ROI Revolution

JULY 6, 2023

Google Analytics 4 (GA4) offers multiple techniques to analyze and report on data, both within the UI itself and in external tools. GA4 Reports Reports are aggregated tables of data consisting of overview cards and detail reports that are designed to give you top-level insights into your data.

Blog 78

Blog Webinar Other Customer 78

Retail TouchPoints

MARCH 9, 2022

Disruptions to the supply chain, shifts in customer behavior, and even unexpected weather events are impacting retail sales across ecommerce and brick-and-mortar — changing where, when, how and why customers purchase. The rest are at risk of losing customer loyalty, brand affinity and revenue.

Retail 304

Retail Customer Data Customer Experience Social Media 304

Kissmetrics

SEPTEMBER 3, 2021

This term is very inclusive, covering everything from email templates to data analytics. To reach them, you need tools and platforms that not only disseminate your emails but provide in-depth analytics that gives you a real-time view of reader practices and interactions. Data Analytics. Increased Spending on Analytics.

Marketing 278

Marketing Leisure Reference Consumer 278

Inflow Insights

JUNE 21, 2021

Today, we’re sharing three simple changes we made in the space of a month that brought one client’s Google Ads account back from the dead: Identifying and fixing common conversion tracking mistakes. Unlinked Google Ads Account. To confirm that this was the case, we made our way to “Admin > Google Ads Linking.”

PPC 136

PPC Merchant Services Search Marketing Recommendation 136

Kissmetrics

MAY 27, 2021

percent of these searchers click results on the second page of Google. Search engines, such as Google, give preference to websites that meet their webmaster guidelines. Customers excitedly click the link to read your article. Without it, Google and other search engines are incapable of finding, crawling, and indexing your site.

SEO 363

SEO Social Media Mobile Improvements 363

Inflow Insights

JANUARY 26, 2022

Giving your customers the option to order through phone as well as online can be a smart business move. But many eCommerce businesses miss a crucial aspect when offering phone ordering: tracking that data and using it to inform their entire digital marketing strategy. Editor’s note: This article was originally published in 2019.

PPC 115

PPC eCommerce Multi-channel SEO 115

BigCommerce

JUNE 6, 2017

Retargeting is a cookie-based technology that displays custom advertisements to visitors who leave an online store without purchasing or performing another desired action. Different customers came to the site for different reasons. Lumping all these customers into one group is a big mistake. They visited different pages.

BigCommerce 419

BigCommerce Channel Shopping Carts Marketing 419

BigCommerce

OCTOBER 26, 2017

Leveraging analytics, data, and market insights will ensure that you are reducing your exposure to failure and risk –– and where you exposure if reduced is where you want to first launch. . Analytics & Data . Using Analytics & Data to Unlock the Path of Least Resistance. Data & Analytics Tools . Localization.

Payments 236

Payments Merchant Services BigCommerce eCommerce Analytics 236

Retail TouchPoints

NOVEMBER 18, 2021

billion for the first time, according to Adobe Analytics. This enables a robust omnichannel retail strategy that delivers a unified, seamless and consistent customer experience across all physical stores, websites and mobile apps. Dazzle Your Customers With Real-Time Data. In tandem, consumer expectations have grown.

Shipping Costs 254

Shipping Costs Retail Omnichannel Supplies 254

BigCommerce

MARCH 10, 2017

Google offers abstract, somewhat conflicting, and ultimately non-definitive information on how it ranks pages —- though many experts have accurately tested and hypothesized at what their top ranking factors might be. Can Google find your site? The first thing that I like to give Google is a map. Can Google crawl your site?

SEO 417

SEO eCommerce Mobile BigCommerce 417

Ecommerce Platforms

NOVEMBER 17, 2022

You’ve built your ecommerce store , found customers who enjoy your products, and accelerated operations, until…you hit a plateau. You’ve answered the call for something that was missing, or perhaps you solved a problem that was in need of fixing. What do customers see when they land on your page? Look no further. Why is that?

Social Media 249

Social Media Merchant Services Shipping Costs eCommerce 249

Ecommerce Platforms

JANUARY 6, 2023

Launched in 2015, Uscreen enables content creators to assemble, manage, and monetize their video library and establish streaming and subscription services delivered via a secure, custom environment. Instructors can create custom forms and surveys to capture student feedback. Its focus is very much on video-based content. Go to the top.

Payments 104

Payments Payment Services Subscription PayPal 104

Algopix

JULY 1, 2023

These solutions provide a centralized hub for businesses to streamline their listing management, inventory control, order fulfillment, and customer support processes across various platforms, such as e-commerce websites, marketplaces, social media platforms, and more. The 20 Best Multichannel Listing Software You Shouldn’t Miss 1.

Multi-channel 105

Multi-channel Channel Multichannel eCommerce 105

ROI Revolution

DECEMBER 7, 2021

Published December 7, 2021 With all of the ongoing changes around user privacy in the digital world , you may be wondering what online brands and retailers like you can do to improve the efficacy of your advertising efforts on Google. So, how does Enhanced Conversions help improve the data quality of Google Ads?

Customer Data 78

Customer Data Presentation Improvements Management 78

Smile.io

NOVEMBER 14, 2023

You've just clicked into this blog post, arriving through one of several pathways – perhaps an email, a direct link from a LinkedIn social post, a nifty Google search, or if you're a regular on the Smile.io Without first-party data and server-side tracking, you might be losing potential loyal customers.

Customer Retention 46

Customer Retention Shopify White Paper Multi-channel 46

MagentoBrain

JUNE 8, 2023

It provides valuable insights into how Google crawls and indexes your website and can help you identify and fix issues that may be impacting your website's rankings. Verify your website: Before you can use Google Search Console, you need to verify ownership of your website.

SEO 52

SEO Improvements Mobile Customer 52

Optimizely

AUGUST 16, 2018

Unfortunately, complete and accurate customer data has been shockingly difficult to get your hands on in B2C marketing. Because of that, you have to ask your IT team for help pulling the numbers, centralizing the data, and running detailed reports on your latest omnichannel campaign. Retargeting ads on Google.

B2C 210

B2C Customer Data Omnichannel Point of Sale 210

ROI Revolution

DECEMBER 7, 2021

With all of the ongoing changes around user privacy in the digital world , you may be wondering what online brands and retailers like you can do to improve the efficacy of your advertising efforts on Google. So, how does Enhanced Conversions help improve the data quality of Google Ads? Business being good isn’t always a good thing.

Customer Data 78

Customer Data Presentation Information Improvements 78

Ecommerce Platforms

OCTOBER 12, 2022

We’ve rigorously tested and compared them both to help you understand which stands out in the following categories: Main Features Pricing Design Marketing Customer Support. per month Enterprise: Custom pricing. But first, let’s have a glimpse into the pros and cons of both Squarespace and BigCommerce. . Squarespace Pros. per month. .

BigCommerce 209

BigCommerce Payment Services Merchant Services Shipping Costs 209

BigCommerce

OCTOBER 12, 2017

So, without further ado, here is what 1,018 brands reported they will do for the 2017 holiday shopping season. Download our free holiday campaign report and get 9 actionable tips you can take right now to make more money this holiday season. 15% of brands report no seasonal change in sales throughout the year.

eCommerce 410

eCommerce Shipping Costs Social Media Multi-channel 410

Kissmetrics

DECEMBER 16, 2021

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. You’ll notice I don’t spend any money on paid Google ads. Google gives more weight to these factors. Another easy way to find keywords is to check for searches that show up in your Google Analytics Acquisition reports.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Ecommerce Platforms

JANUARY 10, 2022

Amazon sellers require all the analytical help they can get to compete with other sellers, locate popular keywords, and improve their product selections. After that, users start with the $50 per month growth plan, which provides access to all tools including the in-depth reverse ASIN reports from other traffic sources as well as Amazon.

PPC 197

PPC Channel Information Other 197

GetElastic

SEPTEMBER 15, 2021

B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features. Additionally, 82% of B2B marketers prioritize lead generation, while 43% focus on customer retention.

B2B 146

B2B eCommerce Customer SEO 146

Inflow Insights

MARCH 26, 2020

For example, eCommerce companies that use Google A ds have many bid optimization levers available such as: Device s. If you can correlate all these data points to profit in Google Ads campaigns, you’ve enhanced your ability to optimize toward more profitability. Demographics. Day of the week. Conversions / transactions.

PPC 130

PPC eCommerce Conversion Optimization Social Media 130

Kissmetrics

OCTOBER 18, 2020

Are you looking to double the customers that walk in your store, office, workplace? You can’t miss these easy sales and in today’s post, we’ll go over not only how you can collect them but also what you need to do to guarantee your prospects come to you and not someone else. You wouldn’t want to miss these hot prospects. #2

SEO 275

SEO Social Media Blog Marketing 275

Store Growers

JANUARY 29, 2020

Being good at Google Ads doesn’t mean that you can run and scale profitable campaigns. So if you just focused your Google Ads campaigns on achieving maximum profitability, you won’t put any budget behind a product that literally has no margin. In the next section I outline the exact reports to ask and look for).

PPC 113

PPC Article eCommerce Shopify 113

Kissmetrics

SEPTEMBER 11, 2017

And you miss the good, albeit, intangible stuff that comes along with your efforts. But it’s the only way to avoid these five analytics blinders. First and foremost, these “conversions” are leads — not closed customers. A quick glance inside Google Analytics usually tells you (1) organic search and (2) direct.

Social Media 233

Social Media Channel Blog Information 233

Optimizely

MAY 15, 2018

IRCE 2018 takes place from June 5 to 8 at McCormick Place West in Chicago and, with an agenda put together by the experts at Internet Retailer magazine, it’s a can’t-miss event for everyone in ecommerce. Kate Keenan, Director of Digital Marketing and Analytics, Erin Condren. Your customers are on Amazon. Wednesday: June 06.

Internet Retail 321

Internet Retail Magazine Customer Retention Online Retail 321

Kissmetrics

SEPTEMBER 4, 2017

One that your company can – and should harness the power of, in order to drastically increase your customer acquisition and retention. The answer is: analytics. It’s the skill of observing what your prospects and customers do and have done in the past, using this to predict what they will do, want and need in the future.

Social Media 222

Social Media Download Customer Marketing 222

ROI Revolution

SEPTEMBER 9, 2022

If you have an in-house SEO or marketing team that handles your on-site optimization, or even if you do it yourself, you’re likely already familiar with Google Analytics. But are you also actively using Google Search Console (formerly, Google Webmaster Tools)? If not, you’re missing out! Index: Pages.

SEO 78

SEO Information Improvements Blog 78

Ecommerce Platforms

JANUARY 17, 2023

This way, you can still find potential customers without competing with the behemoths like Walmart and Amazon. Sell custom-made products: Custom-made items can be designed by you or the customer. When a customer makes a purchase, the supplier receives a notification to ship it to your customer.

Payment Services 197

Payment Services Payments Merchant Services Shipping Costs 197

Ecommerce Platforms

JANUARY 17, 2023

This way, you can still find potential customers without competing with the behemoths like Walmart and Amazon. Sell custom-made products: Custom-made items can be designed by you or the customer. When a customer makes a purchase, the supplier receives a notification to ship it to your customer.

Payment Services 197

Payment Services Payments Merchant Services Shipping Costs 197

Ecommerce Platforms

JUNE 30, 2021

Zoho CRM was founded in 1996, over time they have created a management tool that covers the complete customer journey. This includes sales & marketing, customer support, and an integrated inventory management system. Zoho is a huge company that supports over 60 million customers worldwide including Netflix, Amazon, and Facebook.

Payment Services 211

Payment Services Mobile Live Chat PayPal 211

FastSpring

JANUARY 29, 2021

If you haven’t heard by now, the European Union’s Second Payment Services Directive (PSD2) has gone into effect in order to provide increased security for online shopping through a process called Strong Customer Authentication (SCA). Early Access Launch of FastSpring Quotes for B2B Sales.

Merchant Services 78

Merchant Services Payment Services Payments Document 78

Kissmetrics

FEBRUARY 8, 2021

For example, if someone sees an ad you’re running on Google, finds the phone number, and calls you, that’s an inbound call. Outbound calls refer to the calls your business makes to potential customers. If you’re not tracking this, you’re missing out. Missed Calls. A missed call could be a missed sale.

PPC 260

PPC Live Chat Social Media Information 260

Kissmetrics

MARCH 25, 2021

With more than 12 million customers, MailChimp has claimed its spot as one of the top email marketing providers and digital marketing tools in the world. The company has this to say about this digital marketing tool: From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together. Google Analytics.

Marketing 318

Marketing Social Media Document Payment Services 318

Groove

APRIL 27, 2018

By comparison, Amazon, Google Shopping, Walmart and most of the other major online retailers have far superior site search that prevents users from bouncing and rarely leads to failed searches (or “no results” pages). Go into your Google Analytics dashboard, Behavior, and Search terms. Don’t miss out on these opportunities.

Improvements 218

Improvements eCommerce Shopping Carts Apparel 218