Sat.Jan 02, 2021 - Fri.Jan 08, 2021

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Measuring Customer Loyalty Is the Key To Success

FastSpring

By nature, humans are creatures of habit. Of course, this is no secret to parents of young children. All it takes is a few cycles of listening to the Thomas The Tank Engine theme song over and over and over and over and over and over for parents to learn that kids like what’s familiar. Yes, kids love watching the same movie, playing with the same toys, and eating the same kinds of foods repeatedly.

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10 Features Your Billing Software Needs to Have

FastSpring

When you were starting your online business, you probably weren’t thinking about how exciting the billing process would be unless you’re a trained accountant and love documentation, of course. You’re probably more interested in developing new products and creating business solutions. Regardless of your professional motivations, billing and invoicing is a vital part of any successful business.

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3 tips to win over millennials and Gen Z at checkout

RetailDive

To keep up with young shoppers, retailers need to provide experiences that offer both instant gratification and the flexibility to enable a frictionless shopping experience.

Retail 136
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Tendances 2021

Forrester eCommerce

Il y a près d’un an déjà, je publiais un blog sur les tendances 2020. Ce matin, je découvre un article des Echos qui explique pourquoi l’ère des épidémies ne fait que commencer. La lecture de cet article m’inquiète mais paradoxalement ne me surprend pas. En l’espace de neuf mois, nous nous sommes habitués à […].

Article 509
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Open Source Ecommerce vs SaaS Ecommerce: Finding the Right Fit for Your Ecommerce Business

BigCommerce

The ecommerce industry has been continually growing and changing over the last few decades, and those changes accelerated with the…

eCommerce 472
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How A Paid Media Strategy Increased This Client's Revenue By 22%

Groove

Creating and implementing an optimized paid media strategy is a great tactic to augment organic traffic and increase ROI. Continue reading to discover how we helped one client increase conversion rate by 17% and revenue by 22% by utilizing Google Shopping, Search and Display ads as well as streamlining paid media strategies for their new website. Paid Media Strategy: Increasing This Client's CVR & Revenue.

More Trending

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CDOs WANTED: Dedicated, Expanded Data Insights Leadership

Forrester eCommerce

Decision-makers cast a widening net for insights into their customers and operations: 85% of decision-makers prioritize the use of data insights, incorporating quantitative information into the decision-making process. And their demands have become more sophisticated – not just historical views of performance but actionable insights to guide decisions.

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How Retailers Can Strengthen Sustainability With Data-Driven Pricing Strategies

Retail TouchPoints

Sustainability is no longer a nice-to-have for retailers. It’s a must do if they want to meet consumers’ increasing demand for brands that prioritize environmental and social responsibility. According to Nielsen, the U.S. sustainability market is projected to reach $150 billion in sales by 2021, and nearly half of consumers say they would definitely or probably change their consumption habits to reduce their impact on the environment.

Retail 325
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eCommerce Returns: What To Expect From The 2020 Holidays

Groove

If you thought that the fulfillment, shipping and delivery process was difficult during the 2020 holiday season, you may be in for an unpleasant surprise the weeks following the holidays. With online returns expected to hit record highs, many eCommerce retailers must adjust their business operations and return policies to ensure a positive customer experience. eCommerce Returns: What To Expect In Early 2021.

eCommerce 363
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10 Alternatives to Google Hangouts on Air

Kissmetrics

Google has an impressive resume of highly impactful, successful products. For instance, products like Google Search and Google Docs are used by millions around the world daily. But no business is perfect. Even the most inspired innovation can fail if the market just doesn’t get into it. That’s why, over the last few years, Google has started to cut their losses and kill products that never quite hit the mark.

Games 363
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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How Did I Score On My Channel Outlook For 2020?

Forrester eCommerce

Coming off of a year like 2020 makes analysts and futurists reluctant to make any kind of predictions going forward! When I published the “What I See Coming For The Channel 2020” I totally missed the pandemic, social unrest and pandemonium, and even murder hornets somewhere in the middle. That being said, many of the […].

Channel 469
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Understanding the UK Value-Add Tax: How to Prepare for Brexit as an Ecommerce Business

BigCommerce

This material does not constitute legal advice and is only for general informational purposes.

eCommerce 403
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Walgreens Divests Wholesale Business for $6.5 Billion to Focus on Retail Offerings

Retail TouchPoints

Walgreens Boots Alliance will sell its Alliance Healthcare wholesale business to AmerisourceBergen Corporation for approximately $6.5 billion. The transaction will let Walgreens focus on its core retail pharmacy businesses, expand its offerings and accelerate progress on strategic priorities. Additionally, Boots and AmerisourceBergen will strengthen their strategic partnership by extending and expanding their commercial agreements.

Retail 306
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The 5 Best Marketing Automation Companies of 2021

Kissmetrics

You could get a marketing automation tool and try to figure it out yourself. Or you could get a marketing automation company to do everything. Look, marketing automation gets crazy complicated. Lead routing, lead tracking, campaign measurement, all the emails and landing pages, lead nurturing, dozens of segmentation lists, it goes on and on. Not to mention a deep integration with your CRM which has to work flawlessly.

Marketing 363
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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Can Your Sales Rep Be Influenced By Commission?

Forrester eCommerce

Compensation is not always the most important sales motivator. Assessing your team on three factors will determine the influence it has to drive sales.

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Make it Big 2020 Spotlight: An Investor’s Outlook on What Makes a Successful Online Brand with Jeff Richards

BigCommerce

The ecommerce space has evolved over the years, but the coronavirus pandemic accelerated our predictions.

eCommerce 372
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How One Furniture Brand Brings the Circular and Service Economies Together

Retail TouchPoints

The pandemic has normalized working from home, creating a ripple effect in the business world. It has encouraged many organizations to rethink their telecommuting practices, shrink the size of office spaces and, in some cases, shutter offices completely. More than half of Americans want to continue working remotely, which has encouraged 21 major companies, including Google, Uber, American Express and Airbnb to extend their work-from-home policies , according to Business Insider.

Mobile 278
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What is a Retail Media Network?

Kissmetrics

The marketing and advertising industry is a fast-paced industry. With technology evolving rapidly, people have found it more convenient to do their shopping and other transactions online. With digital interactions overtaking in-person activities, this shift in people’s lifestyles means one thing for businesses — they need to pivot fast. Failure to do so can only lead to losing customers.

Retail 362
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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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The Best Is Yet To Come For Grocery E-Commerce In 2021

Forrester eCommerce

2020 was a banner year for grocery e-commerce as grocers swiftly responded to a massive pandemic-induced shift in consumer demand. But throughout the year, many grocers faced significant supply chain disruptions as well as costly (and rising) last-mile consumer expectations for same-day delivery and curbside pickup. It was a perfect storm of challenge and consequence, […].

eCommerce 375
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Shopify vs Amazon (Jan 2021): Which Should You Choose?

Ecommerce Platforms

When it comes to selling products online, there are tons of options to consider these days. Business leaders can choose to build their own online store, complete with access to a payment processor, subscription, and membership options, and so much more. Alternatively, for some beginners, the better option might be to simply sell through an existing marketplace, like eBay, or Etsy.

Shopify 197
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Brookfield Plans to Go Private in $5.9 Billion Deal

Retail TouchPoints

Brookfield Asset Management has proposed to take its mall operator arm private in a deal valued at $5.9 billion. The company plans to offer $16.50 per share to buy out stakes that it doesn’t already own in Brookfield Property Partners LP and Brookfield Property REIT. The board of directors of Brookfield Property Partners has formed a committee of independent directors to review the proposal.

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10 Free Google Tools All Content Marketers Should Use

Kissmetrics

If you consider yourself a content marketing professional, there’s a good chance you already use Google tools the make your life easier. But regardless of how much experience you have and the results you’ve achieved in the past, you know there are always new ways to boost your performance. Social media, just the right keyword tool, Google’s Keyword Planner, honing your search term — these things can all have a big impact on your volume and your success as a content marketing pr

Marketing 362
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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What to Expect From CES 2021?

Forrester eCommerce

For the first-time ever, the Consumer Electronics Show will be a digital-only event. Like Mobile World Congress in Barcelona, Viva Tech in Paris or IFA in Berlin, this is one of the few key global technology and innovation events. Physical networking usually enables both start-ups and large companies to meet prospects, generate leads, sign deals […].

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Shopify vs GoDaddy (Jan 2021): The Battle of The Online Store Builders

Ecommerce Platforms

Are you considering launching an online storefront? With such a vast choice of ecommerce website builders on the market, it's never been easier to create a site and start selling within minutes…without any coding knowledge! That said, choosing just one of the many platforms vying for your attention can feel like a daunting prospect. So, we're making your life easier by comparing two solutions claiming to be the best of the best: Shopify and GoDaddy.

Shopify 197
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Farmacorp Taps Audit Solution to Improve On-Site Inspections and Corrections

Retail TouchPoints

Farmacorp , a Bolivian pharmacy chain, will deploy Reflexis Systems ’ Q-Walk store audit solution at more than 100 stores, to streamline on-site inspections and automatically prescribe corrective tasks. This will help managers quickly understand how a specific location is performing compared to corporate expectations and peer stores, helping them prioritize which locations to visit.

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Twitter for SEO: How To Use Twitter to Boost Your Brand

Kissmetrics

Twitter is has a massive audience, making it a great platform for advertising products and services, or sharing your content. If you aren’t using Twitter to boost your brand, you’re seriously missing out. According to Statista , Twitter has amassed more than 330 million active monthly users. But there’s a better reason to build your brand on Twitter, besides the capability to reach the large, diverse audiences it provides.

SEO 360
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Are You Ready For The Convergence Of ABM And Demand Technologies?

Forrester eCommerce

Since the earliest days of Forrester’s coverage of account-based marketing (ABM) in 2016, we made sure to emphasize that while ABM is a strategy and not a technology, it’s also a strategy that has been revitalized and made more scalable by a range of new technology solutions. And while we noted in a New Wave™ […].

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336: How To Plan For 2021 And A Recap Of The Past Year With Steve Chou

My Wife Quit Her Job

Today I’m doing a solo episode to recap the year for both of my businesses and what lies ahead for 2021. There are a lot of changes coming for ecommerce especially in the realm of online advertising. This episode covers some of these changes and what to do about it. What You’ll Learn Recap of the past year for BumblebeeLinens.com and MyWifeQuitHerJob.com.

Books 156
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The Future of Retail is 3D

Retail TouchPoints

The repercussions to the traditional retail sector in the wake of the COVID pandemic are well documented and experienced far and wide. However, as social distancing reduces footfall and revenue in physical shops, placing malls and main streets at risk, ecommerce is experiencing record levels of growth. In the coming years, this booming online retail industry is set to be revolutionised by high-performance technology that’s more commonly associated with video games than digital shopping: implemen

Retail 276
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10 SaaS Tools For Sales

Kissmetrics

There’s no disputing the growth in the software as a service (SaaS) sector. The SaaS market is growing at 18% a year , and by 2021 the mobile SaaS industry is forecast to be worth $7.4 billion. That’s great news for software as a service companies and marketers who depend on SaaS sales tools. Using SaaS sales tools can help you maintain customer communication, effectively manage your customer base, oversee your team, and reach prospects in a more effortless way than ever before.

B2B 360
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.