The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy
BigCommerce
APRIL 24, 2018
The cart or the SaaS platform manages PCI compliance for the brand, as well as checkout best practices, and pulls on APIs or EDIs to sync with other decoupled solutions to ensure brand data is updated across the board. Advertising to social media users is a must if you want to capture a massive and engaged audience. Merchandising.
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