Salsify
AUGUST 31, 2023
If you work in ecommerce, you know that one bad customer experience can spread like wildfire. The customer who had the bad experience could tell a dozen people about it. Online, that number might go even higher — where one bad review can reach hundreds of potential buyers.
Wiser
AUGUST 30, 2023
Understanding and managing your brand equity is a powerful strategy for businesses in today’s competitive market landscape. Brand equity refers to the value of your brand in the minds of your consumers, and it’s a key asset that can drive your business’s growth and profitability. Building strong brand equity requires thoughtful planning and strategic execution.
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IntelligenceNode
SEPTEMBER 1, 2023
Predictive analytics is the practice of using data analysis, statistical algorithms, and machine learning techniques to identify the likelihood of future outcomes based on historical data. It involves creating models. The post The Definitive Guide To Predictive Analytics in Retail appeared first on Blog.
Algopix
AUGUST 29, 2023
In the ever-evolving landscape of e-commerce, Amazon has emerged as a dominant platform for both established brands and emerging entrepreneurs to reach a global audience. To stand out in this competitive marketplace, sellers need to harness every available tool. One such tool that has gained prominence is the Amazon landing page generator. In this comprehensive guide, we will delve into the world of Amazon landing page generators, exploring their benefits, key features, and how they can boost yo
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
Digital Doughnut
AUGUST 30, 2023
In a discussion on digital marketing and emerging trends, an aspiring digital marketer raised an intriguing question: "What does the future hold for e-commerce with the rise of the Metaverse?
Store Growers
AUGUST 31, 2023
Last Updated on September 1, 2023 Google makes it very easy to run your first ad. Fill in your business details, link a credit card, add some text and maybe an image, and boom, your ad goes in front of thousands or millions of people. But after a while, you realize that Google is charging you for each click, but you’re not seeing any returns. Maybe some traffic, but no sales and certainly no revenue to pay for those ads.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
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Salsify
AUGUST 29, 2023
Shoppers Anonymous is a blog series that highlights honest opinions of the first-person shopping experience. The end goal is to help brands and retailers gain first-hand insight into how to optimize online shopping experiences.
Retail TouchPoints
AUGUST 31, 2023
Generative AI may be generating buzz, but for tech-savvy retailers, AI is not a new technology. Conversational AI has been foundational to many customer experience technologies we now take for granted. Chatbots, Interactive Voice Response (IVR) and intent analysis can be used to collect information, accelerate responses, automate self-service options and augment an agent’s capabilities, while still other AI models have been in use to recognize trends and patterns in data that would be too massiv
Ecommerce Guru
AUGUST 29, 2023
Setting up an E-commerce store can be a rewarding endeavor, but it requires careful planning and execution to ensure success. […] The post <strong>The Ultimate Guide to Setting Up an E-commerce Store</strong> appeared first on Ecommerce Guru.
Forrester eCommerce
SEPTEMBER 1, 2023
Over the past few months, we have been interviewing project management office (PMO) professionals and asking them about how they operate their enterprise portfolio management offices at their respective organizations.
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
My Wife Quit Her Job
SEPTEMBER 1, 2023
In this Family First Friday episode, I show you the quickest way to start selling on Amazon step by step by leveraging the power of AI. I go over everything from how to use AI to help you find a profitable product to sell, how to find suppliers, and how to put up a high-converting listing with the power of artificial intelligence. What You’ll Learn Find A Product Or A Niche With AI Figure Out If There’s Demand For Your Product Create A High Converting Listing On Amazon With The Right
Retail TouchPoints
AUGUST 31, 2023
As privacy regulations ramp up, brands and retailers are looking for ways to personalize marketing efforts without relying on cookies — and brick-and-mortar retailers are always looking for effective ways to entice people to visit their stores. To help solve both challenges, the Arity Private Marketplace (PMP) enables marketers to leverage driving behavior data to understand where and when consumers are driving and to reach them with relevant messaging before they even get behind the wheel.
Fastr
AUGUST 29, 2023
In this short video tutorial , you'll see how FASTR Frontend enables you to create countdown timers that display deadlines, create a sense of urgency, and drive sales.
Forrester eCommerce
AUGUST 31, 2023
The sales and revenue enablement space has seen a wildly dynamic 2023, with many casualties of layoffs impacting the profession but also plenty of new opportunities opening up. At the same time, enablement leaders have had to adapt to changing priorities while continuing to deliver tangible, quantifiable value to the C-suite.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
My Wife Quit Her Job
AUGUST 30, 2023
Farfetch has been an online luxury shopping destination for women and men since the early 2000s. The premier platform offers an optimal solution for those seeking upscale brands while living far from luxury boutiques. But is Farfetch legit? Are their products authentic? In this Farfetch review, I’ll share everything you need to know about the platform, including how to initiate returns and ways to earn rewards while shopping.
Retail TouchPoints
AUGUST 30, 2023
In a first-ever partnership between two retail icons, Macy’s will carry an exclusive collection of sleepwear, underwear and intimates for men and women from Gap. The assortment, which will feature exclusive designs and colorways priced from $12.50 to $79.95 online, will be available online, on the Macy’s mobile app and at select stores nationwide. “This launch is an opportunity to amplify the Gap brand and deliver must-have essentials in comfortable, breathable fabrics to men and women across th
lateshipment
SEPTEMBER 1, 2023
The e-commerce landscape today is more competitive than ever. Consumers have more choices than ever when it comes to their shopping needs. Meaning, the customer experience (CX) has become a cornerstone of customers choosing brands to shop with and businesses need to go above and beyond to provide a positive delivery experience in order to keep customers coming back.
Forrester eCommerce
AUGUST 28, 2023
Competition, economic conditions, and globalization are pushing companies to investigate ways and means to maximize their revenue and profitability. They are trying to achieve these objectives by reducing costs and increasing profits through revenue growth. Revenue growth is complex as it companies need to understand and balance multiple parameters to make it work.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
My Wife Quit Her Job
AUGUST 29, 2023
Today, I’m thrilled to have Jesse Funk on the show. Jesse has been a student in my Create a Profitable Online Store Course for nine years. He runs two e-commerce stores, one selling children’s games over at Davinci’s Room, and a body care brand called Solpri. And he’s been running these businesses, generating a full time income for about eight years.
Retail TouchPoints
AUGUST 31, 2023
Amazon is bringing ‘Buy with Prime’ capabilities to Shopify merchants via a new app integration. Buy with Prime was designed to give Prime members fast, free delivery and easy returns through Amazon’s fulfillment network and ultimately help brands increase shopper conversion by about 25%. Now, the new app is empowering Shopify merchants to offer this seamless payment experience to their customers.
Fabric
AUGUST 30, 2023
What is good design? In your day-to-day life, you might not think about good vs. bad design, but you inherently feel it. When it’s good, a button or navigation feels like it almost anticipates your next move, taking you exactly where you expect to go. When it’s bad, you get lost in trying to figure out what to do next rather than the job you actually set out to do.
Forrester eCommerce
AUGUST 29, 2023
Looking back on some of the most ingenious partnerships in history, you’ll inevitably think of Laurel and Hardy, Beavis and Butthead, John Lennon and Paul McCartney, and, now, David Holmes and Andre Kindness.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
Fastr
AUGUST 29, 2023
In this short video tutorial , you'll see how FASTR Frontend enables you to create countdown timers that display deadlines, create a sense of urgency, and drive sales.
Retail TouchPoints
SEPTEMBER 1, 2023
Although Placer.ai’s quarterly index for Q2 2023 found that store traffic for discount and dollar stores were up 4.7% year over year, Dollar General CEO Jeff Owen revealed that the company was “not satisfied” with overall financial results for its Q2, which ended August 3, 2023. Dollar General reported a net sales increase of 3.9% to $9.8 billion, largely driven by positive sales contributions from new stores.
ESW
SEPTEMBER 1, 2023
American consumers spent an astounding $1.29 trillion in online retail sales in 2022, yet roughly $212 billion worth of products — more than 16% of sales — were sent back in the form of online returns. Unsurprisingly, every January, brands and retailers see an excessive number of holiday shopping returns as millions of gift recipients and gift-givers took to the mail centre to send back unwanted products.
Forrester eCommerce
AUGUST 28, 2023
Data is everywhere. What constitutes sensitive data for organizations today has greatly expanded in type and format. In my latest report, The State Of Data Security, 2023, we reviewed and analyzed Forrester survey data to identify the key data security trends of the year.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Wiser
AUGUST 28, 2023
A well-curated retail assortment bridges the gap between customer preferences and demand for the products offered, ensuring that each item in your inventory adds value to the customer and your business. Moreover, an effective assortment strategy allows retailers to stand out in the fiercely competitive retail landscape, providing a unique and memorable shopping experience.
Retail TouchPoints
AUGUST 31, 2023
Customers can now easily sort and shop by Climate Neutral certified products thanks to a new feature on REI.com. A snapshot of the new filtering capabilities. Photo credit: REI.com To be considered Climate Neutral Certified, brands have measured, reduced and compensated for all emissions generated from making and delivering their products. REI itself has been Climate Neutral certified for three years, and will use the new filtering functionality to “bring more transparency to the shopping
Algopix
AUGUST 28, 2023
In the vast and competitive landscape of Amazon’s online marketplace, effective keyword research is paramount for FBA (Fulfillment by Amazon) sellers to succeed. The right keywords can significantly impact product visibility, search rankings, and ultimately, sales. To conquer this domain, FBA sellers need the assistance of robust Amazon keyword tools that can uncover valuable insights, aid in targeting the right audience, and maximize profitability.
Forrester eCommerce
AUGUST 28, 2023
“I saw the angel in the marble and carved until I set him free.” There is no proof that Michelangelo said this, but it is a beautiful metaphor apropos to building conversational AI (chatbots and voice self-service) applications with generative AI and large language models (LLMs).
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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.
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