready to make a purchase.

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Article Recommendation Information eCommerce 213

Forrester eCommerce

SEPTEMBER 17, 2018

If you regularly follow the financial markets, it’s hard to ignore the growth generated by the FAANG stocks (Facebook, Apple, Amazon, Netflix, Google). When you look more closely at the “ANG” part of this quintet, it’s not hard to see how continuous delivery and rapid creation of customer value and corporate growth go hand in […].

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Customer Marketing Information 357

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

Groove

SEPTEMBER 17, 2018

With the holiday season comes some of the most important days of the year for your business: Black Friday and Cyber Week. That’s right, it’s time to kick it into gear and start planning for the biggest sale of the year! You need to make your company stand out from the competition. Black Friday marketing is all about planning, persistence and creativity.

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eCommerce Shipping Costs Gifts Clothing 150

Forrester eCommerce

SEPTEMBER 17, 2018

The Forrester Wave™: Enterprise Service Management, Q3 2018, is live! Take IT service management, add the age of the customer, stir in some employee experience (EX) and a healthy dose of low/no-code platform, and voilà! Enterprise service management (ESM)! Or if you prefer a more traditional description, we define ESM as: Extending IT service management […].

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Presentation Management Customer 352

Forrester eCommerce

SEPTEMBER 17, 2018

Automation and AI are changing the nature of work. Every company job – including every front-office job, will be impacted. Always-available commerce and intelligent guided-selling solutions erode field sales teams. Automated self-service obsoletes generalists and tier 1 customer service agents. This means that inside sales teams are now handling more highly considered purchases.

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Customer Management 334

RTP blog

SEPTEMBER 17, 2018

By Derek Peterson, Boingo Wireless A retail renaissance is upon us, driven by a shift in economics, competition and exponential advancement in technology, per a new report from Deloitte. Mobile has emerged as the crown jewel fueling the resurgence, as digital devices are now central to the in-store shopping experience. Up to 90% of consumers use their phone while shopping in stores and retailers are increasingly enhancing digital transformation strategies to take advantage of the new mobile-powe

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Payment Services Retail Consumer Payments 150

Forrester eCommerce

SEPTEMBER 17, 2018

When a car insurance company wanted to boost customer engagement during the onboarding process, it turned to personalized video. No longer a gimmick, brands across verticals use the technology to create unique customer experiences at scale. And the videos resonated with the customers of Geoffrey Insurance: An overwhelming majority of them watched the entire video. […].

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Customer Customer Experience Technology 225

A Better Lemonade Stand

SEPTEMBER 17, 2018

Start an online marketplace just like Amazon, Etsy or Airbnb! Learn all about online marketplaces, how to start one & how to successfully run one. The post How to Start an Online Marketplace appeared first on A Better Lemonade Stand.

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Operations Customer 127

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Forrester eCommerce

SEPTEMBER 17, 2018

Stripe, one of the leading payment providers for online and platform businesses announced today “Stripe Terminal” to tackle the merchant challenges around in-person payments. Stripe’s solution combines several of the technology components that go into in-person payments and works to abstract the complexity away for merchants and developers.

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Merchant Services Point of Sale Payment Services Operations 202

TradeGecko

SEPTEMBER 17, 2018

Willing to think outside the litter box? If so you’ll discover what’s known as the subscription economy- a beautiful place where products and services never before imagined as being prime subscription candidates are providing high-growth eCommerce brands with predictable recurring revenue.

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Subscription eCommerce Supplies Management 94

Rishi Rawat

SEPTEMBER 17, 2018

10 years ago the web was slow as a snail so websites were simple: black font with a white background. Today, because CSS is a thing and slow internet isn’t we’ve started designing the crap out of pages. I can’t tell you how many sites I encounter that use a charcoal gray font color. It looks pretty but causes so much eye strain. And because CCS allows for it we also have pages with fancy shiny buttons, an incredible array of color shades, gradient backgrounds, shadow effects, p

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Books Banking Mobile Article 79

Salsify

SEPTEMBER 17, 2018

How can you determine what content is working to drive discovery and performance and what's not? There's a lot of noise about how to perform well on X Retailer, but savvy brands need to go deeper to understand how to improve product performance across the digital shelf. A/B testing can provide insight into what will make the difference--it's important to approach A/B testing in a methodical manner.

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Improvements Retail 60

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

CPC Strategy

SEPTEMBER 17, 2018

In social media, video ads are one of the most effective ways to both reach and engage your potential customers. But like everything. > Read More. The post Video Ad Specs for Every Social Media Channel (Updated 2018) appeared first on Retail Performance Marketing Blog - CPC Strategy.

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Social Media Channel Blog Marketing 54

AcquireConvert

SEPTEMBER 17, 2018

Get 21 Day Extended Free Trial of Shogun Shopify App & Level Up Your Shopify Landing Pages Not only do they create leads, keep your website tidy, and help you discover what offers actually work they also allow you get an inside look at your audience. Shopify landing pages let you see exactly where visitors […]. The post How To Create A Landing Page For Shopify [With Best Practices] appeared first on AcquireConvert.

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Shopify eCommerce 47

Prisync

SEPTEMBER 17, 2018

Minimum advertised price (MAP) monitoring is a concept within the e-commerce world that affects customers, vendors, and manufacturers. As an e-commerce vendor, you know you have control over what you price your products at. You also know there are times where you might need to lower your prices in order to beat the competition. But. The post Top 5 Minimum Advertised Price (MAP) Monitoring Tips You Should Follow appeared first on Prisync's E-Commerce Blog.

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eCommerce Blog Customer 41