Remove no-price-wars-how-to-compete-without-racing-to-the-bottom
article thumbnail

No Price Wars: How to Compete Without Racing to the Bottom

Wiser

Are there winners at the end of price wars? Some people may feel that lower prices are better for consumers, but bottom-barrel prices equal tiny margins for businesses. Put simply, price wars are bad for business. Instead, you should say no to price wars. Determine Price Elasticity.

article thumbnail

9 Seller Benefits to Offering Fast Shipping

ecomdash

The advantages of quick shipping for customers are clear: faster deliveries without having to head out to the store. The advantages of quick shipping for customers are clear: faster deliveries without having to head out to the store. Fast shipping is no longer a nice perk, it’s a requirement. But what about the benefits for sellers?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Replace Your Fixed Pricing Strategy With Dynamic Pricing

Wiser

Developing a strong pricing strategy starts with an understanding of your competitors, your market, and the wider economy. Trying to price your products without this understanding is like trying to hit a moving target blindfolded. Fixed vs Dynamic Pricing. The classic example here is the “ everyday low price ” retailer.

Supplies 137
article thumbnail

7 Key Strategies That You Must Learn From Apple’s Marketing

Kissmetrics

Have you ever looked at a really successful brand or person – a celebrity, say, or a big company – and wondered, “How on earth do they do it?”. How many brands that have completely changed the game in their niches the way Apple has? How on earth do they do it? Apple is one of those brands for me. That’s astounding.

Marketing 356
article thumbnail

How to use eBay Guaranteed Delivery to Outrank and Beat Your Competition

SellBrite

Getting noticed on eBay is getting harder and sellers have been forced to engage in a costly price war to place highly in search rankings. How do you get consumers to buy your products over the competition, when you want to win buyers without slaughtering your bottom line? What is eBay Guaranteed Delivery?