Sat.Mar 12, 2022 - Fri.Mar 18, 2022

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Building An eCommerce Development Checklist

Groove

Building an eCommerce site is a different process for every business depending upon the vertical they operate in. For example, the technical needs of a software company are much different than that of a business selling bicycles directly to consumers. For this reason, we’re sharing an in-depth eCommerce development checklist to outline the proper steps to building an eCommerce website.

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How Effective is Graphic Design in Marketing?

Digital Doughnut

Graphic designs play a major role in marketing. They can help to attract an audience and help brands stand out. Let's discuss in detail, how effective graphic design is in marketing.

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Forrester’s Q1 2022 Sales Operations Pulse Survey Results

Forrester eCommerce

The average computer monitor, with 1080p resolution, has a grand total of 2,073,600 pixels. Sure, you can still see the image if you’re missing a few thousand pixels, but the clarity isn’t as sharp. Each pixel matters. Similarly, each data point matters in order to give you the complete picture of a market or a […].

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A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

During the pandemic, the relationship between homeowners and their homes fundamentally changed, as lockdowns, social distancing guidance and quarantine protocols left many consumers with an abundance of time to stare at their own four walls. These homebound tendencies ignited a fervor for redecorating and DIY home improvement that, by all accounts, is continuing strong into 2022.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Breaking Down Omnichannel Commerce Trends with BigCommerce’s Sharon Gee

BigCommerce

Amazon receives an average of 5.2 billion visits per month, the hashtag #TikTokMadeMeBuyIt now has more than 346.

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How Inventory Automation Benefits eCommerce Merchants

Groove

What Is Inventory Automation? Inventory automation enables eCommerce merchants to create a frictionless back end experience for employees and front end experience for customers. Inventory automation , or inventory management, is when businesses use software to manage SKUs in their warehouse in real time. Automating the management of inventory makes it easier for businesses to process and fulfill customer orders, manage data critical for warehouse operations and track inventory levels.

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Short-Form Video and UGC are Reshaping the Realm of Influencer Marketing

Retail TouchPoints

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. So it will come as no surprise that even after growing a staggering 42% in 2021, the influencer market is expected continue that trajectory in 2022 reaching $15 billion by the end of the year, according to projections from influencer marketplace Collabstr. “ These content creators own consumers’ attention, so it̵

Marketing 306
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Make it Big Podcast: Optimizing the Checkout Experience with Bolt

BigCommerce

Welcome to The Make it Big Podcast, a bi-weekly audio series about all things ecommerce by BigCommerce.

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What To Look For In An eCommerce CMS

Groove

What is an eCommerce CMS? An eCommerce CMS , or Content Management System, is a software that allows eCommerce website owners to have control over their website even if they don’t have any technical knowledge. This means there’s no need for an expensive website developer for every website change. Website owners are able to create, edit and publish content on their websites, making it easy to adjust the aesthetics of their online store.

eCommerce 195
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B2B Rebranding Is On The Rise

Forrester eCommerce

One of the most consequential and long-lasting decisions a marketing leader can make is to change the organization’s brand. A brand’s messaging, positioning, and visual identity permeate all aspects of the company’s go-to-market activities and usually endure for many years. We frequently engage with clients on rebrands, helping them sort through the business justification and […].

B2B 365
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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Why NFTs Will Change Brand and Influencer Marketing Forever

Retail TouchPoints

In the world of digital consumerism, non-fungible tokens or NFT technology is still a relatively new trend. Even though it has not been around for very long, it’s created such a long-lasting impact in its short lifespan that it will be transformative for the ecommerce market in the years to come. The Impact of NFTs on Brands. NFTs are individually certified, verifiable and non-interchangeable objects.

Marketing 303
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Announcing BigCommerce + Bolt One-Click Checkout

BigCommerce

Consumer expectations aren’t what they used to be.

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How To Use ImportYeti To Find Your Competitor’s Suppliers For Free

My Wife Quit Her Job

Every shipment that passes through a sea port in the United States is documented on the public record. And with a free tool like ImportYeti, you can access these records to find useful information about any company’s suppliers. With this data, you can… Research Your Competitor’s Suppliers – If you’re looking for a new factory, you can easily find and use the exact same manufacturers as your competition.

Document 194
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Customer Service In 2022: The Times They Are A-Changin’

Forrester eCommerce

It’s been two years (!) since the pandemic began, and customer service organizations have managed the impossible: moving thousands of agents home practically overnight and rapidly deploying new digital channels, all while supporting millions of COVID-19-stressed customers. Our world has changed, and customer expectations have changed with it. Customer service leaders must shake off decades […].

Customer 362
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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House Accuses Amazon of ‘Potentially Criminal Conduct’ During 16-Month Investigation

Retail TouchPoints

Bipartisan members of the House Judiciary Committee sent a letter to Attorney General Merrick Garland alerting the Department of Justice to potentially criminal conduct by Amazon and its senior executives. The letter states that Amazon engaged in a “pattern and practice” of misleading conduct reportedly designed to “influence, obstruct or impede” the committee’s 16-month investigation into competition in digital markets.

Document 301
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Wish Standards Raises the Bar to Reward Merchants

BigCommerce

A new genre of YouTube video took the Internet by storm in the late twenty-teens: the Wish unboxing.

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The Impact of the Russia-Ukraine War on E-commerce Shipping

lateshipment

The global supply chain has had a really wild time for the past couple of years. First came the pandemic, then came port logjams, and now we’re in the midst of the Russia-Ukraine war — adding more troubles to the existing chaos. While different countries have conflicted with each other in the past, this full-blown Russian invasion of Ukraine is treated differently by the countries of the world, especially the U.S, since they tend to lose a lot more compared to the others.

eCommerce 182
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Top Trends Shaping Fraud Management In Asia Pacific

Forrester eCommerce

A fragmented regulatory environment and the rapid transition to digital commerce have spurred several enterprise fraud management (EFM) trends in Asia Pacific (APAC). Forrester sees that: Digital commerce drives promotion fraud. Flourishing digital commerce significantly changes consumer behavior, and companies are focusing their marketing spending on online campaigns and promotions.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Macy’s Own Your Style Curates Shopper Journey With Personalized Data-Driven Recommendations

Retail TouchPoints

Macy’s has launched its digitally focused Own Your Style platform as part of its strategy of providing customers with omnichannel experiences that connect Macys.com, the Macy’s app, social media and brick-and-mortar stores. The platform includes the return of Macy’s Style Crew, the team of in-house experts who guide shoppers by sharing live demos, tutorials and recommendations.

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396: How To Make Millions Dropshipping Private Label Products With Annette De Lancey

My Wife Quit Her Job

Today I’m really happy to have Annette De Lancey on the show. Annette runs a 7 figure business called Castcoverz where she sells orthopedic soft goods, such as cast covers, boot covers, and more. In fact, Castcoverz is the worldwide leader in this space. Annette sells over 2,000 SKUs that she manufactures herself. And her business is almost 100% virtual which means she doesn’t have a warehouse or local employees.

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5 Product Data Management Drivers of Digital Shelf Operational Excellence | Salsify

Salsify

Embarking upon a digital transformation as a legacy brand is a daunting task: It’s a new type of market, with new consumer expectations, economic forces, and distribution methods.

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What Accenture’s Strong Q2 FY22 Results Mean For Technology Executives

Forrester eCommerce

No, this is not a plug for Accenture. Rather, it is an analysis of what Accenture’s Q2 FY22 results mean for today’s technology executive. Accenture CEO Julie Sweet and CFO KC McClure announced today that Accenture: Grew 28% across the board, with double-digit growth in every region, industry, and service line. Has 36 clients with […].

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Neiman Marcus Group Appoints Former Guess? Exec as CFO

Retail TouchPoints

Neiman Marcus Group has appointed former Guess? executive Katie Anderson as EVP and CFO, reporting directly to CEO Geoffroy van Raemdonck. In her new role, Anderson will drive all financial functions for the company as well as risk management, real estate, supply chain and tracking progress toward the luxury retailer’s growth execution and strategy.

Banking 298
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How to Get the Most Out of Your In-Store Data

Wiser

In the world of retail, actionable data collection and analysis are essential to making logical, evidence-based decisions that could improve your products’ health on the shelf. Since you rely heavily on consumer shopping behavior and shelf insights, collecting as much information as possible on what goes on inside stores is crucial. But just collecting the data isn’t enough.

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Digital Marketing Trends to Look Out For in 2022

Digital Doughnut

When the world was thrown into chaos with Covid-19, many changes occurred not only to our physical environment but also emotionally. People feared for their lives day after day. The times were terrible, yet it didn't stop the world from progressing either. In fact, it gave rise to newer digital avenues, boosted ecommerce, and allowed people to explore the wonders of digital marketing.

Marketing 135
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You Say You Want A Revolution? Announcing Our Latest Security Awareness And Training Forrester Wave™

Forrester eCommerce

The security awareness and training (SA&T) market has been stagnant for so long, with the last major disruption as far as I can tell being the introduction of phishing simulations about a decade or so ago. Since then, the industry seems to have seen a slow and steady evolution from ticking boxes to meet a […].

Marketing 195
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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Target Retrofits California Store to be 100% Solar Powered

Retail TouchPoints

Target will retrofit a Vista, Calif. store with multiple innovations designed to reduce emissions and achieve net zero energy usage as part of the retailer’s efforts to achieve its sustainability goals. These features will inform Target’s future investments in new stores and remodel programs as the retailer seeks to develop greener operations. One of the major elements of the Vista store is 3,420 solar panels across the location’s roof and new carport canopies, which will help the site produce u

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Best Help Desk Software for Small Business

Ecommerce Platforms

Looking for the best help desk software for small business users? You’re not alone. Help desk software is crucial in a world where customer experience is the key to running a successful company. Not only does it help you to keep track of your interactions with customers, but helpdesk technology can also make your teams more productive and efficient too.

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Hermes to change its name to Evri

365 Retail

Courier giant Hermes is to change its name and invest millions of pounds in pensions for its employees, the company has announced. The GMB union said it was a “breakthrough” deal which will give couriers proper retirement plans and the right to maternity and paternity leave. Hermes is to rebrand as Evri, with a new logo rolled out across the country.

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Introducing Forrester’s Tech Insight and Econometric Research (TIER) Series

Forrester eCommerce

As a tech exec, how have you effectively navigated the current 40-year high growth in prices, the great resignation, and unstable supply chains? It takes nerves of steel to wade through the volatility of today’s markets. As technology continues to reduce industry, labor, and capital market barriers, it becomes vital to be increasingly adaptive as […].

Supplies 195
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.