Optimizely

JULY 1, 2020

Replenishment campaigns are extremely important to ecommerce brands, especially in industries where the same product is frequently purchased like health and beauty and food and beverage. These campaigns drive repeat purchases and help brands create loyal customers who come back time and time again. When brands think about replenishment campaigns, email is the channel that often comes to mind and rightfully so.

Food and Beverages 195

Food and Beverages eCommerce Omnichannel Beauty and Health 195

Ecommerce Platforms

JUNE 29, 2020

According to statistics, the online art market grew 9.8% in 2018. This means that now is the best time to start selling your art online. However, if you want to be successful, it definitely pays off spending some time learning how to sell art online. While selling your art online is not difficult, there are a number of steps involved. That’s why we’ve put together this guide where we’ll talk about what you need to consider before selling your art online, discuss different options for selling art

Arts 197

Arts Shipping Costs Payment Services Shopify 197

RetailDive

JUNE 30, 2020

At every step in the journey, get a deeper understanding of how data powers your business and the ability to better connect with consumers.

Consumer 143

Consumer 143

Forrester eCommerce

JUNE 29, 2020

Customers expect more from customer service organizations. They expect you to value their time, to make engagement easy, and to deliver answers and resolutions in a highly personal manner and in the context of their actions and journeys. Your customers use self-service as a first point of contact with a company and turn to digital […].

Customer 495

Customer 495

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Payments

BigCommerce

JULY 1, 2020

Since Instagram’s inception back in October 2010, approximately one billion monthly users have introduced the social media platform into their…

Social Media 470

Social Media Consumer eCommerce Marketing eCommerce 470

Kissmetrics

JUNE 30, 2020

Link building is hard. But did you know that Google makes it easier for you? Seriously… they do make it easier because they provide you with free tools. No, I’m not talking about the ones you already use like Google Search Console and Google Analytics …. They actually have tons of other tools. Some you may have heard of, but I bet you don’t use them.

Article 363

Article SEO Recommendation Other 363

Forrester eCommerce

JULY 2, 2020

While the number of COVID-19 infections is on the rise globally, some countries have started to relax lockdown measures and reopen their economies. As a result, many employers have welcomed back employees into physical workplaces. Unfortunately, the workplace is often the source of new outbreaks. In Italy, for example, a currier express company experienced a […].

Management 477

Management Customer 477

BigCommerce

JULY 2, 2020

You’re more likely to be reading this on your smartphone or mobile device than on desktop.

Mobile 543

Mobile Marketing eCommerce eCommerce Marketing 543

Retail TouchPoints

JUNE 29, 2020

Lowe’s will pay its frontline employees an additional $100 million in bonuses, bringing the retailer’s total commitment to associates and communities during the pandemic to more than $450 million. The money is being offered to recognize the work they have done for the company during the COVID-19 crisis. All active hourly associates in Lowe’s U.S. stores, distribution centers and store support centers will receive the bonuses in mid-July.

Small Business Retail 317

Small Business Retail Customer Retail 317

Groove

JULY 2, 2020

Many businesses struggle with getting their content in front of their target audience. To help your audience find you, we're breaking down two main marketing initiatives: PPC and SEO. PPC, or pay-per-click marketing, involves creating ads that are featured at the top of search results. The advertiser pays a small fee each time the ad is clicked ? essentially buying traffic to the site.

PPC 195

PPC SEO Recommendation eCommerce 195

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Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

Technology

Forrester eCommerce

JULY 1, 2020

The notion of the customer at the center of government is not a new concept. For centuries, government employees have been identified as “civilian servants of the public” Becoming a politician or government departmental employee was considered a noble act of serving individuals, the community, and the nation. Few organisations, and even fewer vocations, shape […].

Customer 461

Customer Customer Experience 461

BigCommerce

JUNE 30, 2020

Ecommerce sites are for people looking to buy things like books, gadgets, and clothing, right?

eCommerce 390

eCommerce Clothing Books B2B 390

Retail TouchPoints

JULY 2, 2020

Tamr , a solution provider that helps retailers handle data at scale, has launched the “Data Can Help” solution suite, to help enable global organizations to quickly uncover insights that can optimize spend, minimize supply chain risks and identify alternative parts and suppliers during the COVID-19 pandemic. The new solutions layer real-time data on the impact of COVID-19 worldwide on top of organizations’ supply chain and spend data, to help retailers make decisions that can minimize dis

Supplies 298

Supplies Retail 298

My Wife Quit Her Job

JULY 1, 2020

Today I’m happy to have Nick Shackelford on the show. Nick runs Structured Social which is a company that specializes in the growth of ecommerce brands. He is a master of paid media, has spent over 85 million on Facebook and pioneered well-known products like the fidget spinner. In this episode, we’re going to discuss how he scales ecommerce brands with paid advertising.

eCommerce 177

eCommerce Books Marketing Other 177

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In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

Operations

Forrester eCommerce

JUNE 29, 2020

NIST Commits To Renaming Racially Suggestive Technology Terms From Aunt Jemima and Uncle Ben’s to Lady Antebellum and the Dixie Chicks, we’ve seen a wave of rebranding sparked by ongoing anti-racism protests. Now, it’s moving beyond consumer-facing brands and groups. The National Institute of Standards and Technology (NIST) — the nonregulatory agency that publishes standards for federal activities — announced last week that it plans to remove terms […].

Marketing 375

Marketing Technology Consumer Customer Experience 375

Ecommerce Platforms

JULY 2, 2020

Constant Contact is a company best known for its email marketing services. Whether you’re a small business or a large enterprise, you can use this tool to connect with your customers on a regular basis. However, in recent years, the team behind Constant Contact has been keen to expand on its portfolio. Today, Constant Contact claims that it’s built one of the best website builder tools in the world.

Payment Services 197

Payment Services Shipping Costs PayPal Social Media 197

Retail TouchPoints

JUNE 29, 2020

The wide adoption of digital channels has dramatically disrupted the way consumers shop, and the recent COVID pandemic has exponentially increased the velocity of that change. Consumer expectations have shifted to where convenience, speed, experience and personalization have become table stakes for the way they engage with the purchase of everything from airplane tickets to diapers.

Subscription 289

Subscription Shipping Costs Multi-channel Consumer 289

Steve Dennis

JUNE 29, 2020

The bullets that killed RadioShack, Sports Authority, KB Toys, Sharper Image, and many other once iconic brands were fired long before their respective downward spirals of cost cutting and store closings began. They weren’t legislated out of existence. Consumer behavior didn’t change overnight. The superior brands that stole their market share and won over their formerly loyal customers mostly did it over a number of years.

Books 183

Books eCommerce Toys Consumer 183

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In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

eCommerce

Forrester eCommerce

JULY 1, 2020

Sales enablement and marketing professionals interested in the current and future state of the sales enablement function should take this survey and be the first to receive results.

Marketing 370

Marketing B2B 370

ROI Revolution

JULY 2, 2020

Published March 12, 2020. Last updated July 2, 2020. On top of health concerns, brands across the globe are worrying about how coronavirus (COVID-19) will impact ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. In this article, we’ve collected everything your brand needs to know about coronavirus and ecommerce, as well as what you can do to lessen the blow.

eCommerce 173

eCommerce Payment Services Merchant Services Small Business Retail 173

Retail TouchPoints

JULY 2, 2020

We’re lucky to be living in an age of convenience — just think about that smartphone in your hand. With just a few taps of its screen, you can purchase virtually any item imaginable from nearly any brand in the world. For consumers, that’s a lot of power. And for retailers, that’s a lot of competition. Retailers that can provide a satisfying shopping experience have a strong advantage, but consumers are a demanding bunch.

eCommerce 288

eCommerce Fulfillment Order Fulfillment Shipping Costs 288

TradeGecko

JUNE 30, 2020

Oftentimes, the thought of eBay would only briefly flash through our minds when we're clearing out our cabinets or cupboards. Or when we stumble across the 18 watermelon plates we were gifted 2 Christmases ago, still neatly wrapped in their packaging.

Gifts 148

Gifts 148

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

Retail

Forrester eCommerce

JULY 1, 2020

While a lot of firms are hurting right now, there are a few who are doing better than most. Digitally advanced firms typically outpace others when it comes to revenue growth. While many firms focus digital efforts on improving customer experiences, advanced firms also look for opportunities to drive new sources of revenue from new […].

Customer Experience 313

Customer Experience Improvements Other Customer 313

ecomdash

JUNE 30, 2020

If you've decided to sell your merchandise on Amazon, these five tips will help you manage your Amazon inventory like a pro. Learn more. The post 5 Tips for Managing Amazon Inventory appeared first on Ecomdash.

Management 148

Management Operations 148

Retail TouchPoints

JUNE 30, 2020

Acquia , a digital experience company, and Kibo have announced a strategic partnership designed to help retailers deliver frictionless commerce. The two companies will empower brands to create headless e-Commerce experiences through a unified customer view, and optimize engagement across the customer journey with shoppable content. The Acquia open digital experience platform helps companies build, manage and optimize digital experiences through unified content, data and machine learning.

eCommerce 280

eCommerce eCommerce Technology Order Fulfillment Fulfillment 280

MakeWebBetter

JUNE 29, 2020

Selling online? Yes! And should I count you among those, who are strong believers of hard work? And don’t tell me, you are still managing your marketing leads, generating sales manually? AHEM! AHEM! As a process-driven person, I am a strong believer in automation; and after researching a lot, what I found is. If you […]. The post How To Automate Your E-commerce With Ontraport Marketing?

eCommerce 144

eCommerce Marketing Management WooCommerce 144

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Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

POS

SellBrite

JUNE 30, 2020

You’ve found your product. You’ve identified your market niche. Now it’s time to set up your shop and start selling on Etsy. Etsy is the home for original, handcrafted, or vintage products sold by regular people. Selling on Etsy is a great idea; Etsy is the sixth-largest online marketplace in the world, with over 46 million users. Putting your product on Etsy thrusts it into the limelight, practically guaranteeing eyes on your listing from across the globe.

Social Media 140

Social Media Shipping Costs Payment Services Jewelry 140

TalkingRetail

JUNE 30, 2020

Spar wholesaler for the north of England, James Hall & Co, has decorated 10 of its double-decker trucks with rainbows of hope in support of Lancashire Teaching Hospitals NHS Foundation Trust and NHS staff up and down the country. The rainbows celebrate a partnership between Lancashire Teaching Hospitals NHS Foundation Trust and James Hall & This story continues at James Hall & Co drives rainbows of hope across the north.

Retail 141

Retail 141

Retail TouchPoints

JUNE 30, 2020

Brookfield Properties will roll out FIT:MATCH ’s 3D AI-powered contactless match technology at three shopping centers across the U.S. The experience will debut at the Oakbrook Center near Chicago in mid-August, followed by the Glendale Galleria in the Los Angeles area and Stonebriar Centre in the Dallas area in mid-September. The technology “fitches” shoppers by asking a series of questions on their smartphone and measuring 150 body points to generate product suggestions that prioritize fit firs

Apparel 278

Apparel Clothing Technology Consumer 278

Salsify

JULY 3, 2020

The logistical aspects of bundling different SKUs together may initially seem like a non-starter for ecommerce teams, forcing them to ask:

eCommerce 137

eCommerce 137

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The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.

Consumer