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Walmart Shutters Store No. 8 Innovation Incubator

Retail TouchPoints

8 innovation unit, according to the Wall Street Journal and other media outlets, as the retailer seeks to cut costs and find new ways to develop and test new ideas. Walmart will reportedly shut down its Store No.

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5 BigCommerce Competitors You Should Consider in 2024

Groove

This starts with the platform's omnichannel capabilities that allow business owners to deliver seamless shopping experiences across multiple channels, including web, mobile, social media, and in-store. Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform.

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Elf on the Shelf CEO on the Brand’s Unlikely but Enduring Success

Retail TouchPoints

Flash-forward 18 years and the original book has become the fourth -bestselling children’s book of the last 25 years, while the brand has expanded with new characters and lore, a plethora of multi-media content and — the ultimate sign of holiday success — a float in the Macy’s Thanksgiving Day parade. And our team definitely engages with it.

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Madison Reed Raises Another $52 Million on the Heels of 130% Growth

Retail TouchPoints

Hair care brand Madison Reed has raised an additional $52 million in financing to fuel its omnichannel expansion after reporting 130% growth and doubling its consumer base in 2020. With many salons shuttered for much of last year, the brand was well-positioned to capture consumers looking for at-home hair coloring alternatives.

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How Rising AR Adoption is Driving Snap’s Commerce Strategy

Retail TouchPoints

In the 11 years since, Snapchat has evolved to more closely resemble its social media counterparts (which in turn have adopted many Snapchat-style functionalities). AR’s ubiquity can be attributed to the fact that the vast majority of people have a cell phone in their pocket and are social media users. What it All Means for Snap.

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How Bark is Creating Products and Experiences that Pups (and Pup Parents) Love

Retail TouchPoints

The Bark product portfolio now includes toys, food, treats, dental kits and dental chews, and the brand is forging deep relationships with retailers like Target and PetSmart to bring this growing assortment to consumers. McDonnell: Today, the majority of our marketing is done through social media, where we have a very large following.

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Pop-Ups Allow Luxury Brands to Get Just a Bit Funky

Retail TouchPoints

Pop-ups give such brands an opportunity to let their hair down — and they also can help create an immediate climate of exclusivity and social media excitement. Retailers also need to look at social media: has the pop-up generated buzz? But what about when a luxury retailer wants to have a bit of playful fun?