Retail TouchPoints

AUGUST 4, 2021

A common theme being emphasized in the business world now more than ever is that what happens on the inside of an organization and amongst employees is often felt on the outside by its customers. When employees have a clear understanding of the role they play in a business, they feel more confident.

Customer Retention 264

Customer Retention Customer Customer Loyalty Operations 264

Retail TouchPoints

JULY 11, 2022

If we were to sum up what brands need to know about Gen Z customer experiences preferences (and employee experience preferences) in a few words, it would go something like this: they’re different. It makes sense, then, that their standards for customer and employee experiences would be higher than ever too.

Customer Experience 297

Customer Experience Social Media Customer Live Chat 297

Retail TouchPoints

MARCH 3, 2023

Retailers must create experiences that are unique to their brand and tailored to individual customers based on their behavior, needs and habits. These highly personalized experiences, when offered to thousands of individual customers using proprietary data, are difficult for competitors to imitate and set the retailer apart.

Consumer 245

Consumer Customer Loyalty Customer Experience Recommendation 245

Retail TouchPoints

APRIL 11, 2022

But when retailers adopt conversational AI platforms, they can unlock new ways to enhance both customer and employee experiences, whether that’s online, in-store or through those hybrid shopping experiences. Real-Time Support for Employees – Online and In-Store.

Retail 306

Retail Live Chat Shipping Costs Supplies 306

Retail TouchPoints

MAY 4, 2023

What we’re seeing now is the ease of online shopping, including no in-person engagement, seeping into physical stores. Innovation Leads The Way To be sure, these are not your father’s kiosks. So how should you engage with this new-fashioned technology? Cost can also be a barrier for some brands, as well as the time to implement.

eCommerce 310

eCommerce Arts Consumer Travel 310

Retail TouchPoints

JUNE 27, 2022

How can businesses position themselves to attract consumers and deliver an exceptional in-store experience that builds customer loyalty and drives sales? Frontline sellers hold powerful influence over customer purchasing behavior. So what’s the plan? Still, these influencer recommendations do not come cheap.

Retail 273

Retail Recommendation Games Consumer 273

365 Retail

APRIL 18, 2024

The new logos added in 2023, will join Scurri’s existing clients of leading retailers and brands, including Gousto and Beauty Pie, that already benefit from its delivery management and post-purchase communication solutions.

Management 105

Management Arts Fulfillment Technology 105

Retail TouchPoints

AUGUST 23, 2023

Phygital retail experiences, in which physical elements and technology coexist, offer opportunities to bring customers closer to your brand. Customers can try on and test apparel under these simulated conditions (no sales inventory is available on-site), and then purchases are shipped directly to their homes.

Travel 212

Travel Clothing Technology Customer Loyalty 212

Wiser

JULY 11, 2022

It’s essential that your business is able to engage shoppers, build customer loyalty, and drive sales. But developing an effective retail strategy takes more than just attracting customer attention. Maintaining customer loyalty. Constantly Changing Customer Expectations. Employee Turnover.

Social Media 146

Social Media Retail Customer Loyalty Consumer 146

Retail TouchPoints

FEBRUARY 21, 2024

Hospitals and medical campuses typically look at retail as an essentially insignificant element in their patient, visitor and employee experiences. We focus on bringing in a retail experience that feels modern and value-additive to the employees, patients and visitors on-site,” Kloor explained.

Gifts 240

Gifts Beauty and Health Payment Services Payments 240

Smile.io

FEBRUARY 9, 2018

Editor’s Note: This post was originally published in April 2013 and was updated for accuracy and comprehensiveness on February 9, 2018.

Customer Loyalty 54

Customer Loyalty Customer 54

Retail TouchPoints

FEBRUARY 24, 2023

The question is: how can brands build and maintain the type of consumer trust that leads to both loyalty and greater reach? Calculating ROI should include projected revenue and profit growth — from both an uptick of spending from existing customers and the addition of new customers. Be sure to put theory into practice.

Consumer 245

Consumer Social Media Recommendation Apparel 245

Retail TouchPoints

APRIL 16, 2024

Customer satisfaction and loyalty are paramount in today’s competitive ecommerce landscape, since customers have countless brands, retailers and marketplaces to choose from. Even the best products and online storefronts fall flat if customers aren’t happy with one tiny part of their experience.

eCommerce 147

eCommerce Improvements Consumer Customer 147

Retail TouchPoints

JANUARY 24, 2023

.” — Christina Hennington, EVP and Chief Growth Officer, Target “Consumers are being methodical with their money; often, affordability tops brand loyalty in times like this. [An Retailers definitely see the advantages of operating their own media networks, leveraging their rich first-party customer data and multiple touch points.

Food and Beverages 276

Food and Beverages BigCommerce Home Furnishings PayPal 276

Wiser

AUGUST 30, 2023

It involves creating a positive brand image, delivering quality products or services, and fostering strong relationships with your customers. Brand Loyalty: This is the measure of how loyal your customers are to your brand. Building strong brand equity requires thoughtful planning and strategic execution.

Management 147

Management Social Media Customer Loyalty Reference 147

Retail TouchPoints

JANUARY 31, 2023

From its theme parks and cruises to entertaining in-store environments, it set the scene for people to live and breathe its characters, costumes and culture in engaging ways. Fast forward to today and tech giants are leading the way. It can be applied across the customer journey, before, during and after they buy.

Technology 290

Technology B2C Consumer Social Media 290

Retail TouchPoints

DECEMBER 13, 2023

Cornelius: We’ve seen engagement-driven concepts with more community stores. These types of stores instill a sense of belonging and connection, which in turn leads to brand loyalty. customer experience). Many of those were in response to the lack of connection people felt during the pandemic.

Sporting Goods 288

Sporting Goods Technology Omnichannel Operations 288

Retail TouchPoints

SEPTEMBER 12, 2022

And every day it gets harder for genuine customers to buy in-demand products directly from online retailers. From negatively affecting customer loyalty to damaging brand reputation to skewing analytics and spiking ad spend — when you’re selling to bots, a sale’s not just a sale. Bots break down customer trust and loyalty.

Retail 262

Retail Beauty and Health eCommerce Social Media 262

Ecommerce Platforms

MARCH 14, 2023

Designed to be the leading service commerce platform, Evercommerce promises business leaders a vertically tailored set of integrated SaaS solutions supporting more than 500,000 global businesses worldwide. EverCommerce is a relatively unheard-of concept in the ecommerce marketplace at this point – but it’s quickly generating attention.

Payment Services 104

Payment Services Payments Beauty and Health Electronics 104

Retail TouchPoints

AUGUST 10, 2023

From generating product descriptions and dynamic pricing to improving data quality and automating redundant tasks, AI has been monikered as the magical fix-it-all technology that promises to slash time-to-market, quadruple employee productivity and deliver larger-than-life customer experiences.

Shipping Costs 238

Shipping Costs eCommerce Customer Experience Recommendation 238

365 Retail

AUGUST 5, 2022

The processes and tools used to deliver this service and a solid team of employees help develop the company’s backbone. However, customers investing in a company’s services and products help keep it in operation. Building customer loyalty and improving retention rates are targets many companies strive to achieve.

Customer Loyalty 109

Customer Loyalty Improvements Customer Social Media 109

Retail TouchPoints

MARCH 31, 2021

This article examines how application programming interfaces (APIs) and customer identity and access management (CIAM) technologies are assisting retailers in building a more engaging, efficient and profitable future with their online presence. Securing Customer Identities for Positive Experiences.

Customer 317

Customer Reference Fashion Article 317

Retail TouchPoints

MARCH 9, 2022

Disruptions to the supply chain, shifts in customer behavior, and even unexpected weather events are impacting retail sales across ecommerce and brick-and-mortar — changing where, when, how and why customers purchase. The rest are at risk of losing customer loyalty, brand affinity and revenue.

Retail 303

Retail Customer Data Customer Experience Social Media 303

iVend

MARCH 17, 2023

Ask any retailer and they’ll tell you that an enhanced customer experience is at the top of their ‘must do’ list. Improving customer experience is the key to winning new customers, keeping existing ones happy and bumping up revenue and profit. iVend Reporting & Analytics Data and customer experience go hand in hand.

Customer Experience 98

Customer Experience Improvements Customer Retail 98

Retail TouchPoints

OCTOBER 4, 2023

Gina Reduto leads NBCU’s client strategy team, whose job it is to consult with advertisers on where and how to share their message for maximum impact. They support your beliefs, and they’re offering recommendations and finding ways to engage with consumers that can even go beyond their category.

Retail 253

Retail Consumer Shopping Carts Technology 253

Retail TouchPoints

SEPTEMBER 6, 2022

Make no mistake, this is a treacherous environment for retailers, which must make complex and difficult decisions about where to invest and divest, how to train employees, which technologies to employ and so on. Customize physical stores to the omnichannel experience. Three suggestions: Adapt to where and how Gen Z wants to shop.

Merchant Services 269

Merchant Services Payment Services Financial Services Omnichannel 269

Retail TouchPoints

JULY 26, 2022

While shopping sprees leading up to Black Friday happened before 2020, more shoppers bought in early November over the last two years due to inventory and supply chain issues. Loyalty Shifts to Value. Now, as inflation rises, consumer loyalty is shifting again — this time to experience and value.

Shipping Costs 294

Shipping Costs Gifts Fulfillment Consumer 294

Retail TouchPoints

SEPTEMBER 21, 2021

The 15 sessions covered a wide range of topics, so to make it easier to browse we’ve organized the sessions into four categories: Holiday 2021 forecasts and how best to prepare for 2022; Building loyalty with connected consumer experiences; Key ecommerce and digital marketing trends; and Embedding innovation within your retail organization.

Payments 235

Payments Payment Services Customer Experience Social Media 235

Wiser

SEPTEMBER 27, 2023

Customer satisfaction surveys are an invaluable tool for businesses seeking to improve their performance and stay ahead of the curve in an increasingly competitive market landscape. These surveys provide direct insights from the very people who matter most—customers. Surveys are not just questionnaires.

Customer 146

Customer Retail Customer Retention Improvements 146

Kissmetrics

MARCH 27, 2018

To get started, you first have to understand how brand loyalty and value have changed. You’ll also hear marketers call it brand loyalty. Brand loyalty goes way back in our history. But how has brand loyalty progressed to modern times? In fact, 82% of adults in the US claim loyalty to a product brand.

B2B 206

B2B Improvements Marketing B2C 206

Kissmetrics

NOVEMBER 25, 2020

E-commerce automation is any digital or technologically-driven task triggered by an action or non-action from a customer, your team, etc. In sales, customers with empty carts can receive a reminder message. E-Commerce Automation Increases Worker Engagement. You’d probably increase employee satisfaction, right?

eCommerce 336

eCommerce Shipping Costs Live Chat Shopify 336

Retail TouchPoints

MARCH 11, 2021

While these are real concerns, I believe one of the biggest challenges brands have faced is how they meet the increasing and evolving demands of customers. More customers than ever are facing vulnerability — from financial hardship and illness to those who struggle with navigating digital technology.

Customer 174

Customer Technology Supplies Customer Experience 174

Wiser

APRIL 26, 2022

Finding the right mix of time, budget, pricing, displays, and customer experience can be a big challenge when forming a successful merchandising strategy. Done well, it can improve customer experiences, boost sales, and increase overall product visibility. What is Merchandising? Key Challenges to Merchandising Strategy.

Customer Loyalty 146

Customer Loyalty Omnichannel Customer Experience Improvements 146

Wiser

JULY 25, 2022

Even if you have a well-established business and are making decent enough revenue, your company’s future depends on your ability to grow and keep up with your customer base. What if your business could be making even more sales, and reaching even more customers? Customer emails (for onboarding, promotions, and the like).

Improvements 148

Improvements Events Customer Consumer 148

Retail TouchPoints

DECEMBER 9, 2020

Work to keep shoppers engaged rather than awaiting a response, and remember that true loyalty provides lifetime value. Your business can’t afford to lose the loyalty of young shoppers. So given their finicky loyalty, failing to personalize when it counts may cost you a customer for life. Be vocal about your values.

Shipping Costs 150

Shipping Costs Marketing Channel B2C 150

Retail TouchPoints

OCTOBER 18, 2022

From Roblox to Snap, the retailer is dedicated to not just being where this consumer is but also creating compelling experiences that drive engagement. However, the parent company of American Eagle and Aerie knows that to drive true loyalty, a strong purpose needs to be at the center.

Consumer 265

Consumer Operations Improvements Retail 265

ESW

DECEMBER 1, 2023

Authenticity also mitigates what could otherwise drive customers away. In an era where consumers are more skeptical and conscious of corporate practices, being authentic establishes a genuine connection and fosters trust between brands and their customers. Customers appreciate transparency and honesty.

Merchant Services 78

Merchant Services Customer Loyalty Consumer Social Media 78