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Walmart Shutters Store No. 8 Innovation Incubator

Retail TouchPoints

8 innovation unit, according to the Wall Street Journal and other media outlets, as the retailer seeks to cut costs and find new ways to develop and test new ideas. Walmart will reportedly shut down its Store No. Additionally, Store No.

Games 279
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Marketing Unboxed: How Spikeball Wins the Marketing Game

Optimizely

What’s the name of the game? The game itself is heaps of fun, but can the same be said of their marketing approach to new customers? Did we mention we’re giving away a brand new Spikeball kit to one lucky Marketing Unboxed subscriber? The post Marketing Unboxed: How Spikeball Wins the Marketing Game appeared first on Zaius.

Games 220
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TikTok Doubles Down on Community, Creators with New Platform Updates

Retail TouchPoints

As TikTok kicks off its second annual TikTok World business summit, the social media juggernaut is making headlines for more than just new platform updates. A new offering called Profile Kit that will allow users to integrate their TikTok accounts to display their content on third-party apps. Bringing TikTok to the ‘World Outside’.

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Elf on the Shelf CEO on the Brand’s Unlikely but Enduring Success

Retail TouchPoints

Flash-forward 18 years and the original book has become the fourth -bestselling children’s book of the last 25 years, while the brand has expanded with new characters and lore, a plethora of multi-media content and — the ultimate sign of holiday success — a float in the Macy’s Thanksgiving Day parade. And our team definitely engages with it.

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9 AI Tools For Media Creation

Kissmetrics

Artificial intelligence (AI) tools for media let you create content at scale in a previously impossible way and you don’t even need design experience to create something impressive. The film and gaming industries both use it regularly, for instance. Let’s look at how some of these AI tools for media can transform the way you work.

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Grow your direct sales program in email – Introducing LiveIntent’s Ad Serving Enhancements

Liveintent

Coming out of a successful beta for these new features and a revamped integration, this is what some of our beta partners had to say: “LiveIntent’s new and improved direct-sold tools have been a game changer for us. We can help you position your newsletter as the next exciting opportunity in your media kit.

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How to Engage Your Audience with Live Streaming

Kissmetrics

By utilizing your social media reach, you can stream live footage to a huge audience and give your followers a unique glimpse into your company. People use live streaming to create a deeper connection with your brand, and through your social media presence, it’s likely you already have a platform to leverage it. then restream.io