Mon.Oct 02, 2023

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Secure Our World All Year Long

Forrester eCommerce

We have a national day or month for just about everything. Some of my personal favorites include National IPA Day (first Thursday in August), National Waffle Day (August 24), National Rescue Dog Day (May 20), and National Insider Threat Awareness Month (September).

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A Beginner’s Guide to a Cookie-Free Marketing Strategy

Retail TouchPoints

It’s time to say goodbye to cookies. A full 60% of marketers believe the era of advertising cookies and IDs is coming to an end. And yet there’s a successional gap. Nobody seems to know what to do next. The same survey reports that 41% of marketers aren’t familiar with targeting methods other than third-party cookies or IDs. “I think everyone’s talking about it but not many people are actually doing a lot of preparation yet,” says one anonymous advertising executive quoted in the study.

Marketing 324
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Introducing the inaugural Forrester IT Sustainability Services Landscape, Q2 2023 and The Forrester Wave™: IT Sustainability Service Providers, Q3 2023

Forrester eCommerce

Photo by Abhinav Sunil Forrester’s state of IT sustainability 2023 survey and report highlighted the growing importance decarbonizing IT and the reducing the environmental impact of IT in various industries. In certain industries such as financial services, IT has an outsized contribution to overall corporate scope 1, scope 2 and scope 3 emissions.

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TikTok Launches Generative AI Tool to Help Brands with Content Creation

Retail TouchPoints

TikTok has debuted a new AI-powered virtual assistant, the TikTok Creative Assistant, to “intelligently collaborate with brands and creators throughout their creative journey on TikTok.” The tool draws on the platform’s database of “creative knowledge” to help brands and creators brainstorm ideas, understand best practices, uncover trends and find inspiration.

Blog 274
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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The Retail Race In Healthcare Is A Marathon, Not A Sprint

Forrester eCommerce

This week, Costco joined the list of retailers looking to capture the hearts and minds of consumers who are frustrated with their healthcare experience. Costco announced a partnership with Sesame, a healthcare marketplace that connects consumers with clinicians across 50 states.

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Destination XL and Untuckit Create Capsule Shirt Collection for Big and Tall Shoppers

Retail TouchPoints

Destination XL ( DXL ) has partnered with Untuckit on a capsule collection of its shirts in sizes and lengths never previously offered to cater specifically to big and tall men. The items will be available for purchase only at DXL.com, with select stores offering the styles to try on for fit. Untuckit shirts are currently available in sizes from small to XXXL in up to five different fits.

Clothing 249

More Trending

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Mall of America Adds Body-Worn Cameras to its Security ‘Layers’

Retail TouchPoints

Security issues are top-of-mind with retailers: theft and threats of violence in retail locations are making headlines, including Target ’s recent announcement that it would close nine stores in four cities. Due to its size ( 5.6 million square feet ) and the variety of its environments ( 500 stores plus restaurants, theme parks and Minnesota’s largest aquarium), the Mall of America has special security requirements that require a layered approach.

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The State Of Business Buying, 2023: Product Experts Gain Influence Amid Financial Constraints

Forrester eCommerce

Product experts have gained influence with B2B buyers as they face financial constraints. Explore key insights from Forrester’s latest Buyers’ Journey Survey.

B2B 217
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5 Awesome AI Copywriting Tools For Making Money Online In 2024+

Groove

In the realm of persuasive communication and digital marketing, the art of crafting captivating and influential copy has always been important. However, with the rapid advancement of artificial intelligence (AI), a new era of possibilities has unfolded, offering innovative tools that redefine the boundaries of effective copywriting. LLet'sembark on an exploration of AI-powered copywriting tools, unveiling their extraordinary capabilities and how they are reshaping the landscape of persuasive com

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Blue Apron Acquired by Marc Lore’s Wonder Group for $103 Million

Retail TouchPoints

Meal kit provider Blue Apron has entered into a definitive agreement to be acquired by Wonder Group , the food delivery and takeout company founded by entrepreneur Marc Lore. Under the terms of the merger agreement, Blue Apron stockholders will receive $13 in cash per share of Class A common stock through a tender offer, an equity value of approximately $103 million.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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5 Awesome eCommerce Copywriting AI Tools For You To You To Use In 2024

Groove

In the realm of persuasive communication and digital marketing, the art of crafting captivating and influential copy has always been important. However, with the rapid advancement of artificial intelligence (AI), a new era of possibilities has unfolded, offering innovative tools that redefine the boundaries of effective copywriting. LLet'sembark on an exploration of AI-powered copywriting tools, unveiling their extraordinary capabilities and how they are reshaping the landscape of persuasive com

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What is an API Endpoint? The Complete Guide for E-Commerce Developers

Fabric

API endpoints in e-commerce serve as specific URLs or URIs that enable communication and data exchange within an e-commerce system. They are vital components that facilitate various functionalities and interactions in e-commerce development. There has been exponential growth in the number of API endpoints being created and used in recent years. According to the State of the API Economy report by Apigee (Google Cloud’s API management platform) in 2020: “The number of publicly available APIs

eCommerce 130
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7 Quick and Effective ways to increase holiday sales

lateshipment

Tis’ the season for cheer and joy not only for consumers but also for merchants due to the surge in holiday sales. Tis’ the season where e-commerce brands face a lot of competition and unprecedented challenges. Tis’ the same season when the business becomes very lucrative. Tis’ the reason why you want to concentrate on handling the holiday rush and increasing sales.

eCommerce 130
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A Guide to Global Customer Service Excellence

ESW

Retailers and brands with DTC ecommerce channels often look to international markets to grow customer bases and revenue. However, this presents a unique set of challenges, particularly when it comes to global customer service. And yet customer service plays a pivotal role in shaping the success of a retail business. It is a crucial link that allows customers to interact with your brand.

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Relationship marketing and its benefits with examples

lateshipment

We now live in a relationship economy rather than a transactional economy. What is relationship marketing? Relationship marketing is the kind of marketing in which you work to retain customers and maintain long-term relationships with them. It is a well-known fact that returning customers spend a lot more than your new customers. This is because the returning customers have already experienced the true essence of your brand through your pre-purchase and post-purchase journey.

Marketing 130
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The Anatomy of a Perfect eBay Listing

Algopix

In the ever-evolving world of e-commerce, mastering the art of crafting the perfect eBay listing is akin to wielding a mighty sword in the digital marketplace. Your eBay listing is your digital storefront, and how well you present your products can make or break your online business. It’s not just about showcasing your items; it’s about doing it so exceptionally well that you outshine your competitors and stand out in the crowded online marketplace.

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How to increase conversion rates on the ecommerce store using site search?

lateshipment

Did you know that, Nearly 84% of e-commerce brands don’t actively optimize or measure their on-site search. (adsearch.com) Site search is a very important feature of an e-commerce store. It helps customers find the products that they are looking for efficiently and quickly. Site search should be a feature that suits all the customers who visit the website.

eCommerce 130
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11 retailers at risk of bankruptcy in 2023

RetailDive

From Joann and Rite Aid to Petco and The Container Store, here’s who’s most at risk in the next 12 months.

Retail 143
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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How to increase mobile conversion rate: 7 proven tips

lateshipment

You can define the mobile conversion rate as the number of visitors who visit the website on their mobile devices and the number of visitors who convert during these sessions. So, it can be calculated with the below formula. A mobile conversion rate is a very important factor since most of the customers now browse products through your mobile. Mobile commerce has risen so much over the years.

Mobile 130
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SmileDirectClub files for Chapter 11 bankruptcy

RetailDive

The dental company's financial issues partially stemmed from the COVID-19 pandemic. Now it plans to liquidate if it can't find a buyer.

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Adidas and Traeger Grills Power Data Visualization With Gen AI

RIS News

Consumer goods companies Adidas and Traeger Grills are the latest enterprises to tap into generative AI, opening up capabilities related to content creation, data visualization, and complex calculations.

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Credit card debt tops $1 trillion, before the holidays even arrive

RetailDive

Retailers may feel the pinch, especially those whose own store cards are facing rising delinquencies and a potential cap on late fees.

Retail 125
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Nike Supply Chain Bets Supporting Flexible Channel Strategy

RIS News

Nike is letting its consumers take the reins, poised to capitalize on a customer-driven omnichannel approach that’s backed by ongoing supply chain strengthening and increased digital capabilities.

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Birdy Grey builds out C-suite with new COO, CTO hires

RetailDive

The DTC bridal brand brought on a new operating chief following Eloquii co-founder Steve Zawada's exit in June after about six months.

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5 DTCs and Consumer Goods Brands to Open Up Shop

RIS News

In RIS’ second annual look at the brands that have opened up brick-and-mortar shops, we give you companies to a keep an eye on, as they provide new consumer experiences that stand out from the digital realm.

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DOJ files lawsuit against eBay for violating Clean Air Act

RetailDive

The online retailer is being accused of the sale of illegal aftermarket defeat devices, which increase auto pollution emissions and harm public health.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Video: Retail Media Strategies for Q4 & Prime Big Deal Days

ROI Revolution

As we move into Q4 and start to kick off the holiday shopping season , it’s time to start thinking about how you’re going to advertise your products to customers. Watch this video to discover retail media strategies for Q4 and Prime Big Deal Days. Amazon is once again doing a fall Prime event this year. Prime Big Deal Days will be Tuesday, October 10 and Wednesday, October 11th, 2023.

Retail 78
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Blue Apron to be acquired by Wonder Group

RetailDive

The food tech company founded by former Walmart e-commerce executive Marc Lore is buying the meal kit company for about $103 million — a fraction of what it was worth when it went public in 2017.

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Understanding the Importance of POS Support and POS Customer Service

Korona

Experience swift POS support and customer service, ensuring uninterrupted transactions and optimal operations for your business. Call us!

POS 96
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Wawa To Break Ground on New Stores Across Indiana, Ohio, and Kentucky

RIS News

Pennsylvania-based convenience store chain Wawa has revealed plans to expand to Ohio, Kentucky, and Indiana over the next decade. Get the details.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.