August, 2015

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3 Tactics for Optimizing Customer Experiences, not Touchpoints

Dynamic Yield

Understand why customer experience is greater than the sum of its parts- and how marketers can truly improve their personalization and optimization efforts. The post 3 Tactics for Optimizing Customer Experiences, not Touchpoints appeared first on Dynamic Yield.

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9 Must-Haves for Choosing an eCommerce Personalization Solution

Dynamic Yield

Follow these 9 must-haves before deciding on the right eCommerce personalization solution for your business. The post 9 Must-Haves for Choosing an eCommerce Personalization Solution appeared first on Dynamic Yield.

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The Age of The Customer Experience

Dynamic Yield

See why online businesses need to align their resources around great CX. The post The Age of The Customer Experience appeared first on Dynamic Yield.

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Challenges Publishers are Facing Today with Homepage A/B Testing

Dynamic Yield

In this article, we detail 5 challenges publishers face when implementing traditional and out-of-the-box A/B testing solutions. The post Challenges Publishers are Facing Today with Homepage A/B Testing appeared first on Dynamic Yield.

Article 31
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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The Secret to Running Smarter Dynamic Remarketing Campaigns

Dynamic Yield

Here are 10 advanced tactics for taking your retargeting campaigns to the next level. The post The Secret to Running Smarter Dynamic Remarketing Campaigns appeared first on Dynamic Yield.

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The Secret to Running Smarter Dynamic Remarketing Campaigns

Dynamic Yield

Here are 10 advanced tactics for taking your retargeting campaigns to the next level. The post The Secret to Running Smarter Dynamic Remarketing Campaigns appeared first on Dynamic Yield.

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Challenges Publishers are Facing Today with A/B Testing

Dynamic Yield

With better testing practices and an automated personalization solution, media companies and publishers can start tackling the unique challenges they are facing and improve content performance. The post Challenges Publishers are Facing Today with A/B Testing appeared first on Dynamic Yield.

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Challenges Publishers are Facing Today with Homepage A/B Testing

Dynamic Yield

In this article, we detail 5 challenges publishers face when implementing traditional and out-of-the-box A/B testing solutions. The post Challenges Publishers are Facing Today with Homepage A/B Testing appeared first on Dynamic Yield.

Article 28
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3 Tactics for Optimizing Customer Experiences, not Touchpoints

Dynamic Yield

Understand why customer experience is greater than the sum of its parts- and how marketers can truly improve their personalization and optimization efforts. The post 3 Tactics for Optimizing Customer Experiences, not Touchpoints appeared first on Dynamic Yield.

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9 Must-Haves for Choosing an eCommerce Personalization Solution

Dynamic Yield

Follow these 9 must-haves before deciding on the right eCommerce personalization solution for your business. The post 9 Must-Haves for Choosing an eCommerce Personalization Solution appeared first on Dynamic Yield.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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The Age of The Customer Experience

Dynamic Yield

See why online businesses need to align their resources around great CX. The post The Age of The Customer Experience appeared first on Dynamic Yield.

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The Age of The Customer Experience

Dynamic Yield

See why online businesses need to align their resources around great CX. The post The Age of The Customer Experience appeared first on Dynamic Yield.

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Free eBook: The Retailer’s Guide to Customer Segmentation

Dynamic Yield

The post Free eBook: The Retailer’s Guide to Customer Segmentation appeared first on Dynamic Yield.