Kissmetrics

SEPTEMBER 14, 2020

Did you know Google Shopping listings are free for most merchants to use? Google has also dropped commissions for its Buy on Google program. This means nearly any retailer can sign up for Google Shopping Actions and link their products without paying the 12% commission Google formerly collected on each sale.

Merchant Services 358

Merchant Services Payment Services Shipping Costs Shopping Carts 358

Retail TouchPoints

JUNE 12, 2020

In the world of e-Commerce, Amazon is continually seen as the industry leader, but recently Google has been flexing its retail muscles by opening its shopping platform to advertisers. It’s no surprise that we’ll continue to see e-Commerce brands appearing on Google Shopping as an additional channel.

eCommerce 246

eCommerce Operations Consumer Channel 246

Retail TouchPoints

SEPTEMBER 28, 2020

Fortunately, not long into the crisis, search behemoth Google paid attention to these companies’ needs, announcing in April that merchants would be able to list products on its Google Shopping platform for free. Your business should certainly be looking to harness Google Shopping to its advantage. of all clicks.

Merchant Services 205

Merchant Services Shipping Costs Accessories Outdoor 205

Optimizely

AUGUST 23, 2018

That’s where Google Shopping comes in. Google is working hard to compete with Amazon, and now offers a new channel to reach your buyers. You’ve likely seen shopping results before. Similar to pay-per-click advertising with Google AdWords, Google Shopping shows visual product listings in search results instead of text.

Omnichannel 199

Omnichannel Merchant Services Shipping Costs Customer Loyalty 199

Store Growers

FEBRUARY 24, 2023

Last Updated on February 24, 2023 Sometimes, users know exactly what they are looking for in a product available on Google Shopping. In this article, we’ll explore how you can configure the color attribute in your Google Shopping product feeds, including formatting tips and troubleshooting common issues.

Apparel 91

Apparel Consumer Electronics Recommendation Jewelry 91

Store Growers

MAY 22, 2023

If you’re a merchant, you already know that Google Shopping has many amazing features, one of them being the excellent program known as Product Ratings. Each item’s ratings can come from different sources, such as review sites and aggregators, merchants, or Google customers. Let’s start. What Are the Eligibility Requirements?

Merchant Services 103

Merchant Services Improvements Games Customer 103

Retail TouchPoints

MARCH 30, 2021

and Google have partnered to debut several technological enhancements to the grocery shopping experience. Albertsons and Google have been working together behind the scenes for the past year. Specific innovations include AI-powered features like personalized service, easier ordering and predictive shopping list building.

Mobile 175

Mobile Technology Recommendation Operations 175

BigCommerce

JULY 31, 2020

The ecommerce industry is accelerating at an unprecedented pace, fueled by the ongoing impact of the coronavirus pandemic that has…

Definition 372

Definition eCommerce Omnichannel 372

Store Growers

APRIL 11, 2023

If they are, Google Shopping allows merchants to specify this product feature through a separate product feed attribute. In this piece, we’ll cover the pattern attribute and explain what it is, how Google uses it, what the formatting requirements are, how to add [pattern] to an item in your feed, and more.

Apparel 91

Apparel Accessories Other eCommerce Platforms 91

SellBrite

JUNE 25, 2020

Google Shopping Actions puts your listings a click away from Google’s main search page — but not without a price. So exactly how much does it cost to use Google Shopping Actions? Retailers benefit from increased exposure (and potential sales) but make a tradeoff with traffic to their site and Google’s commissions.

Shipping Costs 145

Shipping Costs Merchant Services Payment Services Shipping 145

Store Growers

APRIL 9, 2023

In this article, we’ll introduce you to the material attribute and cover how to use it in Google Shopping, how to add it to your product feed, and how to deal with several main issues that might arise when using it. How Is It Used in Google Shopping? The post How to Configure the Material Attribute in Google Shopping?

Merchant Services 91

Merchant Services Jewelry Clothing Sporting Goods 91

My Wife Quit Her Job

JANUARY 22, 2018

Comparison shopping engines are a great way to market and generate sales for your online store. If you are unfamiliar with comparison shopping engines(CSE), CSE’s are sites that aggregate product listings, prices and product descriptions from a large number of merchants in order to help shoppers make informed buying decisions.

Comparison Shopping 200

Comparison Shopping Presentation Information Marketing 200

SellBrite

APRIL 17, 2020

Google revolutionized how we search the Internet, and now, with Google Shopping Actions, the technology giant is fundamentally changing how we shop online. In other words, Google Shopping Actions lets consumers buy products from wherever they are on Google. The Benefits of Google Shopping Actions.

Merchant Services 106

Merchant Services Payment Services Shipping Costs Banking 106

Store Growers

MARCH 13, 2023

There are several such attributes in Google Shopping. In this piece, we’ll discuss the gender attribute and cover what it is, how Google uses it, how users benefit from it, and the formatting requirements for entries to this attribute. Next, we’ll touch on Google’s way of using this information.

Apparel 91

Apparel Accessories eCommerce Platforms Fashion 91

SellBrite

NOVEMBER 17, 2020

About two years ago, a Google executive used Google Shopping to look for a high-end Bluetooth headset. Since he was a Google employee, he tossed the issue over to his coworkers on the Trust and Safety team, who uncovered a sophisticated, coordinated ring of scammers and shut them down. What is Google Shopping?

Merchant Services 120

Merchant Services Payment Services PayPal Shipping Costs 120

RTP blog

FEBRUARY 15, 2019

By Zach Morrison, Elite SEM Long gone are the days of pay-per-click ads living only on Google and other search engines. Up to 27% of Google Ad spend in the past year was for Google Shopping Ads, according to a study by Marin Software. And can Google hope to compete after Amazon has already overtaken so many industries?

SEO 150

SEO Marketing Other Customer 150

Inflow Insights

SEPTEMBER 27, 2021

This shopping season, you might not have stock to meet your customers’ needs. And, if not properly addressed, out-of-stock items can lead to wasted online ad spend in the next few months, making it hard to take advantage of Google Shopping seasonality trends. How Google Shopping and Search Track Out-of-Stock Products.

PPC 127

PPC Merchant Services Recommendation Supplies 127

Blue Winston

JANUARY 21, 2021

Google Shopping, formally known as Product Listing Ads , is undoubtedly the leading platform in advertising. Google Shopping provides customers with a full review of the products they search for online and even makes it easier for people to compare different offers. What is Google Shopping?

Merchant Services 98

Merchant Services Shopping Carts Article Information 98

ChannelSale

MARCH 9, 2023

Shopify Google Shopping Actions is a feature that allows merchants to list their products on Google and offer them to customers across Google Shopping, Google Express, and Google Assistant. Shopify Google Shopping is an incredible tool for businesses to take advantage of.

Shopify 52

Shopify Merchant Services Shipping Costs Payment Services 52

Prisync

SEPTEMBER 29, 2022

Google Shopping is a platform for comparative shopping that enables merchants to display their products.

eCommerce 65

eCommerce 65

SellBrite

NOVEMBER 25, 2020

Google Shopping Insights has some answers. In this guide, we’ll detail how you can leverage the Google Shopping Insights tool to improve your brand positioning and craft your strategy in practical ways that will generate positive ROI for your brand. What is Google Shopping Insights?

Jewelry 129

Jewelry Mobile eCommerce Information 129

Prisync

JULY 27, 2023

Increase product visibility on Google Shopping to boost store profitability. Try these free steps and optimize your product listing!

eCommerce 75

eCommerce 75

Retail TouchPoints

MARCH 18, 2024

Google wants a bigger piece of the traffic driven by retail media advertising. Offsite retail media allows brands to engage with a retailer’s audience in third-party channels not owned by the retailer (like Google Search) and then connect those advertising campaigns back to product sales at the retailer.

Retail 306

Retail Management Blog Channel 306

ecomdash

NOVEMBER 17, 2021

Google Shopping Ads help sellers reach more online shoppers. The post Google Shopping Ads: A Beginner’s Guide appeared first on Ecomdash. We'll show you how they work and how they're different from Search Ads.

eCommerce Marketing 78

eCommerce Marketing eCommerce Marketing 78

ROI Revolution

JUNE 26, 2020

Google’s Smart Shopping intelligent machine learning has been transforming how brands are performing in the Shopping segment. The average Smart Shopping campaign increases conversion value 30% over a standard campaign. COVID-19 & Google Smart Shopping: Recent Changes. Published July 1, 2020.

White Paper 147

White Paper Marketing Webinar Recommendation 147

Store Growers

MARCH 23, 2023

For example, when there is no identifier (no GTIN, no MPN, and no brand), you can indicate this to Google using this attribute. How Is the “Identifier Exists” Attribute Used in Google Shopping? In essence, [identifier_exists] tells Google whether the item you sell is a custom product or an item that’s available elsewhere (i.e.

Consumer Electronics 91

Consumer Electronics Electronics Apparel eCommerce Platforms 91

Store Growers

MARCH 28, 2023

Last Updated on March 29, 2023 Some attributes for Google Shopping feeds serve to make accounting and conversion reporting easier. Important note : merchants have to enable item level reporting in Google Shopping for cost of goods sold to work. How Is the cost_of_goods_sold Attribute Used in Google Shopping?

eCommerce Platforms 91

eCommerce Platforms Reference Article eCommerce 91

Store Growers

FEBRUARY 24, 2023

Last Updated on March 16, 2023 Sometimes, users know exactly what they are looking for in a product available on Google Shopping. In this article, we’ll explore how you can configure the color attribute in your Google Shopping product feeds, including formatting tips and troubleshooting common issues.

Apparel 70

Apparel Consumer Electronics Recommendation Jewelry 70

Blue Winston

JUNE 3, 2021

If you want to successfully promote your products from Shopify via Google Shopping , you must fulfill Google’s specific requirements. Requirements you must meet to promote your Shopify products via Google Shopping To ensure your advertising runs nice and smoothly without any problems, you must meet certain requirements.

Shopify 98

Shopify Merchant Services eCommerce Shipping Costs 98

Inflow Insights

OCTOBER 21, 2021

In 2020, Google expanded its Google Shopping Ads services, offering up more organic search result opportunities and making it free for U.S. merchants to sell on Google Shopping. Before this change, many eCommerce retailers had to rely on paid merchant Shopping Ads to get their products seen.

Merchant Services 113

Merchant Services PPC SEO Recommendation 113

MakeWebBetter

FEBRUARY 10, 2020

It’s already 2020 and if you are working in the eCommerce industry as a retailer or as a marketer, you must be aware of what are Google Shopping Ads aka Product Listing Ads (PLA’s) and how much power do they possess. Google Shopping Ads are a beautiful way to steal conversions directly from Google Search […].

Definition 114

Definition eCommerce Marketing Retail 114

Inflow Insights

DECEMBER 14, 2021

As an eCommerce brand that sold trendy design-driven apparel and other products, Skreened was missing out big by not running Google Shopping campaigns. Due to previous lackluster performance, the company hadn’t run Shopping campaigns in two years when they finally came to Inflow. The Challenges of Google Shopping.

PPC 103

PPC Apparel eCommerce Merchant Services 103

SellBrite

SEPTEMBER 29, 2020

The latest update to Google Shopping Actions lets you do exactly that. Earlier this year, Google started rolling out an update to Shopping Actions that removes all transaction fees for purchases made through the Buy on Google feature. Why SMBs should use Google Shopping Actions. Streamlined checkout.

Merchant Services 106

Merchant Services Payment Services Shipping Costs PayPal 106

Prisync

JULY 13, 2022

Google Shopping is a comparison shopping platform that allows retailers to advertise their products to.

Comparison Shopping 76

Comparison Shopping Retail eCommerce 76

Inflow Insights

MAY 7, 2020

We were very excited to hear that Google would be expanding its shopping offering to more organic search results and making it free for merchants to sell on Google Shopping. The new Google Merchant Center (GMC) “Performance” section is a start. How can this be measured, compared, and evaluated?

PPC 117

PPC SEO eCommerce Fashion 117

ChannelAdvisor

APRIL 21, 2020

Google announced today that it is giving away free real estate to sellers on its Shopping tab. . Merchants will actually be able to list products on Google for free — although that free space is only confined to the Google Shopping tab. . You heard that right.

Merchant Services 82

Merchant Services Supplies Consumer Shipping 82

Store Growers

JUNE 11, 2018

“I just got a mail from Google saying they’re suspending my Merchant Account got suspended!” A couple of days before, she had reached out to me with some questions about Google Shopping. She was trying to figure out how to get started and create a Google Shopping feed but was running into a lot of errors.

Merchant Services 168

Merchant Services Shipping Costs WooCommerce 3dcart 168