BigCommerce
AUGUST 13, 2018
Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.
365 Retail
MAY 17, 2022
In this context, solutions that manage the growing number of complex multi-channel payments for retailers while delivering hyper-personalised services – aka services that respond to the specific needs of the merchant, based on their target demographic habits and preferences and geographical regions – is important for customer experience.
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Retail TouchPoints
OCTOBER 10, 2022
This is true all year long, but recent studies show at least 26.8% With social marketing in decline , and with the economic uncertainty driving the need to reduce “awareness” marketing in favor of performance channels, the need for retailers to find new measurable, scalable marketing channels is more urgent than ever.
Store Growers
JULY 22, 2020
But if you look at the stats for the top acquisition channels , paid search has held its position for a long time. And in this article, I’ll look at 5 interesting case studies of how these top ecommerce brands use Google Ads. In this next Google Ads case study, we look at Allbirds , is a sustainable shoe brand.
Wiser
SEPTEMBER 4, 2018
From a retailer’s point of view, BOPIS is a great way to increase sales across all channels. In a study from OrderDynamics, shoppers who used BOPIS more than twice in the past 12 months are more likely to buy in-store when picking up their orders. Naturally, an effective BOPIS retail strategy is seamless across all your channels.
Retail TouchPoints
OCTOBER 17, 2023
Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Phone — the Most Expensive CX Channel Retailers want their customers to be happy, but the cost of interacting with them live is usually inefficient and expensive.
Retail TouchPoints
MAY 12, 2023
According to the study, TV and movies no longer dominate the media landscape like they once did as consumers, especially younger ones, increasingly turn to new digital channels for more immersive entertainment experiences. However, this isn’t a case of purely replacing one medium for another.
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