privacy 
Optimizely
DECEMBER 3, 2019
Any new privacy compliance framework can be overwhelming—but one going into place right after the holiday season can seem downright impossible. Just as we did with GDPR in 2018, Zaius has been working with our privacy counsel to ensure that we are ready for the first of the year. Update your privacy policy.
Dynamic Yield
DECEMBER 12, 2019
The post Dynamic Yield’s CCPA compliance – a confirmation of long-term commitment to privacy appeared first on Dynamic Yield. Dynamic Yield is proud to announce its full compliance with the CCPA, protecting the vital interests of our customers and their end-users.
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SheerID
DECEMBER 3, 2019
Data privacy concerns are weakening personalized marketing. Learn how identity marketing is helping brands revive their efforts and acquire consumer tribes.
Groove
DECEMBER 10, 2019
Linking your privacy policy, making your logo visible, including client testimonials and/or using awards - like an authority endorsement, third-party security certification or guarantee seal - will show users the credibility of your site. Privacy policies. Easy unsubscribe. A quote from a successful or happy customer. Price slashing.
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What about customer privacy and the use of data? Did you know—74% of IT leaders are looking to improve their tech stack to offer better personalization? It’s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget?
RTP blog
DECEMBER 27, 2019
Privacy a. Are results granular enough that you can impact your results? b. Can you see results by audience, by creative, by ad exchange? c. Are results timely enough to impact the current campaign? The next campaign? Do you or your partners have the right to collect the data? b. To use the data? c. To share the data?
ROI Revolution
DECEMBER 18, 2019
But with advancing technology making this easier than ever, regulations like the European General Data Protection Regulation (GDPR) and California’s Consumer Privacy Act (CCPA) have reaffirmed the need for marketers to think about privacy when managing their customers’ data. And while California is the only U.S.
Speaker: Phil Irvine, VP & Director of Audience Intelligence
When you couple that with fluid data privacy changes, this creates an even fuzzier foundation to develop forward-looking marketing strategies. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.
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