Retail TouchPoints

JULY 8, 2021

Arguably, no event has disrupted the context of our everyday lives than COVID-19, and while easing regulations have inspired U.S. consumers to return to some version of normalcy, global sentiment is still mixed, according to Kantar’s Wave 9 survey of more than 10,000 people across 20 countries. Up to 70% of people still agree that the coronavirus situation concerns them “hugely,” a slight drop from 79% in April 2020.

Payment Services 289

Payment Services Retail Omnichannel Consumer 289

SellBrite

JULY 7, 2021

One of the greatest challenges a growing merchant must face is warehousing inventory. After a certain point, they’ll outgrow their garage or basement and will have to find a location to store their items. The cost of real estate can quickly add up. On top of that, warehouse logistics (picking, packing, and shipping) is a totally different challenge.

Fulfillment 153

Fulfillment Shipping Costs Merchant Services Shipping 153

Forrester eCommerce

JULY 8, 2021

Bots That Write Code Are Landing On Planet Earth The future of work for AD&D pros will have to change! Today about 70% of the work is all about the development of glue code and wiring things together. From the UI front end, to the backend of apps, as well as in the integration layer […].

Customer 546

Customer 546

BigCommerce

JULY 6, 2021

Intense competition is driving rapid technological innovation in ecommerce.

eCommerce 545

eCommerce Technology 545

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

Kissmetrics

JULY 9, 2021

You can get thousands of clicks to your site from Google News. And, you don’t even have to be a journalist. Smart bloggers, news publishers, and digital content marketers are already tapping into this huge resource for targeted traffic and better search engine visibility. Google News is reserved for sites and blogs that publish timely, topical articles.

Article 362

Article Blog Social Media Presentation 362

Retail TouchPoints

JULY 8, 2021

Authentic Brands Group (ABG) — which has made a name for itself by scooping up bankrupt retail brands such as Forever 21 , JCPenney , Aéropostale and Brooks Brothers and bringing them back to life through licensing — is planning to go public. The company said in a prospectus filed July 6, 2021, that it plans to sell $100 million worth of stock, but that is a placeholder amount and will likely change.

Supplies 312

Supplies Management Marketing Retail 312

My Wife Quit Her Job

JULY 5, 2021

In this post, you’ll learn how to get a 90+ score on your Google Core Web Vitals (desktop and mobile) for an ecommerce store even if you use a lot of plugins. When Google first released their core web vitals assessment, many ecommerce store owners began to panic. Unlike a basic content site or a blog, an ecommerce store is image heavy and requires many more functional elements to close a sale.

Live Chat 241

Live Chat eCommerce Mobile Blog 241

Kissmetrics

JULY 8, 2021

There’s a ton of advice about using Instagram as an effective online marketing tool, but it can be challenging to scale your e-commerce brand on Instagram if you are a new brand without many followers yet. New accounts often have low engagement rates, which can be disheartening, but there are ways to navigate this period strategically. Let’s talk about why Instagram as a marketing tool matters , how it can help you grow your business, and look at effective strategies to grow your e-commerce bran

eCommerce 362

eCommerce Shipping Costs Social Media Customer Experience 362

Retail TouchPoints

JULY 9, 2021

The retail industry has been through dramatic changes in the past year-plus, and the disruptions are far from over even as we move into a post-COVID economy. While many analysts have focused on the losses, particularly those to frontline and store-based workers, one leading economist believes that, on balance, the retail labor market will be one that’s actually better for employees.

Retail 289

Retail Webinar Arts eCommerce 289

Forrester eCommerce

JULY 8, 2021

Nearly all B2B buying decisions are made by groups. So why are so many marketers still oriented toward leads? Learn why, and see how Forrester's B2B Revenue Waterfall can give you better insights and results.

B2B 483

B2B Marketing Operations Customer 483

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Ecommerce Platforms

JULY 9, 2021

With the pandemic pushing teams out of offices and into their homes, remote working has become a global norm. Whether you run an eCommerce business or regularly send staff into the field, tracing how your team spends their time can be tricky. However, difficulties aside – it's essential for ensuring productivity is as high as possible, and resources are spent in the right places.

Payment Services 211

Payment Services Management Live Chat Article 211

Kissmetrics

JULY 9, 2021

Getting more customers in today’s competitive world is nearly impossible. Search engine optimization takes months to drive any measurable traffic, PPC costs tons of money and is often difficult for the average marketer to run without hiring an agency. Referrals are great, but you can only generate so many of them. The reality is most marketing tactics require tons of effort and months of planning before you see results.

Social Media 359

Social Media Travel PPC Recommendation 359

Retail TouchPoints

JULY 9, 2021

For owners and franchisees of multi store chain retail outlets, the news is increasingly real and positive. Not only are they achieving energy efficiency, they’re impressing their customers, too. What began as a trend to “go green” is now making real differences in profitability and the way consumers see brands. It can really be the difference between “going green” and “going out of business.”.

Management 264

Management Retail Customer Experience Operations 264

Forrester eCommerce

JULY 5, 2021

The goal of innovation consulting is to boost competitive advantage, drive greater differentiation, improve operational efficiencies, create great customer experiences, and streamline innovation project management. Key.

Customer Experience 352

Customer Experience Operations Improvements Management 352

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Ecommerce Platforms

JULY 7, 2021

Dropshipping is one of the most valuable business models for today’s growing businesses. After all, while it’s becoming much easier for people to start building their own digital stores online, they still need to find the right solutions to stock and ship their items to customers. Dropshipping takes some of the stress out of building the perfect store, because you don’t have to worry about finding a place to keep all of your products safe, and there’s no need to stress over shipping items to cus

BigCommerce 211

BigCommerce Shipping Costs Shipping Shopify 211

Kissmetrics

JULY 7, 2021

Link building is the cornerstone of SEO. Any good online marketer or SEO needs to know how to build links to their site to rank well on Google. The goal of this post is to provide something that all marketers with any skill set can use. Whether you’re new to link building or have been building your backlink profile for 10+ years, you’ll likely find some useful nuggets in this post.

SEO 352

SEO Social Media Article Blog 352

Retail TouchPoints

JULY 8, 2021

Unibail-Rodamco-Westfield (URW), owner of Westfield shopping centers in the U.S., has entered a multi-year national partnership with buy now, pay later solution Afterpay to support retailers in offering flexible payment solutions to returning shoppers. The companies will jointly invest in new customer experiences, events, marketing and on-premise advertising at Westfield shopping centers across the country, with plans to take the partnership global in the coming months.

Retail 264

Retail Events Customer Experience Consumer 264

Forrester eCommerce

JULY 6, 2021

Apprenez à mieux gérer les informations sur la performance de votre contenu et faites émerger les insights nécessaires à sa planification et sa promotion.

B2B 370

B2B Information Operations Marketing 370

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

Ecommerce Platforms

JULY 6, 2021

Shopify did over $120 billion in Gross Merchandise Volume last year. Shopify’s market capitalization is now bigger than that of SAP. Today Shopify is a gigantic ecommerce cloud platform based in Canada. With a completely new look for the store, new developer tools, editor and investments in infrastructure, Shopify stores are now going to be much faster and better.

Shopify 211

Shopify eCommerce Platforms eCommerce Mobile 211

Kissmetrics

JULY 6, 2021

There are 69.3 million U.S.-based users active on Twitter, meaning it’s a platform full of potential when it comes to lead generation within the states. Unfortunately, it can be hard to know how to find leads effectively on Twitter—unless you know how to use Twitter’s advanced search queries. That’s why I’m going to tell you what advanced search queries are and how to use them to help drive more leads.

Mobile 351

Mobile Recommendation Information Customer 351

Retail TouchPoints

JULY 8, 2021

In the wake of COVID-19, low-contact shopping behaviors such as ecommerce and delivery were accelerated and widely adopted, as goods bought online in 2020 globally grew by 24%. To keep up with this incredible demand, grocery, big box and other retailers have turned to delivery and distribution partnerships like Instacart and Door Dash to create low-contact options for customers.

Customer 264

Customer Shipping Costs Retail eCommerce 264

Forrester eCommerce

JULY 8, 2021

Mobile World Congress 2021 (MWC21) took place between June 28 and July 1, 2021, after Mobile World Congress 2020 got canceled due to the pandemic. This was the first time attendees could get a sense of the global state of and the major trends in the telecommunications and technology sectors in the previous 18 months. […].

Mobile 323

Mobile Telecommunications Technology Customer 323

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Ecommerce Platforms

JULY 4, 2021

In 2020 more than 450 million people checked out on Shopify. The company processed more than $120 billion in Gross Merchandise Volume. It’s an obvious fact that Shopify is huge and growing bigger. Shopify on Tuesday (June 29, 2021) announced a number of new features , aimed at making the platform more customizable for anyone running a store on Shopify.

Shopify 211

Shopify Merchant Services Reference Management 211

Kissmetrics

JULY 5, 2021

Video content creation can be a massive headache. I get it. Even for seasoned marketers, creating compelling content is a challenge. The real uphill battle is trying to create that level of content regularly. That’s why we’re taking a closer look at automated video creation and some of the best tools your brand can use to expand its content strategy.

Social Media 316

Social Media Reference Marketing Presentation 316

Retail TouchPoints

JULY 7, 2021

Join us live today at 3:00 PM ET with Hilary Woltemath of Nebraska Furniture Mart! We continue our Retail ThinkTank video series with Hilary Woltemath, Visual Display General Manager for Nebraska Furniture Mart. She and Jessie Dowd will chat about reconfiguring stores to adapt to changing shopper needs and shifting trends for in-store experience. Listen in to learn how the retailer is approaching its physical store strategy, rethinking its product offerings, and crafting an in-store experience t

Management 264

Management Retail 264

Forrester eCommerce

JULY 7, 2021

Is Mobile Still A Thing? Where Is Mobile Headed In 2021 And Beyond? Mobile is everywhere. We use it to send texts to friends, send emails to colleagues, tune in to watch our favorite sports teams, and much more. Yet many brands are still wondering, “What is the future of mobile?” Backed by Forrester’s extensive […].

Mobile 318

Mobile Customer Experience Technology Customer 318

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

Ecommerce Platforms

JULY 7, 2021

Remember that time when you tried to sell digital products online, only to find that a chunk of your income got chipped away by hefty transaction fees? What about a situation where your ecommerce platform didn't offer an on-site checkout? In this SendOwl review, we'll uncover a platform that solves these problems. For some reason, it's tricky finding the right ecommerce platform for digital products.

Payment Services 197

Payment Services Payments Subscription Cryptocurrencies 197

Kissmetrics

JULY 8, 2021

If you’ve heard of BrickSeek, you likely know it’s a powerful tool for consumers, allowing them to track down inventory and find the best deals at big retailers. However, once you scratch beneath the surface, you’ll find out there’s a lot more to BrickSeek. Far from just a customer-facing app, it has a lot to offer e-commerce companies. In this guide, I’m going to explain how e-tailers can start using BrickSeek right now to boost their sales and revenue.

eCommerce 316

eCommerce Shipping Costs Information B2C 316

Retail TouchPoints

JULY 7, 2021

Call it what you want — revenge travel, comeback trip, rebound vacay — but the surge in post-COVID travel is more than just a buzzword making the rounds of the internet. Travel resurgence has already begun, and it has tangible implications reaching far beyond the hospitality industry. The pent-up demand for travel and experiences has sent hotel rates skyrocketing, making many getaways truly premium experiences this summer.

Travel 264

Travel Consumer Retail Marketing 264

Forrester eCommerce

JULY 6, 2021

Apprenez à mieux gérer les informations sur la performance de votre contenu et faites émerger les insights nécessaires à sa planification et sa promotion.

B2B 345

B2B Information Operations Marketing 345

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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer