Digital Doughnut
JULY 11, 2023
In the modern and competitive business landscape, the task of capturing customers' attention and cultivating their loyalty has become increasingly arduous. Conventional advertising approaches are losing their impact, and individuals are now yearning for genuine and captivating interactions with brands. This is the very situation where the idea of brand storytelling becomes important.
Retail TouchPoints
JULY 11, 2023
Inditex , parent company of brands including Zara and Massimo Dutti , will use supply chain transformation, support for biodiversity and circularity initiatives such as Zara Pre-Owned to cut emissions along its value chain in half by 2030 , putting it on the path to reaching zero net emissions by 2040. The apparel giant also will transition to exclusively using textile materials that deliver lower environmental impacts by the end of this decade.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Forrester eCommerce
JULY 11, 2023
Ask any marketing leader in a given region, and they will tell you that global assets need frequent and, at times, extensive localization before they can be relevant to the needs of their local buying audience.
Retail TouchPoints
JULY 11, 2023
In 2024, retail sales worldwide are expected to reach $30.6 trillion, a 4.3% increase over 2023 and the first time global retail sales are expected to surpass the $30 trillion mark. These growth rates present big opportunities for brands, especially those that want to reach digitally savvy consumers in new markets. Younger consumers are especially open to buying from brands beyond their own borders.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Forrester eCommerce
JULY 11, 2023
Two weeks ago I blogged on our process for selecting Forrester’s top 10 emerging technologies for 2023. As part of that post I introduced the Benefits Horizon model, which makes our call on when emerging technologies will deliver benefits for most firms.
Retail TouchPoints
JULY 11, 2023
Ebay is opening up its trading card vault to accept high-end cards that were not directly purchased on its marketplace. Previously, only cards that had been bought on Ebay were eligible to be stored in the 31,000-square-foot secure facility. The new submission service for Ebay Vault is the latest move by the ecommerce platform to build out tools and capabilities that will draw in collectors.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
|
Retail TouchPoints
JULY 11, 2023
Apple has launched an online storefront on WeChat in China, according to multiple media reports. The Tencent-owned media platform has 1.2 billion users in the country, which means the move could give Apple an even greater presence in one of its most important markets. Shoppers browsing through WeChat will have access to the full line of Apple products, including the iPhone 14, as well as some Apple services like the retailer’s trade-in program.
Forrester eCommerce
JULY 11, 2023
Our research in 2020 dissected the causes of toxicity in cybersecurity and outlined that, in a practical sense, a toxic culture in cybersecurity looks like a team rife with infighting, unhappiness, and aggression between team members.
Retail TouchPoints
JULY 11, 2023
Similar to the games NFL players compete in each week of the season, retail is hypercompetitive and ever-changing. Football fans expect an exciting competition and amazing experiences if they visit the stadium, just as retail customers expect personalized experiences and quality products. In both cases, these organizations are heavily reliant on data, so having a high-performance network is critical to success.
Forrester eCommerce
JULY 11, 2023
While the conversation and action around diversity, inclusivity, and belonging spiked in 2020, CMOs still struggle with inclusive advertising practices. Three core challenges are involved: 1) receiving backlash if the advertising “gets it wrong”; 2) seeing inclusivity in advertising as a “check the box” task; and 3) using inclusivity for PR instead of authentic representation.
Advertisement
Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Retail TouchPoints
JULY 11, 2023
Today begins what has become one of the biggest shopping events of the year — Amazon ’s annual Prime Day member sales event. And while Amazon itself will make a pretty penny over the next two days (U.S. sales are expected to be up about 10% from last year to approximately $8 billion ), Prime Day has also become a boon for the millions of small businesses that avail themselves of the Amazon ecosystem — and this year, Amazon is helping their cause with an SMB-oriented search filter and a dedicated
Forrester eCommerce
JULY 11, 2023
Technical architects being called to keep up with the demands of a fast paced, ever-changing modern IT industry. Here's what they need to do.
Salsify
JULY 11, 2023
Explore a breakdown of what fashion resale is (plus examples from top brands) and how you can make it part of your ecommerce strategy.
CPC Strategy
JULY 11, 2023
Amazon sellers know that optimizing their Amazon listings can directly impact their product rankings — and sales. But what most sellers don’t know is how to make a winning Amazon SEO strategy and crack the algorithm. There are a lot of misconceptions out there about Amazon SEO and how it works.
Advertisement
In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
RetailWire
JULY 11, 2023
Kayricka Wortham, a former Amazon manager, was sentenced to 16 years in prison for creating fake invoices for vendors that did not exist and stealing millions of dollars from the company. Wortham worked as an operations manager at an Amazon warehouse in Smyrna, Georgia, between August 2020 and March 2022. She used the money to.
Omnisend
JULY 11, 2023
Reading Time: 6 minutes Many email marketers believe that the impact of last chance email subject lines is limited to open rates. In reality, subject lines can affect deep metrics down to conversions. While open rates certainly matter, the true power of well-crafted subject lines lies in their ability to drive conversions. Crafting compelling and persuasive last chance subject lines can create a sense of urgency.
RetailWire
JULY 11, 2023
Walmart is planning to compete with Amazon Prime Day with a four-day shopping event called Walmart+ Weekend that will take place July 10-13, 2023, and offer discounts on a variety of products, including electronics, home goods, and apparel. Walmart+ members will have early access to the deals, but anyone can take advantage of the discounts.
RetailDive
JULY 11, 2023
FTI Consulting predicts that the rate of online sales growth will slow to 10% or less over the next few years.
Advertisement
Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
ChannelAdvisor
JULY 11, 2023
Retail Media. The topic that appears to be at the center of every digital marketing conversation in the e-commerce world. And with annual ad spend predicted to reach $121 billion in 2023 alone, the opportunity to reach new audiences with a well-crafted retail media strategy is significant. However, knowing the best way to get started and which retailers to leverage can be challenging.
RetailDive
JULY 11, 2023
Democratic lawmakers Cory Booker and Elizabeth Warren criticized the retailer for spending $11.8 billion in buybacks since 2004 and are questioning the company's worker severance practices.
365 Retail
JULY 11, 2023
Sook , the proptech innovator reimagining how retail space is used, has appointed Lysa Campbell as their new Chief Operating Officer. Campbell will play a pivotal role in executing Sook’s strategy to re-define how shopping areas are used, increasing its footprint in the UK and internationally. Sook transforms empty shops into adaptive, ‘pop-up’ spaces, with nine spaces in prime retail areas of London, Manchester, Birmingham, Leeds, Newcastle, Southampton and Edinburgh.
RetailDive
JULY 11, 2023
Retailers without adequate financial cushion are especially vulnerable amid weak consumer spending and elevated costs, the analysts said.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
365 Retail
JULY 11, 2023
Global fashion powerhouse Oh Polly has joined forces with all-electric courier Packfleet to provide London-based shoppers with carbon-free fashion deliveries. The collaboration will see clothes delivered straight to London-based customer’s doorsteps through the courier’s cutting-edge technology. Aided by Packfleet’s live map tracking, customers can follow their parcel every step of the journey, and the courier’s industry-leading success rates mean they’ll never miss a parcel.
Smile.io
JULY 11, 2023
This is part of our #SmileABCs series, highlighting and going in-depth with small businesses and ecommerce brands. Check out the full series here. What started as simple accessories for an IKEA highchair, has turned into a successful ecommerce business, with a thriving brand community. Husband and wife duo, Katie and Brent Kruithof created Yeah Baby Goods , a brand of baby feeding essentials and accessories for the $29 IKEA Highchair.
RIS News
JULY 11, 2023
Fashion group URBN is hopping aboard the artificial intelligence train by adopting the technology within its merchandise planning platform.
RetailDive
JULY 11, 2023
Laura Denk, who comes to the company from Michaels, will oversee owned brands — a major focus for the shoe retailer.
Advertisement
In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Funnel.io
JULY 11, 2023
Dimensions come in all sorts of shapes and sizes — literally. There are the dimensions you double check when buying furniture for your home. There are the multitude of dimensions from your favorite cinematic comic book universe. And there are the dimensions we encounter within Google Analytics.
RetailDive
JULY 11, 2023
Oddity formally launched its initial public offering on Monday, and expects net proceeds to reach about $41 million.
Blue Acorn
JULY 11, 2023
The term data quality refers to the credibility of data and how an organization trusts recommendations and insights from that […] The post The Funnel Podcast: How to Improve Data Quality With Jeremy Linhardt appeared first on Blue Acorn iCi.
RetailWire
JULY 11, 2023
Shein, a Chinese fast-fashion retailer, is offering major incentives to attract luxury brands, including free advertising and no commission for the first three months. As a result, customers can now buy products from Stuart Weitzman, Paul Smith, and other high-end brands on the marketplace for higher prices than Shein’s typical fast-fashion merchandise.
Advertisement
Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.
Expert insights. Personalized for you.
45 
Let's personalize your content