Wed.Apr 19, 2023

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The Future of Ecommerce: Trends and Strategies for Business Owners

Ecommerce Guru

Ecommerce has been growing at a rapid pace in recent years, and this trend is expected to continue in the […] The post The Future of Ecommerce: Trends and Strategies for Business Owners appeared first on Ecommerce Guru.

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Where to start with insights-driven strategy?

Forrester eCommerce

“Follow the yellow brick road!” Silly Dorothy. She had it so easy. Dorothy had a magical guide that popped up when she needed help the most. For many executives getting started with forming a data team and insights strategy, the road forward is not so clear.

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Generative Art is Helping (re)Humanize the Retail Experience

Retail TouchPoints

Editor’s note: As retail interfaces and systems continue to evolve, the way we design retail experiences to user needs and behaviors is also transforming. In the new series “Stimulating Retail,” join award-winning sensory designer and Harvard neuroscientist Ari Peralta as he breaks down the science and tech behind some of today’s most stimulating sensory retail experiences.

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The EU Cyber Solidarity Act Will Fail if It Is Stunted by Geopolitics and Protectionism

Forrester eCommerce

On 18th April 2023, the European Commission adopted a proposal for the EU Cyber Solidarity Act to strengthen cybersecurity capabilities in the EU. The proposed act will support detection and awareness of cybersecurity threats, bolster preparedness of critical entities, reinforce solidarity, and improve crisis management and response capabilities across Member States.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Disney and Kroger Collaborate on Streaming Retail Media Push

Retail TouchPoints

Disney Advertising and Kroger Precision Marketing (KPM), the retail media business of Kroger, have partnered to bring streaming to retail and CPG marketers. Disney Advertising has launched a limited beta test to create more ways for advertisers to reach high-value audiences through retail media insights across select inventory from Disney’s portfolio, beginning with Hulu.

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If you are attending RSAC 2023, join me to talk about employee privacy!

Forrester eCommerce

The RSAC 2023 is kicking off soon and I will be there for the first time! Why? Because new rules for the protection of the personal data of employees have arrived in the US and we need to talk about it.

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More Trending

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Cybersecurity firms aren’t immune to the economic downturn 

Forrester eCommerce

Last week, Forrester’s published its first report on what cybersecurity vendors’ quarterly earnings means for technology executives. This research involved analysis of earning calls from ten publicly listed cybersecurity service providers. This information showcases existing trends and strategies and hopefully saves you some time by highlighting the most important interpretations.

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Top 3 Ways Data will Impact Convenience Retailers in 2023

Retail TouchPoints

Although the convenience industry has experienced an accelerated phase of consolidation globally, many U.S. retailers have been immune to that trend. Thanks to a reliance on historically high fuel margins, these retailers have been able to survive on the status quo. However, when fuel margins contract — and they inevitably will — those retailers will face a tremendous amount of pressure to adapt their businesses.

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Shopify Email Review (2023): A Simple Guide to Shopify Email

Ecommerce Platforms

In today’s Shopify Email review, we’re looking at the convenient Shopify email app or plugin, specifically designed for Shopify store owners. Introduced by Shopify in 2020, the email app provides ecommerce business owners with a straightforward and streamlined way to connect with consumers through branded and transactional marketing emails. While the solution might not be as advanced as some of the more specialized email automation tools you can choose to integrate with Shopify , it’s certainly

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Loblaw Plans Store and Supply Chain Investments of $1.49 Billion in 2023

Retail TouchPoints

Loblaw Companies Ltd., parent company of the Loblaws supermarket chain, will invest $2 billion Canadian (approximately $1.49 billion ) to improve its network of 2,500 stores in 2023. These capital investments will include 38 new and/or relocated stores and conversions or renovations to nearly 600 more. Other areas slated for the investment, which is expected to create 6,000 new jobs in retail, supply chain, technology and construction, include: New discount-format supermarkets in underserved com

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Barbie adds Gap to portfolio of design collabs

RetailDive

The apparel brand’s partnership with Mattel’s iconic doll, as hype swirls around her upcoming movie, is likely to go better than Yeezy Gap.

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How PAVE Global Can Help Retailers Build Next-Gen Store Design Teams

Retail TouchPoints

Talent acquisition and retention are a top challenge for organizations across many industries, but retailers in particular are struggling to fill their talent pipelines with young professionals that have the strategic and tactical expertise they need to evolve and differentiate their brands. For example, retailers are increasingly seeking young and diverse talent to support their store design teams, which are navigating new challenges and requirements for success.

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How good is secondhand apparel for the planet, really?

RetailDive

Consumers and brands are embracing resale as a way to address fashion’s poor environmental track record, but it may be too little, too late.

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How to Supercharge Your Product Catalog without Replatforming

GetElastic

There’s a longstanding belief that if you want to change your commerce product catalog, you’re probably signing up for a full-on replatform. The reason? Catalogs are often tightly intertwined with how the commerce platform works overall. In a monolith, the catalog is tightly coupled with promotions, cart, product information management (PIM) or enterprise resource planning (ERP) systems, and order management systems (OMS).

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Rent the Runway saves through delivery, return consolidation

RetailDive

The apparel rental company's use of "live swaps" comes as it works to mitigate the impact of carrier price hikes.

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Overcoming 2023's Biggest Marketing Challenges

Digital Doughnut

There's no question that the beginning of 2023 has been a turbulent period for the UK economy. And this ongoing economic impact has meant that hard-pressed businesses have had to revaluate their finances for the year ahead – with marketing budgets having taken one of the hardest hits.

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Avocado Green Mattress enters wholesale

RetailDive

The direct-to-consumer mattress brand is now sold at nine Living Spaces stores in California as the company seeks out more wholesale partners.

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C-stores take a hit from inflation

RetailWire

Consumers purchased 10.3 percent fewer items when shopping in c-stores at the end of 2022. Dollar sales declined 0.3 percent providing evidence of higher prices in the channel. ”If we see people buying fewer items overall to save money, that means they’re pulling back on impulse purchases,” said Emily Moquin, food and beverage analyst at Morning Consult.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Vuori names 4 C-suite executives

RetailDive

Among the appointments are Hugh Garrity, a former Yeti exec, as COO and Libby Stockstill, a Vans veteran, as general counsel and corporate secretary.

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Amazon HQ2 may not be the economic engine it promised

RetailWire

Amazon.com’s HQ2 construction has run into construction delays and fewer employees reporting for work in Arlington, VA, than initially envisioned when the project was first proposed in 2018. “We have a mismatch of intent and strategy,” said Jim Russell, chair of the Virginia Statewide Community Land Trust. “HQ2 is infrastructure for an economic era that no longer exists.

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Revolution Beauty launches at Walmart

RetailDive

The skincare and cosmetic brand debuted an exclusive $5-and-under collection at the mass merchant dubbed Relove by Revolution.

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Lululemon is looking to sell Mirror

RetailWire

Lululemon athletica is looking to sell its Mirror in-home fitness system. The company has approached Hydrow, which sells connected rowing machines for the home. The two companies declined to comment on the report.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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The Body Shop CEO to exit

RetailDive

David Boynton is stepping down from the top role and an interim has been named while the company searches for his successor.

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7 Reasons Why Magento Integration with ERP is Beneficial to the Ecommerce Industry

Digital Doughnut

The integration of Magento, a popular ecommerce platform, with an ERP system can bring significant benefits to the ecommerce industry. This article will explore seven reasons why this integration is beneficial, including streamlined order processing, real-time inventory management, improved customer service, and more.

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American Eagle brings secondhand clothing shop to Snapchat

RetailDive

The augmented reality experience is part of the retailer’s new RE/AE digital shop and clothing collection curated with online resale platform ThredUp.

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How to Accurately Forecast Sales (and Maximize Profits) in 2023

Retalon

Top retailers know that one of the most important aspects of running a successful business is sales forecasting. The post How to Accurately Forecast Sales (and Maximize Profits) in 2023 appeared first on Retalon.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Are Square POS Fees Too High? Understanding Your Processing Rates

Korona

The post Are Square POS Fees Too High? Understanding Your Processing Rates appeared first on KORONA POS.

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Cannabis industry continues to attract investors

RetailWire

The cannabis industry isn’t riding as high today as it was in 2021, but that doesn’t mean a lack of interest on the part of investors, who are looking for “proven management teams, business models, and corporate strategy,” according to Scott Greiper, president and founder of Viridian Capital.

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ERP eCommerce Showdown: Which Tool is Right for Your Business?

eCommerceFuel

It’s Black Friday, and sales on all your channels are setting new records. You’ve spent the morning managing your Amazon and Meta ad accounts, and when you click over to Slack you see a series of frantic messages from your warehouse team: you’ve stocked out of your bestselling product because a one-off large wholesale order from several weeks ago wasn’t pushed to your inventory count.

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Escapism made a comeback in 2022’s ad campaigns

RetailWire

Kantar has identified international trends in advertising after reviewing more than 13,000 creative executions from 2022. “Our biggest overriding theme this year is that we saw a sort of escapism and otherworldly nostalgia emerge with some campaigns flying into the past and some that are shooting into the future,” said Polly Wynn Jones, global knowledge manager at Kantar.

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The Personalization Playbook: 2024 Strategies

Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget? What about customer privacy and the use of data? The Personalization Playbook is packed with research and insights from Orium, Talon.One, and Bloomreach and gives IT leaders answers to these tough questions, helping them shape 2024 strategies for personalization.