article thumbnail

4? Ways Your? eCommerce? Checkout ?Is? Hurting Your? Business

GetElastic

For nearly all eCommerce businesses, the answer is an emphatic yes, according to Elastic Path partner, Stripe. Mobile Optimization. With 50% of customers doing most of their shopping from a mobile device, and more than 50% of all eCommerce traffic coming from smartphones, it’s clear that mobile eCommerce is here to stay.

article thumbnail

Our Checklist of 11 eCommerce SEO Best Practices Proven to Increase Sales

Inflow Insights

In this post, you’ll get a checklist of proven SEO best practices for eCommerce sites. We have directly tied these best practices to increased traffic, transactions, and/or revenue in documented case studies for our clients. Why This eCommerce SEO Checklist Leads to Sales. Reading them is optional (but recommended).

SEO 176
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Nike should ‘Just Do It’ on Amazon: Nike case study

Jumpshot

Our data also indicates that Nike has difficulty converting customers on mobile browsers once they’ve started the checkout process. Nike needs to reassess its path-to-purchase experience on mobile browsers to increase performance and conversions. Here’s a full breakdown of our path-to-purchase analysis of Nike.com. Product View Rate.

Apparel 74
article thumbnail

With 1 in 4 Online Dollars Spent on Mobile, Ecommerce Mobile SEO is More Important [& Intricate] Than Ever

BigCommerce

By the time you read this, everything we’ve learned about mobile SEO could be wrong. This is because the existing paradigm is based on a desktop-first world, and Google is about to catapult us into a mobile-first world with a major update on how they crawl, render and rank the web. Google’s Mobile-First Index.

Mobile 419
article thumbnail

How to Use Digital Wallets and Mobile Site Optimization Tactics to Stamp Out Cart Abandonment

BigCommerce

If your site isn’t responsive and optimized for mobile, chances are around 75% of people will bounce without making a purchase. Say goodbye to 35% of mobile customers — and that’s not even the biggest reason they leave. The world of mobile ecommerce can be a confusing minefield for merchants, but it doesn’t have to be.

Mobile 412
article thumbnail

How eCommerce Has Changed Customer Behavior

ESW

eCommerce has brought the shopping experience to their fingertips via computers and mobile devices, completely changing the way consumers shop. This article is an exploration of the most impactful ways that eCommerce has changed consumer shopping habits. Mobile is Blurring the Line Between Online and Offline Shopping.

eCommerce 110
article thumbnail

Elastic Path Mobile Self-Checkout: Digitizing in-Store Experiences

GetElastic

Mobile mindshift has given consumers a much wider sphere of influence. Meet Elastic Path mobile self-checkout: the first app-free solution to dazzle the masses. The Elastic Path mobile self-checkout solution allows customers to completely skip lines and kiosks, and check out using their smartphone. Microservices architecture.

Mobile 146