Sat.Aug 28, 2021 - Fri.Sep 03, 2021

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Real Time Banter with Chad White: What you need to know about Mail Privacy Protection (MPP)

Liveintent

This June, Apple announced a new feature that is shaking up the email marketing world: Mail Privacy Protection. Set to launch in the fall with iOS 15, Mail Privacy Protection (MPP) gives Apple Mail users more control over the data shared with companies sending them email. What exactly is Mail Privacy Protection?

Marketing 136
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How Appleā€™s mail privacy will change email marketing

Kibo

Privacy protection is more important than ever to consumers. This month, Apple joined Google and Yahoo with plans to ramp up email privacy protections for its users. This month, Apple joined Google and Yahoo with plans to ramp up email privacy protections for its users. What is mail privacy protection?

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When online activity soared last year, so did data collection.

RetailDive

Now faced with new privacy regulations, retailers will have to navigate ways to acquire customer data without the tools they’ve relied on.

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6 MarTech Trends in 2021 and Beyond

Kissmetrics

Higher Need for Data Privacy and Security. After the transition is final, marketers will no longer be able to capture individual consumer data. To prepare for this future, digital marketers must align with the trend of personalization to reach and understand their intended consumers. Is Direct Mail Still a Good Marketing Strategy?

Marketing 278
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The Personalization Playbook: 2024 Strategies

What about customer privacy and the use of data? Did you knowā€”74% of IT leaders are looking to improve their tech stack to offer better personalization? Itā€™s impossible to ignore the importance of personalization, but it comes with challenges. How do you do it with a tight budget?

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How to Use Twitter Trending Topics in Marketing

Kissmetrics

Twitter will show you local trending topics if you have your location turned on in the privacy settings. For the app, you can click the magnifying glass icon to access what’s currently trending. How do you find local Twitter trending topics? How can I use Twitter trending topics in marketing?

Marketing 286
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How Coronavirus (COVID-19) Is Impacting Ecommerce [September 2021]

ROI Revolution

With the iOS 14 privacy initiative quickly approaching, major social media apps like Facebook and Instagram will have less access to user activity data. Many are looking toward social commerce to keep users on the app through initiatives like Facebook Shops and Instagramā€™s new Shopping tab.

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Post-Pandemic eCommerce Growth: Leverage Product Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

When you couple that with fluid data privacy changes, this creates an even fuzzier foundation to develop forward-looking marketing strategies. Whether concerned about data privacy and data management, or curious about how businesses can rethink approaches to designing shopping experiences, the answers are here.