October, 2020

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Small Business Ecommerce: Here’s What You Need to Know to Win

BigCommerce

In the modern retail market, nothing matters more than ecommerce.

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5 retail holiday predictions for 2020

RetailDive

In an unpredictable year it's hard to see what's on the immediate horizon — particularly when it comes to consumer spending habits.

Retail 143
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Predictions 2021: Technology And Customer Obsession Help Firms Emerge From Crisis Mode

Forrester eCommerce

It has never been more important for organizations to anticipate change, strengthen resilience, and become truly customer obsessed. Heading into 2021, technology — both new and existing — will help firms achieve these aims and emerge from the crisis on sound footing.

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How to Develop a Winning Digital Marketing Strategy in 4 Easy Steps

Kissmetrics

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. This means 62 percent of companies are unprepared. They don’t have the strategy, tactics, or tools they need to market their business well.

Marketing 363
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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AWS Q&A: How Retailers can Prepare Ecommerce Operations for COVID-Driven Uncertainty

Retail TouchPoints

This year’s surge in ecommerce has put strains on both supply chains and websites, and retailers now are guessing what challenges they will face as fall and winter bring the threat of a COVID-19 resurgence as well as the usual holiday rush. With ecommerce traffic unlikely to wane anytime soon, retailers need to harden their operations to prepare for a potential holiday rush.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Published March 12, 2020. Last updated October 1, 2020. On top of health concerns, brands across the globe are worrying about how coronavirus (COVID-19) will impact ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow.

eCommerce 193

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Unalike Holiday Email Campaigns 2020: The Who, How, and When

Omnisend

Reading Time: 4 minutes. This year, the holiday shopping season will expand beyond Gray November into October, resulting in an early and prolonged period that merely includes a few tentpole periods, like Black Friday week, instead of relying on them. With our mission to cut through the typical holiday B.S., we’ll provide you exactly what you need to know to plan your email campaigns for a successful season.

Download 190
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Nintex’s Acquisition of K2 Signals Growth and Change for the DPA Market

Forrester eCommerce

This morning, digital process automation (DPA) vendor Nintex announced the acquisition of bitter cross-town rival K2. Ok, let’s be honest, they were never bitter rivals. More like sibling rivals. Both reside in the same neighborhood in Bellevue Washington, just one town over from Microsoft’s Redmond headquarters. Both have significant Microsoft DNA.

Marketing 541
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Best Web Hosting for WordPress

Kissmetrics

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. WordPress is the world’s most popular CMS platform. According to a 2020 study, 455 million sites worldwide are powered by WordPress. It’s what I use to manage my blog here at NeilPatel.com, as well as my other sites and ventures.

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IKEA Partners With Google Cloud to Enhance Omnichannel and Customer Service Capabilities

Retail TouchPoints

IKEA has partnered with Google Cloud to improve it technological capabilities, including the implementation of AI and machine learning tools, upgrading omnichannel capabilities and exploring new customer service offerings. The retailer already was using Google Cloud to help scale operations during the coronavirus pandemic and will continue looking into new possibilities.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Top Customer Service Considerations for Retailers in a Post-COVID World

RetailDive

Customer 357
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The Ultimate Guide to Ecommerce Website Maintenance

BigCommerce

It feels like there isn’t a single person alive who hasn’t bought something online.

eCommerce 542
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6 Ways to Optimize Your Holiday Workflows in 2020

Omnisend

Reading Time: 7 minutes. With the holidays fast approaching, there’s a lot of noise in the digital marketing space right now. Drowning in the endless sea of “best practices” and “easy tips and tricks,” you might be ready to give up on your holiday prep altogether. Right now, what you need are clear cut, no BS strategies that you can implement today, and not have to think twice about it–and that starts with automation.

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Europe Predictions 2021: Disruption And Opportunity For Technology Leaders

Forrester eCommerce

Every autumn at Forrester, we look ahead to predict how we think the world will unfold in the coming year. It’s that time again now. The art of prediction isn’t new, and as Europeans, we’ve excelled in it for centuries. Millenia even. Kings and queens, chieftains and war leaders would consult the wise, hoping for […].

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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Best Marketing Automation Software

Kissmetrics

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Marketing campaigns get more complex by the day. Which… is great news for the consumer experience but a nightmare for you as a marketing manager handling thousands of moving parts (and countless employees) on a daily basis. To put it lightly, there’s a lot going on behind the scenes.

Marketing 363
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Bed Bath & Beyond Posts First Sales Increase In Nearly Four Years

Retail TouchPoints

Bed Bath & Beyond achieved a 6% sales increase in Q2 2020, its first growth since Q4 2016, driven by an 89% jump in ecommerce sales. The online growth offset a 12% decline in same-store sales, bringing net sales to $2.7 billion. The retailer credited the improvements to its expansion of omnichannel offerings such as buy online, pick up in-store (BOPIS) and curbside pickup during the pandemic.

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Nisa launches Express format for smaller stores

TalkingRetail

Nisa has unveiled its new Nisa Express format aimed at stores up to 1,000sq ft. The new format was launched at the wholesaler’s 2020 Nisa Expo, which is taking place online today and tomorrow after the group’s usual trade show at Stoneleigh in Warwickshire was cancelled earlier this year due to the pandemic. There are.

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Meet Your Customers Where They Are This Holiday Season

BigCommerce

The holidays are fast-approaching and this year’s unique challenges are having us take a trip back to the drawing board.

Customer 432
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Can retailers reinvent holiday cheer in a pandemic?

RetailDive

Mall Santas, tree lighting, Macy's Thanksgiving Day parade — retailers have to rethink every cornerstone of the holiday season, without losing the joy.

Retail 143
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Predictions 2021: Customer Insights Practices Continue To Evolve

Forrester eCommerce

Firms have gotten better at acting on customer insights. So, what will customer insights leaders do in 2021 to ensure that this improved understanding moves the needle on CX? Something new and different. Learn why in our customer insights predictions for 2021.

Customer 529
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The Top 10 Marketing Certifications That are Worth the Money

Kissmetrics

When it comes to digital marketing, knowledge is power. Marketers with industry experience know how to develop a paid social media strategy, which keywords to choose, and how to write magnetic content that converts. To everyone else, these people must seem superhuman! But…I know their secret. The truth is these marketers aren’t lucky or gifted.

Marketing 363
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Fender Breaks Ecommerce Records with ‘Play Through’ Online Music Lessons

Retail TouchPoints

Despite the turmoil COVID-19 has caused for the retail industry, brands across many categories have found innovative ways to stay connected to their communities and continue to generate business revenue, especially through ecommerce. Instrument maker Fender , for example, wanted to find a way to keep consumers engaged despite its dealer network being disrupted by store closures.

eCommerce 306
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

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Convenience retailers step into free meals row with support for local school children

TalkingRetail

Convenience retailers are showing their commitment to communities – by stepping in to provide free school meals for local school children. Many retailers have pledged their support for Marcus Rashford’s food poverty campaign and are taking practical action to help children in their communities as half-term starts. They have stepped in to offer free food.

Retail 136
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3 Google Ads Strategies to Drive More Sales this Holiday Season

BigCommerce

We’ve all heard the 2020 “un” words: unprecedented, unexpected, unpredictable.

PPC 500
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17 retailers that could go bankrupt as the COVID-19 era wears on

RetailDive

The industry is approaching a record for filings this year, and others are still vulnerable as the economy, pandemic and retail evolution take their toll.

Retail 145
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Predictions 2021: It’s All About Empathy, Digital, And Virtualizing Customer Care

Forrester eCommerce

The purpose of customer service is no longer just to alleviate run-of-the-mill inconveniences; it is to provide fundamental and necessary services for consumers devastated by the COVID-19 pandemic. Learn how customer service will evolve in 2021.

Customer 518
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Predictions You Can Rely On: How Data Drives Successful Financial Forecasting

Speaker: Robbie Bhathal, Founder & CEO, and Matthew Acalin, Head of Credit Intelligence

In today's volatile financial environment, how confident are you in your company’s financial forecasting? To get the most accurate cash predictions that will lead to long-term financial survival, real-time data is critical. Innovative cash management strategies can lead to better credit opportunities, more sustainable growth, and long-term financial prosperity.

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The Best Conference Call Services (In-Depth Review)

Kissmetrics

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Just a decade ago, conference calls were challenging to set up and manage. But today, I can click a few buttons and hop on a call with my entire team in a matter of seconds from the comfort of my home while my teammates stay safely in theirs.

Webinar 363
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Walgreens to Offer Pay-With-Points Option

Retail TouchPoints

Walgreens is launching a pay-with-points option to give customers more payment flexibility for in-store purchases. Starting in October, Walgreens customers will be given the option to pay with points at the POS after they’ve dipped, swiped or tapped their eligible card. A prompt on the card terminal will ask the shopper if they want to apply a credit, worth $10 per transaction, based on their available points.

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Nisa boss Ken Towle says group in ‘good shape’ as Covid shakes up convenience

TalkingRetail

Nisa has emerged strongly from the early phases of the coronavirus pandemic and is well-placed to capitalise on the changing shopper habits that have emerged out of lockdown, according to boss Ken Towle. Speaking as Nisa launched its virtual Nisa Expo 2020 for retailers and suppliers, Towle told TalkingRetail.com: “The year 2020 has involved a.

Retail 135
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5 Essential Steps for How to Start a Dropshipping Business

BigCommerce

Have you ever dreamt of starting an online business but were confronted with a few small problems?

eCommerce 402
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.