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PPC Strategies & Optimizations for 542% ROAS on Google and Facebook

BigCommerce

For ecommerce businesses, there are few better advertising tools and channels out there than Google and Facebook. PPC advertising is equal parts art and science. These channels require on-going optimization to churn out return on ad spend at levels of 595% (as seen in the apparel industry for optimized Google Shopping ads) or the 14.2X

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

Globally, ecommerce growth projections are also on an upward trajectory: They show that retail sales may exceed $4.058 trillion by as soon as 2020. of total retail sales. When you buy shoes from an online shoe retailer, it is a business-to-consumer transaction. Business-to-Business (B2B).

eCommerce 417
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42 Top Ecommerce Podcasts That Will Transform You Into an Ecommerce Magnate

Ecommerce Platforms

Ecommerce Minute hosts Bart Mroz and John Suder bring you your daily dose of all things ecommerce tech, and retail news. Behind every successful online retail store lies tactical strategies, powerful tools, and dedication. This is a raw podcast created for online retailers by online retailers.

eCommerce 187
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

With 160 million customers visiting Walmart stores or Walmart.com each week , Walmart is the largest retailer in the US. If you’re interested in learning how your brand capitalize on the platform that’s becoming a dominant competitor in both in-store and online retail, join our Walmart Advertising 101 webinar on February 24th at 11 am ET.

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Retail sales, however, continue to decline, down 3.9% Grocery, office supplies, electronics, and, of course, essential goods are some of the categories that have grown the most online during the pandemic. retail ecommerce up 44.5% of retail sales in 1992, which was down to 3.7% retailers grew 30.1% – that’s $60.42

eCommerce 193
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How Coronavirus Is Impacting Ecommerce [June 2020]

ROI Revolution

While some trends have accelerated, others have declined unexpectedly, and the impact your brand is feeling depends largely on your industry. August 5, 11-11:30 AM: SEO + Retail Readiness. Retailers and restaurants have been testing cashierless checkout for many years with order kiosks and self-checkout options. 6/23 update.

eCommerce 173
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. of all retail sales ( eMarketer ).

eCommerce 197