3 strategies that all retailers should do today
RetailDive
NOVEMBER 22, 2021
Retailers need to adapt to changes through revisiting staffing models, pricing, automation and partnerships in the marketplace.
RetailDive
NOVEMBER 22, 2021
Retailers need to adapt to changes through revisiting staffing models, pricing, automation and partnerships in the marketplace.
Kissmetrics
NOVEMBER 23, 2021
Getting your products or services in front of the right audience is becoming increasingly more challenging. This is because most businesses are going digital, increasing their reach online, and leveraging paid ads. To help you stand out from the crowd, you should consider running responsive display ads. What Are Responsive Display Ads? Don’t let the name confuse you.
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Fabric Blog
NOVEMBER 23, 2021
Many employees working for traditional retailers will miss their turkey dinner this year. Not because of recent supply chain issues , but because of outdated business models and technology. With 97% of people doing holiday shopping online, employees will scramble to keep websites live, fulfill online orders, and manage customer service issues related to shipping delays and returns.
Forrester eCommerce
NOVEMBER 22, 2021
The new PMA has three priorities: employee experience, customer experience, and managing the business of government. In this blog post I evaluate the CX priority and offer advice to implement it.
Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber
Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.
BigCommerce
NOVEMBER 22, 2021
Data insights from artificial intelligence (AI) technology can help retailers learn more about their customers — and therefore make better…
Kissmetrics
NOVEMBER 24, 2021
If you want to get found online, you need a strong backlink profile. The problem? Not all backlinks are created equal. Links from high-quality, relevant sites are far more valuable than links from random sites in another industry. Links from spam sites can actually hurt your website. How do you make the most of your backlinks? You need to pay close attention to the factors that impact backlink value.
Online Retail Today brings together the best content for online retail professionals from the widest variety of industry thought leaders.
Forrester eCommerce
NOVEMBER 22, 2021
“Space flight needs leaders who go beyond where they can’t see, into the unknown, pushing the envelope for what might be possible. They are not satisfied staying within the box or looking within their own horizon.” — Mark “Forger” Stucky (former Virgin Galactic lead test pilot) Look Beyond The Horizon To Be Future Fit There […].
Groove
NOVEMBER 26, 2021
So, you want to use Wordpress as a CMS but want the inside scoop on Wordpress alternatives before making a final decision. Well, you’re in the right place! In this blog, we’re discussing the Wordpress CMS platform and a few of its competitors - more specifically - the platforms that our eCommerce marketing team believe are optimal alternatives. Wordpress As A Content Management System.
Kissmetrics
NOVEMBER 22, 2021
In marketing, everyone says you need to pick a niche. And mainly because people believe the following things…. It is easier to market when you pick a niche (fewer competitors) Easier to make money (fewer competitors) You can get traction faster from a monetary standpoint (fewer competitors). In other words, you make money faster because there are fewer competitors, but that isn’t really true.
Retail TouchPoints
NOVEMBER 23, 2021
For decades, Black Friday marked the official start of the holiday shopping season and was one of retailers’ most critical sales days. But thanks to the evolution of ecommerce and, specifically, live shopping, brands and retailers have the power to expand their holiday revenue opportunities and capitalize on an entirely new wave of commerce. In fact, recent examples show that adding livestreams to the existing digital holiday formula helps brands build hype , connect with shoppers in a more mea
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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.
Ecommerce Platforms
NOVEMBER 25, 2021
Thriving businesses often have loads of customers requesting appointments, consultations, or just a quick chat. Of course, that’s excellent news for profits and engagement. But, without a proper system in place, scheduling meetings can quickly turn into a nightmare for both business owners and customers. Traditionally, the whole affair comes with a lot of back and forth, where both parties have to: Find a meeting time .
My Wife Quit Her Job
NOVEMBER 23, 2021
Today, I have my good friend Andrew Youderian back on show. Andrew runs the Ecommerce Fuel Podcast and an amazing community of 7 and 8 Figure eCommerce entrepreneurs. This episode is all about strategy. Specifically, Andrew and I discuss our post pandemic business strategies for 2022. What You’ll Learn What Andrew and I are going all in on for our businesses in 2022 Why you need to be on Twitter and TikTok Why live events are back Other Resources And Books Ecommerce Fuel Podcast Ecommerce
Kissmetrics
NOVEMBER 23, 2021
The username you use on social media sites can either help or hurt your brand. One way to make sure that it helps your efforts is by making sure that the username conveys what you want it to convey. If people are searching for content related to your brand , they should be able to find you with ease. If you can’t be found, you risk losing market share to brands that are more easily accessible.
Retail TouchPoints
NOVEMBER 23, 2021
Ten years ago, brands had a fear of upsetting wholesale partnerships. Beholden to industry powerhouses like Neiman Marcus or Bloomingdale’s in the fashion vertical or Target and Walmart in the CPG space for the majority of sales, brands across the board were wary of entertaining direct-to-consumer initiatives (DTC) that might disrupt their wholesale business.
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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.
Omnisend
NOVEMBER 24, 2021
Reading Time: 8 minutes. Picture this. You want to lure back shoppers who populate their online carts but don’t buy. So you create a workflow—leaning on some abandoned cart best practices—with a couple of emails and a sprinkling of SMS. Later, you get fancy by turning extra attention to those contemplating a top seller. After eight months, you’ve got an abandoned cart email automation that’s bringing in 27.67% of your email-generated revenue.
UpSellIt
NOVEMBER 22, 2021
If you’re a B2B marketer, you understand the process of closing a sale takes time. However, it’s still crucial to incorporate conversion rate optimization in your digital marketing strategy to find success. Conversion rate optimization (CRO) moves shoppers to complete a desired action, but the action can be more than getting visitors to add to their shopping cart.
Kissmetrics
NOVEMBER 24, 2021
It’s probably fair to say that all e-commerce website owners want the same thing: higher visibility on search engines and more sales. After all, heightened visibility means getting seen on search engine results pages, or SERPs. You’re likely familiar with these as you see them on Google in the form of ads, featured snippets, and video links. You see them on other search engines too.
Retail TouchPoints
NOVEMBER 24, 2021
A federal jury in Ohio found that CVS Health , Walmart and Walgreens substantially contributed to opioid overdoses and deaths in Lake and Trumbull counties, according to The New York Times. Hearings slated for spring 2022 will determine how much each company will be required to pay the affected counties. The verdict was the first to find that pharmaceutical companies contributed to a “public nuisance,” which includes the opioid crisis, according to plaintiffs.
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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.
Forrester eCommerce
NOVEMBER 23, 2021
Vidéo du keynote du One to One de Monaco sur les tendances retail et eCommerce.
lateshipment
NOVEMBER 26, 2021
If two things could define the last two years other than the pandemic, it is the rise of TikTok marketing and conscious consumption of skincare products. Jane Ormon, a young entrepreneur has taken advantage of both and has built a rapidly growing skincare brand that has grown beyond double its production value in the past year alone. She and her fiance have put in their educational background, personal experiences, and love to create a community to create Nola Skinsentials.
Kissmetrics
NOVEMBER 23, 2021
Regardless of which industry you operate in, providing value and gaining visibility has never been more important. With increased competition in the digital space for audiences, you need to employ every tool in your toolbox to outmaneuver your competitors. If your website isn’t ranking high on Google’s search engine results page (SERP), you may need to look for different ways to reach your intended audience.
Retail TouchPoints
NOVEMBER 23, 2021
In the last few years, YouTube has seen huge growth in live video, with more than half a million channels livestreaming for the first time in 2020. And as on many other online platforms, where there’s livestreaming there’s live shopping. This holiday season, YouTube is promoting the commercial potential of its platform with its first-ever live shopping pop-up event.
Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali
Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.
MakeWebBetter
NOVEMBER 24, 2021
As season sale is still ongoing… I hope you all have done a lot of online shopping? But wait… One second… Did you check the reviews and feedback before ordering your product? Customers are smart enough… Every time you buy an online product, the first thing that comes to your mind is client feedback and […]. The post How To Handle Client Feedback And Improve Your WordPress Business?
lateshipment
NOVEMBER 21, 2021
We’re now just days away from the most crucial week of the Holiday season. We’re overlooking the most anticipated streak of holidays — Thanksgiving, Black Friday, Small Business Saturday, and Cyber Monday, all coming consecutively. Though this might be a stressful delight for the retail community, one thing to be kept in mind is that customers aren’t gonna be accommodating of any discrepancies, given that their orders during this time are largely gifts for loved ones and themselves.
GetElastic
NOVEMBER 25, 2021
Author's Note: This is an update to a post originally published in May 2011 and has been edited for relevancy. There are myriad reasons why your customers don’t complete a purchase; from sticker shock, to wanting to showroom an item instead prior to purchase, to simply getting distracted and abandoning the cart,andit can be something entirely unrelated to design or usability.
Retail TouchPoints
NOVEMBER 24, 2021
Autonomous retail technology is on the rise, with innovations like Amazon’s “Just Walk Out” technology already leapfrogging past yesterday’s self-checkout solutions. This technology has helped make shopping a more frictionless experience for shoppers, but retailers that choose to implement these solutions must place a heavier focus on security technology as well.
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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.
Inflow Insights
NOVEMBER 22, 2021
Anyone in the SEO and content marketing world has faced the dreaded question: “What should I write?” The right answer to this question will improve your organic rankings, bring in more traffic, and improve sales for eCommerce sites. The wrong answer won’t improve your rankings (at least, not in a way that matters), will be largely ignored, and will lead to stagnating sales.
Liveintent
NOVEMBER 23, 2021
For many of us, our four-legged friends are as much a part of our family as the humans in their lives. This is why we’ve not only cultivated a community for LiveIntent pet owners and animal lovers alike, but we also offer several benefits and perks for our employees’ furry companions. Keeping our pets healthy. LiveIntent helps keep pets healthy and happy by providing access to pet insurance through Nationwide.
GetElastic
NOVEMBER 23, 2021
The 2021 holiday shopping season is expected to be a record breaker. Retail ecommerce sales are projected to increase nearly 17% this year and reach roughly $4.9 trillion. But capturing market share and exceeding the expectations of shoppers beyond this season will require brands to overcome a number of persistent challenges. Ongoing supply chain issues, continued disruption from the pandemic, worker shortages and consumer habits that have changed forever have forced ecommerce brands to operate
Retail TouchPoints
NOVEMBER 26, 2021
One of the most significant trends over the past several years has been the adoption of cloud-based services, spearheaded mainly by an increasing number of IoT and video solutions being deployed in the retail market. While most high-tech deployments still primarily consist of on-premises solutions, especially when it comes to video, the benefits of the cloud are too appealing for some retailers to ignore.
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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.
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