Retail TouchPoints

JANUARY 19, 2024

trillion record , we also just saw record-breaking spend online on Black Friday and Cyber Monday 2023. To address these compounding problems, retailers need to re-evaluate their operating priorities by focusing on cost-cutting measures that also enhance customer experiences, such as through automation, AI or other tech.

Payment Services 339

Payment Services Merchant Services Retail Customer Experience 339

Retail TouchPoints

JANUARY 3, 2024

Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned. Speed-to-restock is key in the returns cycle.

Retail 274

Retail Shipping Costs Improvements Customer Experience 274

Retail TouchPoints

AUGUST 23, 2023

Phygital retail experiences, in which physical elements and technology coexist, offer opportunities to bring customers closer to your brand. Retailers need to make sure their in-store and online spaces can meet those demands. Likewise, physical clothing stores for online powerhouse Amazon re-create the convenience of digital shopping.

Travel 217

Travel Clothing Technology Customer Loyalty 217

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 238

Shipping Costs Improvements Live Chat Retail 238

Retail TouchPoints

JUNE 30, 2022

The study uncovered a number of interesting insights into the mindset of online grocery shoppers. First, Instacart , Shipt and DoorDash had lower emotional connections than nearly every grocery retailer measured , indicating that grocers that depend on these third parties for online grocery services may risk long-term consumer loyalty.

Multichannel 261

Multichannel eCommerce Consumer Retail 261

Retail TouchPoints

APRIL 16, 2024

Customer satisfaction and loyalty are paramount in today’s competitive ecommerce landscape, since customers have countless brands, retailers and marketplaces to choose from. Even the best products and online storefronts fall flat if customers aren’t happy with one tiny part of their experience.

eCommerce 147

eCommerce Improvements Consumer Customer 147

Groove

NOVEMBER 21, 2022

The History of Loyalty Programs. Shortly after the American Revolution, the first recorded example of a loyalty program was implemented. In order to turn one-time purchasers into loyal repeat customers, merchants got creative. These retailers started to give customers branded copper coins, with little to no numismatic value.

Subscription 195

Subscription Merchant Services Gifts Live Chat 195

Retail TouchPoints

OCTOBER 20, 2021

On the other hand, some businesses, such as home improvement stores, actually saw sales increase throughout the pandemic and began course-correcting their retail footprints to account for more online traffic. Rekindling Connections and Driving Loyalty with Experiences. Michaels Stores is famous for its online and in-store classes.

Sporting Goods 263

Sporting Goods Social Media POS Consumer 263

Retail TouchPoints

FEBRUARY 18, 2022

These changes are reflected in Namogoo ’s annual survey of ecommerce executives , conducted this year in partnership with Microsoft, which benchmarks where retail leaders will be focusing their investments in the coming year and how they’re measuring success. 95% of Executives Want to Prioritize Cost Optimization. “We’ve

eCommerce 298

eCommerce Shipping Costs Channel Operations 298

Retail TouchPoints

SEPTEMBER 21, 2023

While AI presents vast possibilities to enrich this journey, it also ushers in significant challenges that could negatively impact customer retention and a brand’s bottom line. Why Shoppers Should Care: The Hidden World of Post-Purchase Imagine the moments after you complete an online purchase.

eCommerce 264

eCommerce Customer Loyalty eCommerce Platforms Shipping Costs 264

Retail TouchPoints

OCTOBER 18, 2023

The brand has built incredible equity and loyalty over 35 years thanks to the advocacy of child development experts and educators. There is also an interactive space in the store where kids can measure how many “scoops of ice cream” tall they are. If you are a parent, you likely have at least one Melissa & Doug toy.)

Toys 238

Toys Arts Consumer Retail 238

Retail TouchPoints

SEPTEMBER 12, 2022

Almost 30% of online retail traffic is now bots. And every day it gets harder for genuine customers to buy in-demand products directly from online retailers. From negatively affecting customer loyalty to damaging brand reputation to skewing analytics and spiking ad spend — when you’re selling to bots, a sale’s not just a sale.

Retail 266

Retail Beauty and Health eCommerce Social Media 266

Wiser

SEPTEMBER 27, 2023

Customer satisfaction surveys are an invaluable tool for businesses seeking to improve their performance and stay ahead of the curve in an increasingly competitive market landscape. These surveys provide direct insights from the very people who matter most—customers. Surveys are not just questionnaires.

Customer 146

Customer Retail Customer Retention Improvements 146

Wiser

NOVEMBER 13, 2023

Leveraging the potential of store associates to become product advocates opens up a new dimension for retailers to connect with their customers organically. Associates, well-versed with the store’s offerings and ethos, can truly embody the brand and foster a genuine connection with the customers.

Social Media 148

Social Media Retail Events Recommendation 148

Retail TouchPoints

FEBRUARY 7, 2024

As a result, as the science of commerce has evolved rapidly online, driving deeper personalization and more efficient deployment of marketing and logistics resources, the physical store environment has remained stubbornly analog. Sandhu said that the company makes approximately 100 price adjustments every day.

eCommerce 266

eCommerce Electronics X-cart Point of Sale 266

Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Collect and Leverage First-Party Data . Stand Out Beyond Free Shipping .

Customer Loyalty 219

Customer Loyalty Customer Retail Shipping Costs 219

Kissmetrics

NOVEMBER 26, 2020

SEO, PPC, even some social media sites can drive online sales for your luxury brand. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Despite what you might think, online sales of personal luxury goods are growing, too. Understand the Luxury Customer.

Marketing 363

Marketing PPC SEO Magazine 363

Retail TouchPoints

OCTOBER 27, 2021

One of the biggest challenges in marketing is quantifying the influence of each customer touch point. Even marketing teams that can map the entire customer journey have trouble identifying the exact moment or event that compelled a prospect to become a customer. The Decline of Click-Based Attribution.

Multi-channel 298

Multi-channel Games Retail Social Media 298

Retail TouchPoints

SEPTEMBER 30, 2021

But without access to in-person consumer panels throughout the pandemic, many CPG brands struggled to keep a pulse on their customers’ preferences and demands around product taste, packaging, price and more. The rise in smart devices, online shopping and ecommerce has been steadily creating a consumer-driven market.

Consumer 279

Consumer Social Media Improvements Customer Loyalty 279

365 Retail

MARCH 10, 2024

As more companies rely on online sales and marketing, the e-commerce landscape is growing. Future of online shopping: 3 main trends The personalised shopping experience, the integration of artificial intelligence (AI) tools, and innovative payment solutions are shaping how we buy online. trillion in 2024.

eCommerce 104

eCommerce Payment Services Payments eCommerce Marketing 104

Retail TouchPoints

JULY 26, 2022

We’re already seeing online shopping demand level off , with consumers finding a new balance between digital and physical channels. But, given the significant surge of the last two years, there’s no cause for alarm relative to the health of online shopping. Loyalty Shifts to Value. We also can’t ignore inflationary pressures.

Shipping Costs 297

Shipping Costs Gifts Fulfillment Consumer 297

Retail TouchPoints

SEPTEMBER 21, 2021

The 15 sessions covered a wide range of topics, so to make it easier to browse we’ve organized the sessions into four categories: Holiday 2021 forecasts and how best to prepare for 2022; Building loyalty with connected consumer experiences; Key ecommerce and digital marketing trends; and Embedding innovation within your retail organization.

Payments 240

Payments Payment Services Customer Experience Social Media 240

Retail TouchPoints

SEPTEMBER 7, 2023

. “We’ve long believed the future of grocery — and commerce in general — isn’t online or in-store, it’s both, and now more than ever it’s being supercharged with AI,” said Asha Sharma, COO of Instacart in a statement. ” or “What’s a nutritious lunch for my kids?”

Shopify 244

Shopify Shopping Carts eCommerce Management 244

Algopix

OCTOBER 21, 2023

Key Performance Indicators (KPIs) play a crucial role in this process, helping sellers gain valuable insights into their online businesses. KPIs are specific, measurable metrics that provide insights into various aspects of your eCommerce business. It’s a measure of how much money your online store is making.

Shipping Costs 118

Shipping Costs eCommerce Customer Retention Social Media 118

Smile.io

MARCH 8, 2024

There are multiple platforms, such as, TikTok Shop, Amazon , and others, that offer a variety of immersive online shopping experiences.  The Guide to Setting Up a Loyalty Program for Shopify Plus Learn how the top Shopify Plus brands create a loyalty program that customers love. billion visitors in 2022.

Social Media 70

Social Media Customer Loyalty Customer Retention eCommerce 70

Wiser

OCTOBER 4, 2023

For more established businesses, a dynamic social media presence is essential to maintain relevance, engage with customers, and attract new audiences. It involves creating engaging content, fostering community engagement, regularly updating and reviewing strategy based on analytics, and effectively managing online reputation.

Social Media 145

Social Media Presentation Customer Experience Consumer 145

Retail TouchPoints

JUNE 22, 2021

Lockdowns and social distancing have driven more and more customers to interact with brands via their apps, dramatically accelerating digital transformation. Online shopping revenues experienced massive growth and unprecedented highs in 2020. According to Shopify’s data, online retail will grow at a CAGR of 8.1%

eCommerce 193

eCommerce Mobile Online Retail Shopify 193

Retail TouchPoints

JANUARY 24, 2023

According to CEO Geoffroy van Raemdonck, the retailer saw 50% growth online last year and was able to migrate the Bergdorf.com site onto the Farfetch tech platform. Retailers definitely see the advantages of operating their own media networks, leveraging their rich first-party customer data and multiple touch points.

Food and Beverages 277

Food and Beverages BigCommerce Home Furnishings PayPal 277

Retail TouchPoints

AUGUST 28, 2023

ecommerce sales this holiday season are forecasted to reach $273 billion , a 1% year-over-year growth rate, according to the Salesforce Shopping Index , which tracks online data and preferences of 1.5 trillion in online sales. measured from July’s Prime Day through mid-August). billion consumers worldwide. 22, 2023 briefing.

Shipping Costs 234

Shipping Costs Gifts Fulfillment Consumer 234

Retail TouchPoints

MARCH 20, 2024

Embrace the ‘Ceremony’ of the In-Store Experience During COVID-19 shutdowns, consumers quickly got used to browsing and buying online. The goal is to create more authentic and culture-driven environments that draw in new customers, even younger ones, who may not necessarily be ready to spend big bucks now — but might in the future.

Social Media 275

Social Media Specialty Retailers Department Stores Presentation 275

Retail TouchPoints

SEPTEMBER 14, 2022

It is now more crucial than ever for retailers to rethink the way they are looking at user experiences and customer journey mapping in order to drive personalization at scale without breaking the bank. Any retailer will tell you that in order to build comprehensive and personalized digital experiences for their customers, they need data.

Retail 289

Retail Social Media Presentation Customer Loyalty 289

Smile.io

FEBRUARY 1, 2024

Introducing Smile Plus , a new plan for high-volume brands looking to build customer loyalty effortlessly.    Our goal is simple with Smile Plus—enterprise loyalty, made easy.   Smile Plus is Smile.io’s plan for high-volume brands looking for a customer loyalty program that will scale with them.  

Merchant Services 86

Merchant Services Customer Loyalty Shopify SEO 86

Retail TouchPoints

MARCH 4, 2021

But what happens when your customers unexpectedly shift their behaviors and years of data goes out the window? COVID-19 has upended customer preferences and behaviors, and these new habits will likely continue after the pandemic ends. Messaging was updated almost every day to keep customers informed at every step.

Customer 259

Customer Retail Technology Arts 259

Retail TouchPoints

APRIL 13, 2023

To get people to reach for your product repeatedly, learn how to stand out across the customer journey using a digital-first media strategy. Retail media can be a great tool to reach prospective audiences and then track them to the point of purchase with closed-loop measurement. To build loyalty, find ways to delight users.

Marketing 316

Marketing Omnichannel Channel Social Media 316

Wiser

DECEMBER 18, 2023

This critical metric, reliant on online product visibility and positioning, holds significant sway over brand awareness, customer preference, and ultimately, sales performance. Understanding Digital Share of Shelf DSOS is a pivotal metric for digital merchandising that quantifies a brand’s presence on online retail platforms.

Online Retail 139

Online Retail Information Improvements Management 139

Retail TouchPoints

FEBRUARY 9, 2022

Online retailers and brick-and-mortar stores are having a tough time keeping up with the ever-growing digital market and the audience characteristics that are developing with it. However, if customer service is excellent, 78% of consumers will do business with a company again, even after a mistake.

Payment Services 255

Payment Services Shopping Carts Omnichannel Multi-channel 255

Retail TouchPoints

MAY 24, 2023

“Cooler Screens shares and further enables this vision by bringing the best of digital experiences directly into our retail stores, while integrating with our 84.51° data science platform to create an engaging and valuable experience for our customers, associates and brands.”

Retail 248

Retail Omnichannel Technology Marketing 248