Sat.Oct 23, 2021 - Fri.Oct 29, 2021

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6 Ways to Increase Impulse Buys: Online and In-Store

Wiser

Do you want your shoppers to spend more when they visit your stores? Which retailer doesn’t? One effective way to increase those basket sizes is through impulse buys—the act of making an unplanned purchase once already inside a store or browsing online. There’s a fair chunk of change to be earned through impulse buying, too. A survey commissioned by social shopping platform Slickdeals found that U.S. consumers spend an average of $276 per month on impulse buys.

Consumer 145
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The Three Principles of Sustainable Transformation

Forrester eCommerce

Becoming an environmentally, socially, and economically sustainable business demands a profound and fundamental change. Like digital transformation before it, you can’t just bolt it on. Traditional firms willing to start their multiyear transformation journey toward sustainability must embrace the three principles of sustainable transformation.

Customer 370
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What Is Cloud E-Commerce? How Cloud E-Commerce Works (w/ Examples)

Fabric Blog

Cloud E-Commerce Definition. Cloud e-commerce uses cloud-based technology to manage and scale data storage, hosting, and digital commerce applications such as virtual payments, inventory management, and product information management.

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How to Do Quarterly SEO Planning for 3x the Results

Kissmetrics

Let me guess. You’re not seeing results from your SEO strategy, and you’re about one ranking away from throwing your laptop out the window. After all, you’re doing everything right. You’re publishing new content consistently. You spend hours researching keywords. You have a thorough content promotion strategy. Yet, crickets. What gives?

SEO 347
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Study: More Than Half of Shoppers Across All Generations Prefer Email Communications

Retail TouchPoints

Customer communication is undoubtedly important. When consumers receive communications from a company, 96% feel loyal to the brand and 84% engage with its advertising. But the difference between a message that’s welcome and one that’s an intrusive annoyance differs between both generations and platforms, according to a study by Data Axle. Retailers need to engage with shoppers in terms of generational preferences, individual expectations and preferred messaging platforms.

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Predictions 2022: Advertisers Lean Into Retail Media Momentum, New Modes, And, Yes, The Metaverse

Forrester eCommerce

Looking ahead to 2022, advertisers and publishers will look for ways to extend those innovations to match consumers’ willingness to experiment with new experiences and products (now at an all-time high). Learn more.

Retail 370

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10 Sales Tools for Boosting Results, Efficiency, and More

Kissmetrics

Without customers, you wouldn’t have much of a company. For this reason, spending time and money on sales and marketing-related tasks is never time wasted. In this post, I’m going to examine some of the top sales tools for boosting results, improving efficiency and organization and helping you generate more revenue. Let’s get started! 1. HubSpot. Are you seeking a sales platform to handle all the needs of your sales process?

Demo 278
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How 5G Will Power a New Retail Experience

Retail TouchPoints

The rollout of 5G has the potential to transform the retail industry by ushering in a new era of connectivity and experience. The advancements it supports should alleviate many of the challenges that retailers have endured during the pandemic. By dramatically accelerating the speed of mobile networks, it paves the way for a dazzling array of innovations.

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Prévisions 2022 : Expérience Client

Forrester eCommerce

En?2022, les marques se tourneront vers leurs équipes Expérience Client (CX) pour mieux naviguer dans le sillage tourmenté de la pandémie, s'adapter à la «?nouvelle normalité?» et gérer les attentes et les émotions des clients autour d'enjeux aussi variés que l'accélération et la saturation numériques, le développement durable et la confidentialité. .

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Make it Big Podcast: Optimizing Checkout for a Frictionless User Experience

BigCommerce

Welcome to The Make it Big Podcast, a bi-weekly audio series about all things ecommerce by BigCommerce.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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The Ultimate Checklist for Every New Ecommerce Site (Oct 2021)

Ecommerce Platforms

When you start an ecommerce site you realize that there are loads of items that need to be checked, cross-checked, and tested to ensure that your customers have a quality user experience. From the website design to a sleek, quick checkout module, you must set up all of these elements to make the most efficient online store possible. Otherwise, you run the risk of customers encountering broken links, unfinished product page content, or a checkout that's far from user-friendly.

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With Omni-Shopping Set to Reign this Holiday, Amazon Enables Local Pickup and Delivery

Retail TouchPoints

Amazon has launched new local selling capabilities that will allow its third-party sellers to offer same-day store pickup and fast delivery for customers in their area. More than half of all products purchased in Amazon’s store are sold by third-party sellers, most of which are small and medium-sized businesses. The new service — which is currently available in select zip codes — will allow customers within a seller’s local area to select in-store pickup and receive a notification when the produ

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When Systemic Risks Collide: Why Supply Chain Issues Are The New Normal

Forrester eCommerce

Before March of 2020, “supply chain issues” was a term we’d hear after a natural disaster or labor strike – that all ended the moment we ran out of toilet paper. Unquestionably, the supply chain crisis has been a secondary theme of the pandemic, one that continues to escalate. For the 15 months since the […].

Supplies 370
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Nicole Leinbach Reyhle Shares the Secret to Holiday Retail Success at Make it Big 2021

BigCommerce

Customers expect to be delighted when they shop — but are you prepared to entertain?

Retail 352
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The Future of Multi-Vendor Commerce

In this on-demand webinar, discover how Logicbroker’s cutting-edge technology enhances the overall experience for both current and future customers and gain insights into how leveraging our seamless integration process unlocks new dimensions of efficiency and functionality. Plus, learn how our advanced marketplace features are set to revolutionize the way businesses operate, offering opportunities for growth and success within your multi-vendor commerce program.

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The Complete BetterCommerce Review (Oct 2021)

Ecommerce Platforms

Welcome to our ultimate BetterCommerce review. The ecommerce space is extremely competitive and without access to the best solutions, your brand may suffer. Large scale enterprises are in the same competing space as midsize and small businesses and this makes the competition a lot more difficult to overcome. However, BetterCommerce offers a solution that disrupts this narrative.

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NRF Predicts Record-Breaking Holiday Sales Despite Inventory Issues

Retail TouchPoints

Consumer purchasing power from growing income and household wealth will lead to record-breaking holiday sales this year, according to predictions from the National Retail Federation. Gift buyers are expected to shop early, extending the holiday season even as retailers grapple with inventory problems. During November and December, holiday sales are expected to grow 8.5% to 10.5% compared to the same period in 2020, for totals ranging between $843.4 billion and $859 billion , according to NRF.

Gifts 307
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Predictions 2022: This Is A Year To Be Bold

Forrester eCommerce

Forrester predicts more change in 2022 across CX, EX, technology, and marketing. Get a sneak peek at five of Forrester's 2022 predictions, and then download our guide to help inform your 2022 strategy.

Download 370
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378: Follow This Strategy And Never Depend On Amazon Again With Shep Hyken

My Wife Quit Her Job

Today, I’m thrilled to have Shep Hyken on the show. Shep is the founder of Shepard Presentations and he is a customer service experience expert and keynote speaker. His agency works with companies to build relationships with their customers in order to increase repeat business. In this episode, we talk about how you can stop relying on Amazon for all of your sales and build a loyal customer base for your brand.

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The B2B Digital Commerce Playbook for Manufacturers

In this comprehensive guide, we delve into four essential ecommerce strategies for manufacturers. Each strategy is backed by a clear vision to ensure your efforts are aligned. Whether you’re a seasoned industry player or a budding digitalization champion, these strategies offer actionable insights to drive success. What will you find in the guide: Overview of how current events and external pressures impact business priorities.

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Best Print on Demand UK Companies (Oct 2021)

Ecommerce Platforms

The best Print on Demand companies in the UK are an excellent solution for entrepreneurs hoping to start their own business. With a UK POD company, you can create a range of unique products, without having to spend a fortune on manufacturing and fulfilment. Print on Demand, a form of dropshipping , is one of the most popular ecommerce opportunities worldwide right now.

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Walmart and Gap Expand Partnership to Launch a Furniture Line

Retail TouchPoints

Walmart and Gap are deepening their relationship with the launch of Gap Home Furniture, a collection of more than 150 items including couches, ottomans, TV stands, headboards and rugs. The products will be priced between $49.88 and $629 and put an emphasis on contemporary styles with nods to Scandinavian, midcentury and modern influences. The collection is designed to complement Walmart’s other exclusive and elevated furniture lines, including the bohemian FLOWER Home and contemporary MoDRN bran

Fashion 299
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Choosing The Right Services Provider Can Make Or Break Your Digital Customer Experience Success

Forrester eCommerce

A great digital experience starts with the basics: a strategy for omnichannel engagement; great design; personalized, yet trustworthy, experiences; and, of course, the technology and operations to support it. But to differentiate your company’s digital presence, you will also need to be creative in your approaches and solutions. Partners are key to that effort, particularly […].

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Supply Chain Crisis in the US: Causes, Effects, and Corrective Measures

lateshipment

If you have happened to follow the news in the recent past, you might be aware of the global supply chain crisis that is happening: The number of container ships around ports has doubled since April Dwelling times of containers has reached 6-10 days, way above the average 4-5 days Railyards have also been clogged, with trains at one point backed up 25 miles outside a key Chicago facility.

Supplies 147
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Best Print on Demand Companies in Australia

Ecommerce Platforms

The best print on demand companies in Australia offer would-be entrepreneurs an opportunity to sell creative wares with minimal initial investment. Using the dropshipping model, print on demand (POD) companies ensure business owners don’t have to hold and deliver products to customers worldwide. Australian POD companies focus specifically on serving customers in Australia.

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Which Multi-Touch Attribution Model is Right for Your Retail Brand?

Retail TouchPoints

One of the biggest challenges in marketing is quantifying the influence of each customer touch point. Even marketing teams that can map the entire customer journey have trouble identifying the exact moment or event that compelled a prospect to become a customer. This blind spot has always foiled retail marketers, but the issue has become more urgent as CMOs demand greater attribution and measurement for every ad dollar spent.

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Predictions 2022: Trust And Values Take Center Stage In The APAC Region

Forrester eCommerce

For Asia Pacific firms, 2022 is a year to be bold. Our predictions for the region show that APAC organizations will take significant steps forward in some areas, but lag behind in others.

Other 369
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WooCommerce For Enterprise: Everything You Need To Know!

MakeWebBetter

Establishing a successful enterprise business has become way easier than ever before. With a variety of platforms available it’s absolutely practical to give life to your ideas. Having said that, WooCommerce is one of the most known eCommerce platforms for WordPress websites. It was launched in the year 2011 and since then has become extremely […].

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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What Would Zuckerberg’s Metaverse Mean for Ecommerce?

Ecommerce Platforms

The Zuckerberg beast is at it again; it wants to consume your eyeballs by way of Oculus, absorb your innermost thoughts through Facebook data collection, and now, it craves more. With plans to hire 10,000 workers for the job, the Zuckerberg wants to build a metaverse. If you're wondering, the term “metaverse” was created by science fiction author Neal Stephenson in his 1992 novel “Snow Crash.” The story takes place in a virtual, dystopian world that's run entirely by a di

eCommerce 192
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Royal Farms Adds Self-Checkout at More Than 250 Stores

Retail TouchPoints

Convenience store retailer Royal Farms will implement NCR Corporation ’s self-checkout solutions in all of its more than 250 locations. The technology is expected to boost staff efficiency while improving the in-store experience for customers. “We introduced the first NCR self-checkout solutions in 2019, and while we saw direct benefits in the same year, it really took off in 2021 when many of our customers steered to touch-free interactions,” said Shelby Kemp, Project Manager Marketing at Royal

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Predictions 2022: Cloud Computing Reloaded

Forrester eCommerce

In 2022, we'll see a shift to modern application development and industry-specific clouds that will shake up the cloud service provider market. Learn more in our 2022 predictions for cloud computing.

Marketing 367
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The Ultimate Customer Value Optimization Guide

Omniconvert

This Omniconvert guide covers everything about Customer Value Optimization (CVO): customer value, CLV, customer retention, RFM segmentation. The post The Ultimate Customer Value Optimization Guide appeared first on Omniconvert Ecommerce Growth Blog.

Customer 148
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The Circular Product Journey: Powering a Sustainable, Data-Driven Future With PIM

The linear flow of make > use > dispose is unsustainable. Not only is it at odds with the realities of modern society, but it also fails to meet evolving demands from consumers and regulators. Linear is out. Circular is in. Going circular is not an overnight switch. It requires forward planning and data-driven decision-making. In this ebook, you’ll see how the right technology can help brands and manufacturers secure the product data governance they need to power this circular transition.