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4 Reasons Why You Should Get AdWords Certified

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If you do a Google search for “PPC agency,” you can find thousands of businesses selling AdWords services. Because Google AdWords is complicated and tough to navigate for new PPC marketers and small businesses. Which is why you might be considering getting a Google Adwords certification. What is Google AdWords Certified?

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Sensormatic Solutions Aims to Enhance Inventory Visibility with TrueVUE

Retail TouchPoints

The software assists retailers’ understanding of where merchandise is, how it’s moving and how shoppers are interacting with it, and Sensormatic has recently added new enhancements with the goal of addressing modern needs.

POS 256
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A Beginner’s Guide to a Cookie-Free Marketing Strategy

Retail TouchPoints

Marketers had better figure out a plan fast, because Google has announced that, come January 2024, marketers will no longer be able to track browsing data via third-party cookies on the browser Chrome, by far the world’s most popular consumer browser option, with almost two-thirds of the market share.

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Is Getting “Google Guaranteed” Worth It?

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Google has rolled out a new consumer protection feature called Google Guaranteed. Businesses advertising through Local Services Ads can apply for a Google Guaranteed qualification, offering extra reassurance to customers. What Is Google Guaranteed? How to Tell If a Business Has Been Google Guaranteed.

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How to Choose The Right Adwords Agency

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According to Unbounce, half of the people who click on your ads are more likely to make a purchase than those who came from an organic link. You’d think with 600 million devices running ad blockers —advertising would be less effective. Google Ads commands 73.1 Google Ads commands 73.1

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What Is the YouTube Measurement Program (YTMP)?

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Every now and then Google and YouTube provide us with a little insight into what they’re thinking. When you spend time and money creating content, investing in ads, and uploading videos to YouTube, you want to be sure the analytics and metrics you receive are an actual reflection of how well you perform. Integral Ad Science (IAS).

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What is an SSL Certificate and How It Can Help Your Website

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You might be wondering: “Why is my website showing up as an unsecured site in Google Chrome?”. The answer is because you don’t have an SSL certificate that converts your pages into secure, encrypted HTTPS pages. In this post, we’re going to cover what an SSL certificate is and how it can be used to help your website.