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Fashion Enthusiasts Seek Algorithm-Free Shopping Inspiration on Substack

RetailWire

Substack, an online platform that provides publishing, payment, analytics, and design infrastructure to support subscription newsletters, has become the go-to destination for young fashion enthusiasts wanting to escape algorithms.

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July newsletter ideas to spruce up your next campaign

Omnisend

Fourth of July is the most popular holiday in America, and brands would be wise to take advantage of this and send out marketing newsletters in line with this theme. Customers love receiving special content — and July newsletters are a great way to make your brand stand out amidst all the noise.

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Creative June newsletter ideas for your next email campaign

Omnisend

You can try several June newsletter ideas to engage your audience. In this article, you’ll get: A list of special days and weeks in June Newsletter themes worth exploring June subject line ideas Let’s get started. You can send newsletters with gift ideas or offer discounts on men’s products. The good news for marketers?

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Best Shopify Apps for Fashion Stores

Ecommerce Platforms

But unless you have the store set up to handle every aspect of modern online selling, your fashion store isn’t going to make it. Using Shopify opens up an entire marketplace of ecommerce apps that can give you everything you need to build a fashion store online. What are The Best Shopify Apps for Fashion? There’s good news.

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You’re Not Doing Enough with Your Ecommerce Newsletter

Optimizely

Does your ecommerce newsletter suck? Your open rates are just OK; your clicks so-so; and you get the occasional conversion, but there’s clearly more you could be doing with your customer newsletter. Think about how many email newsletters you receive each week yourself. Here’s how to up the impact of your ecommerce newsletter.

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Mytheresa Personalization Push Drives Uptick in Conversions, Engagement

Retail TouchPoints

Luxury online fashion retailer Mytheresa has improved add-to-cart and conversion rates as well as reduced mobile bounce rates and increased newsletter signups in China following the deployment of the Kibo unified commerce solution.

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TechStyle Fashion Group and General Assembly Win EIS Awards

Sailthru

TechStyle Fashion Group and General Assembly are drastically different companies that use email marketing in different ways. TechStyle Fashion Group: Winner of the EIS Award for Transactional/Ecommerce. The post TechStyle Fashion Group and General Assembly Win EIS Awards appeared first on Sailthru.

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