Store Growers

DECEMBER 10, 2022

Before you can get started with Google Shopping you have to get Google Merchant Center running smoothly. So in this article, we’ll lay out the top 4 ways to get Google Merchant Center support. The 4 Different Types of Google Merchant Center Support. Self-service Googling.

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Store Growers

JUNE 3, 2022

Advertisers use Google Merchant Center to connect their product feed to Google Ads. But Google Merchant Center offers a ton of other features on top of that. These extra features are called Google Merchant Center programs. What are Google Merchant Center Programs?

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Merchant Services Shipping Costs Payment Services Shipping 91

Store Growers

JULY 6, 2022

When you’re configuring your Google Merchant Center account, one of the essential parts to get right is the shipping settings. Google needs this information to be able to show an accurate comparison between advertisers, both in terms of shipping time and cost! How Shipping Settings Work in Google Merchant Center.

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Shipping Costs Merchant Services Shipping Information 91

GetElastic

APRIL 6, 2023

With the Google Merchant Center integration , brands can make their products available in the Google Merchant Center and under the Google Shopping tab with a few simple clicks. What is Google Content API for Shopping? Sign up for a free trial What can you do with Google Merchant Center?

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Retail TouchPoints

MAY 23, 2023

Google unveiled a series of new tools for merchants and advertisers at its annual Google Marketing Live event on May 23, 2023. This will of course be equally useful for merchants’ advertising campaigns.) Image resolution enhancement in Google Product Studio.

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Merchant Services Events Shopify Improvements 295

Store Growers

MARCH 6, 2017

Google Merchant Center (also called GMC) is the hub to manage your product feeds. If you want to run Google Shopping ads, it’s an essential part of the setup process. Fix the product feed, connect with Google Adwords and move on. Popular picks: Shopify ‘s Google Shopping App. Feed Essentials.

Merchant Services 93

Merchant Services Shipping Costs WooCommerce eCommerce Platforms 93

Retail TouchPoints

NOVEMBER 1, 2023

Just in the time for the holiday shopping season, Google is debuting new features to help merchants capture consumers’ attention in search results, including a small business “tag,” generative AI tools for product imagery and a more detailed business information module in search results. The tools will be available first to U.S.

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Merchant Services Small Business Retail Social Media Shopify 246

Retail TouchPoints

NOVEMBER 7, 2023

It’s no secret that holiday shoppers this year are looking for deals , and Google wants to help. Making it Easier to ‘Shop Deals’ New Deals Experience on Google Search (Image courtesy Google) Users can now access the Google deals destination in Search by searching the term: “shop deals.”

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Store Growers

MARCH 6, 2017

Google Merchant Center (also called GMC) is the hub to manage your product feeds. If you want to run Google Shopping ads, it’s an essential part of the setup process. Fix the product feed, connect with Google Adwords and move on. Popular picks: Shopify ‘s Google Shopping App. Feed Essentials.

Merchant Services 70

Merchant Services Shipping Costs WooCommerce eCommerce Platforms 70

Groove

JANUARY 5, 2022

From social media platforms like Facebook, Instagram, Twitter, TikTok and YouTube to Google Shopping, there are a ton of ways to increase reach, visibility and brand awareness while growing your ad revenue. Google Product Ads. Merchants must first upload their products to Google Merchant Center.

Merchant Services 370

Merchant Services PPC Social Media Shipping Costs 370

Kissmetrics

SEPTEMBER 14, 2020

Did you know Google Shopping listings are free for most merchants to use? Google has also dropped commissions for its Buy on Google program. This means nearly any retailer can sign up for Google Shopping Actions and link their products without paying the 12% commission Google formerly collected on each sale.

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Merchant Services Payment Services Shipping Costs Shopping Carts 358

Store Growers

MAY 31, 2023

Last Updated on May 31, 2023 If you’re a merchant selling time-sensitive products with an expiration date, such as food, cosmetics, seasonal products, makeup, and so on, you’ll undoubtedly benefit from learning more about the [expiration_date] attribute. If you don’t, there is a high chance that Google will misunderstand your data.

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Management eCommerce Customer Improvements 91

Retail TouchPoints

JUNE 22, 2022

Some of the biggest changes include new capabilities and integrations with Twitter that will enable additional social commerce options; Google , which will help retailers connect with shoppers near their brick-and-mortar locations; and iOS , which will let retailers use iPhones to accept contactless payments.

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Merchant Services Shopify Payment Services Retail 281

Retail TouchPoints

APRIL 18, 2023

Get Creative with Content The line between content and commerce has significantly blurred, especially as consumers gravitate toward content-centered shopping experiences powered by AR/VR and shoppable videos. Shoppers can see trusted store badges when browsing on Google to help them feel more confident in who they’re buying from.

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Merchant Services Payment Services Social Media Retail 272

Kissmetrics

DECEMBER 17, 2020

Google is constantly innovating and testing new features, and augmented reality (AR) is a hot topic right now. But Google’s visual search technology for Android, Google Lens, does a lot more than that. What Is Google Lens? Google Lens is integrated directly into the camera on some phone models. Uses of Google Lens.

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Merchant Services eCommerce SEO Clothing 264

Kissmetrics

SEPTEMBER 2, 2020

Google may lead the search engine ranks, but they’re not the only player in the game. Compared to Google’s 72.94%, that may not seem like much — but with upwards of a third of US desktop searches coming from Bing (and Bing-backed AOL and Yahoo), it’s pretty huge. More than 70% of Bing users are over the age of 35.

eCommerce 311

eCommerce Merchant Services Shopify Events 311

Retail TouchPoints

APRIL 8, 2022

Google is not a retailer or a marketplace, and it doesn’t want to be — the company is very clear about that. Some of the latest include a price optimization tool for online sellers, AR try-on for beauty products and advanced data insights for merchants. This isn’t altruism on Google’s part though.

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Merchant Services Shipping Costs Small Business Retail eCommerce 277

Store Growers

JANUARY 20, 2023

Last Updated on January 20, 2023 Google wants its users to have the best possible experience after they click on an ad. So to help online retailers do better, Google created the Shopping Experience Scorecard. What is Google’s Shopping Experience Scorecard? But the original brand does not. Let’s take a look!

Shipping Costs 91

Shipping Costs Merchant Services Shipping Customer Experience 91

Retail TouchPoints

OCTOBER 21, 2021

In the world of ecommerce, Google is a bit of an anomaly: while a relatively minor player in the marketplace landscape compared to giants like Amazon and eBay , it is at the same time central to the shopping journeys of millions of consumers every day. We’re Not a Retailer, We’re Not a Marketplace’.

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Merchant Services Small Business Retail eCommerce Information 298

Store Growers

JUNE 7, 2023

In this article, we discuss what google_product_category is, how it’s used in Google Shopping , which format is accepted, and how it relates to product_type. What Is the Google Product Category Attribute in the Product Feed? Let’s delve deeper into Google’s product categories in the Merchant Center.

Merchant Services 91

Merchant Services Food and Beverages Supplies Multichannel 91

Store Growers

APRIL 9, 2023

In this article, we’ll introduce you to the material attribute and cover how to use it in Google Shopping, how to add it to your product feed, and how to deal with several main issues that might arise when using it. How Is It Used in Google Shopping? Let’s start by defining the material attribute.

Merchant Services 91

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Store Growers

JUNE 7, 2023

In this article, we discuss what google_product_category is, how it’s used in Google Shopping , which format is accepted, and how it relates to product_type. What Is the Google Product Category Attribute in the Product Feed? Let’s delve deeper into Google’s product categories in the Merchant Center.

Merchant Services 91

Merchant Services Food and Beverages Supplies Multichannel 91

Store Growers

JUNE 16, 2023

Last Updated on June 16, 2023 Since their introduction to Google Ads, dynamic remarketing campaigns have attracted a lot of attention among marketers. Dynamic remarketing campaigns and Remarketing Lists for Search Ads (RLSA) are the most important remarketing campaigns inside of Google Ads. How Do Dynamic Remarketing Campaigns Work?

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Store Growers

MAY 22, 2023

If you’re a merchant, you already know that Google Shopping has many amazing features, one of them being the excellent program known as Product Ratings. This program lets merchants add reviews and star ratings to their product listings and ads, and it works only in specific locations where ads and product listings are obtainable.

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Store Growers

MARCH 13, 2023

There are several such attributes in Google Shopping. In this piece, we’ll discuss the gender attribute and cover what it is, how Google uses it, how users benefit from it, and the formatting requirements for entries to this attribute. The gender attribute allows merchants to indicate the gender of the intended user of the product.

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Store Growers

MARCH 23, 2023

For example, when there is no identifier (no GTIN, no MPN, and no brand), you can indicate this to Google using this attribute. How Is the “Identifier Exists” Attribute Used in Google Shopping? In essence, [identifier_exists] tells Google whether the item you sell is a custom product or an item that’s available elsewhere (i.e.

Consumer Electronics 91

Consumer Electronics Electronics Apparel eCommerce Platforms 91

Store Growers

APRIL 27, 2023

Product categorization teaches Google about the products you sell. The more Google knows about the product, the better its algorithms can match that product with relevant search queries. There are two ways to categorize items from your inventory: either through the Product Type attribute or Google Product category.

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Store Growers

MARCH 28, 2023

Last Updated on March 29, 2023 Some attributes for Google Shopping feeds serve to make accounting and conversion reporting easier. We’ll cover the cost of goods sold attribute: what it measures, how merchants can benefit from it, how to format entries for it, and how to solve potential feed issues.

eCommerce Platforms 91

eCommerce Platforms Reference Article eCommerce 91

Retail TouchPoints

SEPTEMBER 28, 2020

Fortunately, not long into the crisis, search behemoth Google paid attention to these companies’ needs, announcing in April that merchants would be able to list products on its Google Shopping platform for free. Your business should certainly be looking to harness Google Shopping to its advantage. of all clicks.

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Merchant Services Shipping Costs Accessories Outdoor 211

Store Growers

MAY 24, 2023

With the shipping attributes, Google Merchant Center covers the insurance costs and specific costs of different shipping carriers, which can be a bit higher than expected, especially if a customer makes a cross-border order. Merchants use this attribute to provide data about the shipping cost and speed for all their products.

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Store Growers

APRIL 11, 2023

If they are, Google Shopping allows merchants to specify this product feature through a separate product feed attribute. In this piece, we’ll cover the pattern attribute and explain what it is, how Google uses it, what the formatting requirements are, how to add [pattern] to an item in your feed, and more.

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Store Growers

MARCH 7, 2024

Last Updated on March 7, 2024 Recommendations play a key role in Google Ads. They’re a way for Google to flag potential improvements to advertisers. And while a lot of them are solid “improvements” some are very harmful to the profitability of your Google Ads campaigns. Advice is the same as above.

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Store Growers

APRIL 18, 2023

The value provided for this attribute shows in a product ad, but only if the merchant meets Google’s conditions. If Google decides to show the sales price, the regular price will also be included in the product ad. Of course, every merchant out there wants this because it serves to sway customers’ decision-making.

Shipping Costs 91

Shipping Costs Merchant Services eCommerce Platforms Shipping 91

FastSpring

FEBRUARY 22, 2024

Join us at the Moscone Center in San Francisco from March 18-22nd, for an extraordinary event dedicated to continually defining market innovations and providing insight into the future of games. The GDC Expo showcases the latest game development tools and services from leading technology companies such as AWS, Epic, and Google.

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Games Merchant Services Payment Services Demo 132

Store Growers

OCTOBER 30, 2022

The Google Merchant Center Promotions program allows you to do exactly that. What are Google Merchant Center Promotions? Merchant Promotions is a Google Merchant Center program that lets online advertisers show their promotions in their Shopping Ads.

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Merchant Services Shipping Costs Gifts Shipping 145

ROI Revolution

MARCH 2, 2020

In an exciting recent announcement , which was followed by an email to merchants, Google provided more information about the surfaces across Google program. The surfaces across Google program is exciting for that exact reason. Published March 2, 2020. What’s New? Product Feed Best Practices. description. image_link.

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Shipping Costs Recommendation Information Accessories 131

Store Growers

JANUARY 24, 2023

Last Updated on January 24, 2023 Shopping Ads are one of the best known features in Google Ads. How to Set up Free Product Listings on Google We briefly touched on how Free product Listings work, but in this section, we’ll go a bit deeper. You can find this in the Manage programs section under the Growth menu of Google Merchant Center.

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